article thumbnail

5 Black Friday trends marketers can act on this holiday season

Martech

Consumers are looking to spend, and it’s not too late for marketers to act. That leaves a lot of opportunity on Black Friday, especially for smaller local businesses. Consider these top social commerce destinations if you have some holiday budget left — certainly if you’re in apparel, beauty or home products. A survey of U.S.

Act-On 120
article thumbnail

Now we’re here: Sprout named #1 Best Software Product by G2

Sprout Social

The first few weeks of a new year are the perfect opportunity to reflect on our wins—and I’m thrilled to announce one of our biggest yet: Sprout Social has been named the #1 Best Software Product by G2’s 2024 Best Software Awards. That’s the number one spot when compared across products in every software category! We appreciate you.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Five Uncommon Digital Marketing Tactics for Your Small Business

Webbiquity

Five little-used digital marketing techniques for your business. Not only does this cause lost profits if you run an ecommerce business, but also drains your customer support team. There are lots of helpful articles sharing digital marketing tips online. Image credit: Possessed Photography on Unsplash. Publish original studies.

article thumbnail

5 essential tips for positioning your SaaS product

Tomorrow People

What you need to know about product positioning and what it can do for your company. Positioning is an essential element of product marketing – yet it’s also one of the most challenging to get right. This article shares 5 essential recommendations that all marketers should consider when positioning their product.

article thumbnail

How to Grow Your Business with Voice of the Customer

SendX

Consumers want products that meet their specific needs, and they want brands and marketing messages that “get” them. A strong VOC strategy can have a direct effect on growing your business — boosting sales and improving customer retention. And according to a study by Aberdeen Group , the top 20% of businesses using VOC data grew by 9.8x

Business 363
article thumbnail

How Business Leaders Can Better Leverage Data to Make Informed Decisions

Vision Edge Marketing

It’s essential for all business leaders to make swift and informed data-derived decisions, more so now than ever before. In this article, we’ll explore: Skills required for B2B company leaders to make better business decisions and the benefits of doing so. However, insights alone are not enough.

Business 159
article thumbnail

A Look at the Colorado Privacy Act: Predictions on the Future of User Data Protection

Convert

This past July, Colorado passed the Colorado Privacy Act (CPA) , making it the fourth state to enact comprehensive privacy legislation in the US, after California, Nevada, and Virginia. The DPO must act on your written request. Data Processing Agreement — This is common among all privacy laws.

Act-On 98