Content Marketing Institute

AUGUST 31, 2023

Here’s what they say you should – and shouldn’t – do: Do: Use AI for writing and editing assistance Generative AI tools can help you overcome lank-page syndrome” by acting as your research and brainstorming buddy. These versatile tools can speed up tedious production tasks and spare writers the frustration of staring at a blank page.

Marketing AI 122

Marketing AI Content Marketing Planning Ethics 122

Convince & Convert

JULY 21, 2010

She spends her days thinking about social media, public relations and digital strategies for her agency’s consumer focused clients. Been Caught Stealing Let’s start with content creation and copyright issues. In other words put a copyright, all rights reserved on your content or the bottom of your blog.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

markempa

JUNE 13, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. The first law of motion can act much like one of your potential prospects. Understand trigger event implications and what to do once they happen.

Lead Generation 120

Lead Generation Ideal Customer Profiles Generation Leads 120

markempa

JANUARY 23, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. This podcast was conducted for the marketing alliance partners for Sage Software , makers of ACT!, Peachtree and SageCRM software. It’s great.

Lead Generation 120

Lead Generation B2B Sales Work Management B2B Marketing 120

markempa

SEPTEMBER 12, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. We need to act as one team and seek to understand each other better and learn each other’s language. Bottom line: its the numbers. Okay, not really.

Lead Generation 120

Lead Generation B2B Marketing BtoB Lead Scoring 120

markempa

MAY 21, 2007

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Act like a good financial manager - Your lead generation efforts should include a portfolio of tactics that you apply consistently over time.

Lead Generation 120

Lead Generation Ideal Customer Profiles B2B Sales Sales Qualified Leads 120

markempa

MAY 25, 2005

Call for speakers: MarketingSherpa’s B2B Marketing Summit 5 dials to tune in your lead generation process Recent Comments Copyright This work is licensed under a Creative Commons License. Critical Success Factor #9 Effectiveness 8 Critical Success Factors for Lead Generation 2.0 Be visable. Leverage Your Social Network. Be visable.

Word of Mouth 120

Word of Mouth Lead Generation Sales Qualified Leads WOM 120