SpotMe Blog

MARCH 23, 2022

In addition to bypassing business meeting restrictions , companies are now realizing the many cost-effective benefits of hosting video conferences and virtual events. Trend #1) Unmatched Security and Privacy Capabilities Will Be Crucial. At this point, your video conference has turned into just a conference call.

Marketing AI 52

Marketing AI Trends Video Marketing Webinar Metrics 52

Martech

DECEMBER 22, 2022

We hear that phrase in countless vendor presentations, conferences and advertisements. That kind of data has been collected under regulations like the California Consumer Protection Act (CCPA) or the General Data Protection Regulation (GDPR) of the European Union. Otherwise, you need to change your privacy statement.

Lead Ranking 111

Lead Ranking Lead Scoring Tips Work Management 111

Walker Sands

JUNE 10, 2022

Transportation Security Administration, his story sums up the general sentiment at this year’s RSA Conference: Cybersecurity is no longer just an industry concern. At least a half dozen presentations and keynotes were devoted to ransomware. RSA Conference organizers, laying down the law. photo: Hunter Stuart/ Walker Sands).

Privacy 98

Privacy Conference Marketing AI Trends 98

ClearVoice

AUGUST 9, 2021

Tap Settings and privacy , then tap Content preferences. Tap whichever icon you have, and select Settings and privacy. The beloved worldwide brand of Coke released their #ShareACoke Campaign in 2013, encouraging fans to participate in the act of giving through sharing a Coke drink to bring a smile. As in #barcamp [msg]?

Case Studies 105

Case Studies Case Study Twitter Studies 105

Martech

DECEMBER 1, 2021

“The mobile phone is quickly becoming the source of our identity,” said George Corugedo, CTO of customer data platform Redpoint Global, in his session at our MarTech presentation. “In With so much personal data going digital, consumers are now aware of gaps in their online privacy. Adhere to consumer privacy legislation.

Privacy 120

Privacy Enterprise Management Work Management Marketing Management 120

SmartBug Media

MARCH 19, 2021

The foundation of any great digital marketing campaign requires a solid understanding of general inbound marketing concepts, ideas, and best practices. Whether you are completely new to the world of inbound marketing or have been practicing this methodology for years, these resources will help you stay up to date on all the latest trends.

Paid Content 105

Paid Content Inbound Marketing Resources B2B Marketing 105

SpotMe Blog

SEPTEMBER 8, 2023

Fewer, slow, infrequent, and less valuable insights to act upon. But with KOLs’ hectic schedules, medical affairs teams are struggling to get them to participate and collaborate in a consistent and timely manner. The result? That’s where an always-on medical advisory board platform can help.

Effectiveness 52

Effectiveness Enterprise Management Work Management Marketing Management 52

Buzz Marketing for Technology

JUNE 27, 2008

In defining your target audience, too, keep the intended outcome in mind: Which people are actually in a position to act on your information? How research or any type of findings are packaged and presented can impact how readily the knowledge is put into practice.". Evaluation.

Web 2.0 100

Web 2.0 Effectiveness RSS Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

This is my presentation from the IIM National Conference on 15 Aug more. Privacy Info New! . |. Featured. |. Most Favorited. |. Most Downloaded. |. Slidecasts. Post: Download file. All Comments (9). Comments on Slide 1. Favorites (150) -->. Add a comment. « « Prev. Next » All comments. Add a comment on Slide 1.

Enterprise Management 100

Enterprise Management Long Tail Marketing Web 2.0 Work Management 100

Buzz Marketing for Technology

JUNE 27, 2008

Events & Conferences. Advanced Search Options. UserID Password. Not a member? Join SLA | Forgot Your Password? QuickLinks. Inside SLA. Membership. SLA Community. Professional Development. Publications. Home > Publications & Products. > > Information Outlook Online. > > Information Outlook Online. > > 2001. >

Enterprise Management 100

Enterprise Management Work Management Marketing Management Budget Programs 100

Convince & Convert

JULY 21, 2010

A recent presentation at the PRSA Counselors Academy, by Michael Lasky , Partner and Chair of the Public Relations Law Practice at the law firm of Davis & Gilbert in NY, provided a wake up call to those in attendance about how the law is slowly creeping into the social landscape and why responsible marketers had better pay attention.

Social Media 153

Social Media Paid Content Media Advertising Agencies 153

SpotMe Blog

SEPTEMBER 1, 2022

It’s important to have the right aspect ratio so that presenters can ensure the content they share looks as clean as possible. For example, a conference or a networking event are B2C events. Closed captions appear on screen in written form at the same time as an event presenter or host is speaking. Event planning terms: A.

Marketing Automation Services 98

Marketing Automation Services Planning Enterprise Management Work Management 98

Hubspot

SEPTEMBER 6, 2011

” Balancing Act: Community and Commerce. And, as the bank’s President and CEO Tim Marshall recently told Michigan Banker Magazine , one of the best parts of using social media is the younger audience demographic driving not just present customers but also future customers to become aware of the bank too.

Social Media 28

Social Media Communities Media Privacy Policies 28

chiefmartech

AUGUST 5, 2019

Next month in Boston, we’ll be hosting the latest and greatest MarTech conference , September 16-18 at the Hynes Convention Center. As a shorthand, I think of these tracks as stacks, facts, and acts. I’ll open with a keynote presentation on Platforming Marketing. And MarTech is the place to master it.

Enterprise Management 61

Enterprise Management Planning Marketing Attribution Work Management 61

Hinge Marketing

SEPTEMBER 29, 2022

As a result, there will always be value in meeting people face to face—or, in our new post-Covid world, by video conference. In fact, traditional referrals have been in decline for years. Others have invested half-heartedly in marketing technology but lack the knowledge, skills and commitment to make the most of them.

Work Management 139

Work Management Marketing Management Marketing Automation Services Paid Content 139

Unbounce

MARCH 8, 2023

Millions of free resources are competing for your audience’s attention, and customers are quickly catching on to the fact that most of these “Ultimate Guides to Such-And-Such” aren’t really worth giving up their personal information for. E.g. ebooks on “the complete guide to X” or blog posts on “5 reasons why.” This s**t works, until it doesn’t.

Lead Gen 52

Lead Gen Creativity Sales Qualified Leads Lead Ranking 52

WebMarketCentral

JUNE 4, 2007

The recent acquisitions of DoubleClick by Google and RightMedia by Yahoo are rightfully raising privacy concerns about behavioral advertising. And with just a few companies now having access to the information in all of those cookies, your privacy is significantly diminished. Concern centers around cookies.

Doubleclick 20

Doubleclick Privacy Paid Search Agency Advertising Agencies 20

Hubspot

JANUARY 26, 2012

(Note: We've changed the information within brackets to preserve privacy.). Example 2: Acting Casual. Example 2: Acting Casual. Example 1: It's Vocus' Fault! This pitch was just your regular, run-of-the-mill email. At the bottom, it read: This press release was sent through the Vocus PR platform. Example 3: Mail Merge.

PR 28

PR Examples Press Public Relations 28

chiefmartech

APRIL 21, 2019

Every MarTech conference is always a whirlwind of insights and ideas. So one of the presentations I was most looking forward to at MarTech was a keynote by Kathleen Schaub , vice president of the CMO Advisory Service at IDC , on Guided Decentralization: Safely Scaling Customer-Facing Empowerment. Building High-Performing Martech Teams.

Work Management 83

Work Management Marketing Management Product CMO 83

MeetingOne on Webinars

APRIL 15, 2020

Compromise of sensitive information: Personal information shared over web conferences is vulnerable to internal and external leaks or theft. As a result, the Federal Information Security Management Act (FISMA) was enacted to get the process rolling. What features do you look for in a web conferencing platform? .

Lock-In 36

Lock-In Work Management Classified Ads Paid Search Agency 36

Bluetext

JUNE 11, 2021

Most in-person conferences and meetings will not occur this year, and some will remain online for the foreseeable future. The opportunity-to-award process might be 90 days on average, but the lead-up to those 90 days is a critical period where the deal is won or lost. So what exactly sets the winning businesses apart? Memorability.

Paid Search Agency 26

Paid Search Agency Advertising Agencies Ad Agencies Enterprise Management 26

Convince & Convert

AUGUST 17, 2012

Huge thanks to data-driven social media management software company Argyle Social for their presenting sponsorship, as well as Infusionsoft , Janrain , and Jim Kukral at DigitalBookLaunch. This episode features Lauren Vargas of Aetna. Listen Now. Click the play button to listen here: Download the audio file: [link]. The RSS feed is: [link].

Enterprise Management 113

Enterprise Management Work Management Marketing Management Communities 113

Buzz Marketing for Technology

JUNE 27, 2008

CollaborateCom Conference. We present an ethnographic study in which we examine the ways collaborative knowledge work gets done in a process-oriented environment. IBM alphaWorks: Collaborative Development Environments. Business Collaboration Volume 45, Number 4, 2006. Table of contents: HTML PDF. This article: HTML PDF DOI: 10.1147/sj.454.0759

Work Management 100

Work Management Studies Enterprise Management Marketing Management 100

Convince & Convert

MAY 20, 2010

In fact, despite their Scrooge McDuck-level overreach on the privacy front, Facebook itself is looking to add nuance and behavior to their metrics, moving companies away from the accumulative measurement model. Second, he just didn’t “seem&# like a Machaca. This is because social media success is inherently slow , not fast.

Social Media 116

Social Media Webinar Metrics Media Paid Search Agency 116

Convince & Convert

JULY 8, 2010

The mere act of opting-in is an expression of interest in your products and services, so it stands to reason that relevant product or service promotions to this audience would stimulate sales. I had an epiphany the other day. Email is a vampire. Now I don’t mean that in the negative, “suck the life out of you” way. Skeptical of the analogy?

RSS 128

RSS Paid Search Agency Social Media Email Marketing 128

chiefmartech

SEPTEMBER 29, 2019

The theme of my keynote talk at the MarTech conference earlier this month was “platforming marketing.” This limits the speed by which the organization as a whole can act on ideas. ” (Watch a reenacted video of the keynote here.). Now, that’s not happening anytime soon, so I’m skipping it here. (I’m

Marketing Automation Services 92

Marketing Automation Services Work Management CMS Development Marketing Management 92

Vidyard

FEBRUARY 2, 2021

And while these tools help them close deals remotely, they also make the act of buying less personal. Virtual Conference and Webinar Statistics 3. Many sales organizations hire sales reps who are great in-person and yet most of them spend as much as 36% of their time hunched over email or on the phone. Video Benchmarks for Content 2.1

Sales Management 65

Sales Management Top of Funnel Video Marketing Paid Content 65

SnapApp

DECEMBER 22, 2016

We looked at three main factors when choosing which blogs to add to the list, including: Quality (How good is the subject matter?). Frequency (Do they consistently publish great content?). Engagement (Do people share and comment?). The blogs on this list cover a wide range of topics. Top Marketing Blogs to Watch in 2017 (and Beyond). #1. CoSchedule.

Marketing Analytics Tools 48

Marketing Analytics Tools Sales Management Top of Funnel Planning 48

Buzz Marketing for Technology

JUNE 27, 2008

At the conference I attended on Distance Learning last week, one of the presenters spoke of being "blown away" at some of the feedback she had asked for. skip to main | skip to sidebar. Connecting 2 the World. Connecting ideas, cultures, and disciplines. Friday, June 20, 2008. On a break. Posted by V Yonkers. at 7:59 AM. 0 comments.

Work Management 100

Work Management Wiki Marketing Management Training 100

Online Marketing Institute

JULY 11, 2012

This responsive layout doesn’t specialize the presentation but does a basic 2-to-1 column restructure, so it’s a perfect example of using the same content elements in two states. Both are header bars that act largely as visual dividers, so excess space is eliminated and little scaling is required.

Enterprise Management 40

Enterprise Management Mobile Advertising Paid Search Agency Work Management 40

chiefmartech

FEBRUARY 14, 2019

Presented with hundreds of nominated speakers and topics for an upcoming MarTech conference, I have to choose only a few dozen to fit into a two-day, three-track event. The easiest thing to do, from a conference positioning point of view, would be to narrow down to a specific martech category and a specific audience segment.

Enterprise Management 41

Enterprise Management Work Management Marketing Management Marketing AI 41

Single Grain

DECEMBER 6, 2019

This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. And why wouldn’t they be? 2) Programmatic Advertising. 3 ) Chatbots.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145

Online Marketing Institute

DECEMBER 13, 2010

It’s safe to assume that next year, we’ll see the rise of a new form of blogging platforms, those dedicated to simplicity with an emphasis on mobility, curation, instant presentation, and community. But, something was lost in translation over the last few years… context. Today, 100 million Tweets flew across Twitter.

Blogger 40

Blogger Curation Contingency Planning Classified Ads 40

TrustRadius Marketing

NOVEMBER 2, 2022

HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike. 2022 BEST SOFTWARE LIST. Recognizing the best software products based on their customer satisfaction, performance via reviews, and market size fit. Overall Best Software Product Winners. LEARN MORE. Webexpenses. LEARN MORE.

Enterprise Management 98

Enterprise Management Digital Asset Management Work Management Marketing Management 98

TrustRadius Marketing

NOVEMBER 2, 2022

HubSpot is presented as an ideal solution to help scale a business, for small to enterprise-level businesses alike. Webex Meetings is presented as an engaging, inclusive and intelligent video conferencing solution for the modern workforce that aims to: Make meetings interactive and engaging. 2022 BEST SOFTWARE LIST FOR ENTERPRISE.

Enterprise Management 92

Enterprise Management Digital Asset Management Work Management Marketing Management 92

Buzz Marketing for Technology

JULY 9, 2008

Elizabeth Albrycht is a 16-year veteran of high technology public relations practice and co-founder of the New Communications Forum , a conference series designed to bring journalists and marketing and PR professionals together to learn how to use participatory communications tools. Edge Perspectives with John Hagel. Emergence Marketing.

Work Management 100

Work Management Enterprise Management Marketing Management Resource Management 100

Hubspot

OCTOBER 18, 2011

Way back in September (seems so long ago), I had the opportunity to speak at Salesforce.com's Dreamforce conference (which is now the largest software conference in the world, with over 45,000 registrants). Actionable metrics don't mean squat if someone, somewhere doesn't act. I don't do public presenting for a living at all.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Ranking 28