Hubspot

JANUARY 16, 2012

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Ready to start applying some blogging band-aids? Not Integrating Your Blog With Your Website. link] or in a folder of your main website (e.g.

Business Blogging 28

Business Blogging Business Lead Scoring Lead Ranking 28

Hubspot

DECEMBER 2, 2011

Yes, as an inbound marketer, your blog content has to be amazing. As a business becoming a blogging machine, it is easy to focus 100% on content and ignore valuable design elements of your blog that can act as powerful boosters of traffic and leads of your business.

Business Blogging 28

Business Blogging Design Business RSS 28

Hubspot

JUNE 5, 2012

There is no shortage of different types of content you can create to feed your business blog. It's a business blogging classic. As a matter of fact, analysis of content published on this very blog reveals that how-to style posts generate an average of 55% more views than all other types of posts on our blog.

Business Blogging 28

Business Blogging Business B2B Thought Leadership Stats 28

PureB2B

JUNE 13, 2017

In 1986, ACT!, For example, HubSpot can set up workflows for you to map out the customer journey. Social media is one of the best channels for businesses so reach and engage with their audiences. Social media is mostly used to give quick updates about the business, blog, and sometimes, product and services.

Marketing Automation Services 87

Marketing Automation Services Marketing Automation Work Management Marketing Management 87

PureB2B

JUNE 13, 2017

In 1986, ACT!, For example, HubSpot can set up workflows for you to map out the customer journey. Social media is one of the best channels for businesses so reach and engage with their audiences. Social media is mostly used to give quick updates about the business, blog, and sometimes, product and services.

Marketing Automation Services 62

Marketing Automation Services Marketing Automation Work Management Marketing Management 62

Hubspot

MARCH 10, 2014

Luckily, you''re not the first person to start blogging. So I thought I''d share some of the things I wish I knew when I first started blogging for HubSpot five years ago. With blogging, on the other hand, the content you create today will continue to generate results long after you first hit "publish."

Paid Search Agency 28

Paid Search Agency Blogger Hubspot Lead Scoring 28

Biznology

OCTOBER 14, 2011

As the managing editor of Marketing Pilgrim part of what I have to do on a daily basis is watch the e-mail requests stream in about the wonderful opportunity I have to allow people be a guest author on the blog. Instead I went through my career and found that I have a knack for business writing. In fact, I never did that.

Blogger 80

Blogger Internet Marketing Opinions Intent 80

Industrial Marketing Today

MAY 21, 2010

A B2B blog is the perfect online tool to accomplish that. If you are still not sure about the benefits of using a business blog, head over to HubSpot and read these articles: 6 Reasons Every Small Business Should Be Blogging… Are You Missing the Boat?

Web 2.0 60

Web 2.0 Buying Cycle B2B Blogger 60

Hubspot

APRIL 22, 2011

This also illustrates the importance for business to add social plugins such as the Like Button to make their website and blog more social. Tools such as the Like Button act as friction reducers to enable content from a business blog or website to be more social. Connect with HubSpot :

Facebook 28

Facebook Stats Statistics Conference 28

Hubspot

JANUARY 20, 2021

If you’re having trouble, HubSpot’s Business Blogging course can serve as a great foundation for structuring your content. I will argue with alarming confidence (and no actual data) that 90’s kids were the original vloggers. When I was about 14 years old, someone handed me a digital camera that I spent hours talking to.

Budget Programs 101

Budget Programs Youtube High Quality Lead User-Generated Content 101

Hubspot

MARCH 1, 2012

InboundWisdom is a weekly amalgamation of tips from Twitter users based on a question posed by HubSpot. On February 10, HubSpot asked for tips marketers wish they could have given Super Bowl advertisers , and on February 27, we asked for tips to give event marketers to keep their efforts inbound. With some inbound wisdom of course!

Online Marketing 28

Online Marketing Paid Search Agency Advertising Agencies Planning 28

Hubspot

NOVEMBER 15, 2010

In “ Technorati State of the Blogosphere 2009 ,” author Matt Sussman writes: “While blog postings often focus on the local issues of the specific blogger, the audience of such blogs is much less limited than other forms of media have been historically. Free Webinar: Small Business Blogging Secrets Revealed.

Blogger 28

Blogger Aggregators Opinions Small Business Marketing 28

Hubspot

FEBRUARY 3, 2011

Chris is the President of Human Business Works, a blogger extraordinaire, co-founder of PodCamp, a New York Times Best Seller and co-author of the book Trust Agents , and he's also a member of the Advisory Board here at HubSpot. Blogging tips Chris has picked up over your 11+ years of blogging. What is a Trust Agent?

Blogger 28

Blogger Trust Marketing CAN-SPAM Communities 28

Hubspot

MAY 31, 2011

Not a double threat, not a triple threat, but more like a jack-of-all-trades, Ashkon [Davaron] can rap, sing, act, and write songs. He has his podcast and his blog; he posts my video on his blog. The comedy editor from YouTube likes his blog, checks it out, sees me posted on his blog…” Work It With Technology.

Internet Marketing 28

Internet Marketing Advertising Mediums Youtube Act-On 28

Hubspot

JUNE 8, 2011

Most people didn't grow up blogging, are intimidated of writing for public consumption and don't see it as 'part of their job'. So, how can you make blogging a team sport in your business? Free Download: Better Business Blogging in 2011. Download this free business blogging ebook today!

Peer-to-peer 28

Peer-to-peer Blogger Lock-In Thought Leadership 28

Hubspot

APRIL 28, 2014

Once in a while I''ll hear from someone who''s sold on the value of business blogging, starts doing it, and then doesn''t see any results. Their blog is failing. These are the macro-level problems I always look at first when troubleshooting a failing blog. You''re using your blog as informal PR.

Thought Leadership 28

Thought Leadership Lead Gen Allocation Top of Funnel 28

Hubspot

JANUARY 26, 2011

Additionally, your blog gives you the opportunity to establish yourself or your company as an industry leader, gives you a platform to network with your industry peers, and allows you to generate buzz in social media. If you can get comments on your blog, you’ll increase both your SEO benefits and your status as an industry leader.

Peer-to-peer 28

Peer-to-peer Opinions Social Media Barriers 28

Hubspot

AUGUST 17, 2012

I started building HubSpot's intern training program two years ago, and since, we've hired approximately 33% of our interns as full-time employees ! In HubSpot land, each intern is asked to find a "marketing buddy" who will be that intern's mentor and go-to for "stupid questions" and social support. Create a buddy system.

Ad Building 28

Ad Building Work Management Planning Marketing Management 28

Hubspot

OCTOBER 26, 2010

It allows you to gain visibility as a thought leader, engages your audience in conversation, and acts as link bait. But you can only reap these benefits if you can actually get visitors to your blog. But here are some simple strategies you can apply to each of your blog posts that will make your blog traffic soar quickly.

RSS 28

RSS Keywords Tagging Webinar Metrics 28

Hubspot

SEPTEMBER 30, 2015

I had a co-worker email me the other day asking for a blog post about the benefits of business blogging. I told her I'd shoot over one of our up-to-date blog posts about why businesses should blog and. The Benefits of Business Blogs for Marketing. It's for a friend," she said. Sure it was.

Business 28

Business Work Management Lead Scoring Lead Ranking 28

Hubspot

SEPTEMBER 29, 2010

Twitter is a fantastic network for businesses. Here are 9 Twitter for business strategies to avoid , as well as how to remedy them. So why should you act that way on your Twitter profile? Only Include Links to Your Own Blog. Business blogging is a great marketing tactic, and so is sharing your blog posts on Twitter.

Twitter 28

Twitter RSS Business Ideal Customer Profiles 28

Hubspot

MAY 9, 2019

Blog posts and podcasts are great starting points for exploring a particular topic. But online business courses will provide you with the time and space you need to go deep and truly master a new skill. Below, we've gathered 60 of the best free online business courses. Inbound Certification by HubSpot Academy.

Paid Content 101

Paid Content Course Best Practices Paid Search Agency 101

Hubspot

JANUARY 25, 2012

Email and Blogging/Social Media/PPC. If you've scheduled a dedicated send to your entire database to promote your new ebook, align that promotion with other channels such as your blog, social media accounts, and PPC campaigns. Get your act together, and integrate your various email marketing efforts. Share on Facebook!'

Planning 28

Planning Paid Search Agency Work Management Mobile Advertising 28

Hubspot

FEBRUARY 7, 2013

Depending on the sophistication of your marketing software, you may already know about what we at HubSpot like to call Smart Forms -- dynamic forms that leverage the power of context and adjust in length based on whether a visitor has already completed one of your forms in the past. It's about creating lovable marketing after all, right?

Ideal Customer Profiles 28

Ideal Customer Profiles Profiling Sales Qualified Leads Leads 28

Hubspot

JANUARY 30, 2012

Because blogging takes time you don't have; you don't fancy yourself a great writer; you can't think of good topics on a regular basis; or any of the other myriad reasons people don't blog when they know they should. During the interview process, ask them about what blogs, publications, and authors they read regularly.

Work Management 28

Work Management Marketing Management Blogger Thought Leadership 28

The Lead Agency

MAY 12, 2022

Gone are the days where blogging was reserved exclusively for bloggers sharing their thoughts on the internet. Blogging has become a staple in almost every B2B marketing strategy. This online content becomes the face of your business and is on display for search engines to crawl.

Paid Search Agency 62

Paid Search Agency Companies B2B Top of Funnel 62

Hubspot

SEPTEMBER 8, 2016

So, apparently, there’s a show on Disney Channel called Dog With a Blog. and two, “literally everyone has a blog now, don’t they?”. With so many people (and apparently pets) blogging today, general consumers are far more familiar with most blog conversion practices and, unfortunately for marketers, how to avoid them.

Design 28

Design Landing Pages Cross-Selling Word of Mouth 28

The Lead Agency

MARCH 27, 2018

There are a number of business-to-business marketing opportunities out there that could act as excellent communication and promotional channels for your business. LinkedIn continues to dominate the Australian business-to-business marketing space as the leading B2B social platform.

B2B Marketing 69

B2B Marketing Marketing Budget B2B Planning 69

Hubspot

MAY 13, 2013

Instead, each day stands alone as a projection of your business goals , acting as a small part of a bigger picture that we can now analyze, pixel by pixel. Months are no longer tracked and measured on the 31st. Here’s how. How to Fix 6 Critical Marketing KPIs When They''re Underperforming. 1) Customer Acquisition Cost (CAC).

Work Management 28

Work Management Marketing Management Lead Ranking Marketing Budget 28

Hubspot

MAY 2, 2017

I've written a lot of blog posts over the past few years. And if there's one thing I've learned about business blogging, it's that getting started is often the hardest part. Read: I've stared at a lot of blinking cursors on blank screens over the past few years.)

Creativity 76

Creativity Act-On Business Blogging Business 76

Hubspot

JUNE 7, 2010

Example: This is anchor text Article - Article and blog "post" are frequently used synonymously.An article is one single post on a blog. A personal blog or business blog will traditionally include regular entries of commentary, descriptions of events, or other material such as photos or video.

RSS 28

RSS Blogspot Blogger Tagging 28

Hubspot

JULY 17, 2012

There are many businesses that have tried to distinguish themselves by having a unique way to price their products/services -- whether it's by charging for soda based on the temperature outside, using a "pay what you want" approach , giving cocktail discounts based on Facebook's stock losses or, my personal favorite, demand-based pricing.

Buy 28

Buy Guerilla Marketing Media Peer-to-peer 28

B2B Marketing Zone Posts

AUGUST 3, 2010

The 20 craziest things you can do on Twitter - grow - Practical Marketing Solutions , July 7, 2010 OK, we’ve heard all the great business success stories about connecting and learning through Twitter. But that’s content for another blog post. Best of B2B Marketing. July 1, 2010 to July 31, 2010. Featured Sources.

Ning 40

Ning Paid Content Facebook Sales Management 40

Hubspot

JULY 31, 2019

These include your website and blog , your social media profiles, your email newsletter, or a mobile publishing app. I know we do at HubSpot.) Year after year, hundreds of marketers report increased efforts and spending on their content marketing — or the intention to do so. Owned Content Distribution. Paid Content Distribution.

Distribution 101

Distribution Paid Content Content Custom Publishing 101

Hubspot

MARCH 2, 2016

By knowing the ins and outs of all public areas of a competition’s marketing from social media to blogging to offer creation and more, you can better understand who they are targeting with their marketing, what content they are focusing on and where they have found the most success. 1) Personas. 2) Competitive Analysis. Indirect competitors?

Campaigns 28

Campaigns Work Management Ad Building Marketing Management 28

Hubspot

SEPTEMBER 24, 2019

If you want your business' content to reach consumers, having a presence on Facebook is a given. To help you stay ahead of the curve, we've put together a handy cheat sheet that businesses can use to make the most of Facebook marketing. Learn Facebook Marketing in HubSpot Academy. Tips for Your Facebook Business Page.

Paid Content 78

Paid Content Facebook Tips Work Management 78

B2B Marketing Zone Posts

JULY 7, 2010

Email Testing 101: Getting Started - Marketing Genius Blog , June 15, 2010 If you are currently doing email marketing, you have probably heard it before: testing will improve the effectiveness of your email marketing efforts. marketers and business owners. Is lead generation killing marketing? Seems doubtful. New to the Show?

Social Media 40

Social Media Inbound Marketing Enterprise Management Social Marketing 40