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Business Blogging: Boosting Your Financial Institution's Organic Traffic

SmartBug Media

Is business blogging a part of your financial institution’s marketing strategy? If the answer is no, keep reading to learn how blogging can help drive traffic to your website. The History of Blogging. The concept of blogging was introduced in 1994, when a college student wanted to publish his writing online.

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Blog vs. Podcast: Which Is the Best Choice for Your Business?

Hubspot

Company blogs are well-established inbound marketing channels, while business podcasts are the up-and-comers garnering a lot of excitement in the industry. A few stats in the blog corner: 59% of marketers find business blogging valuable. Blog Pros and Cons. The Benefits of Blogging.

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5 Types of Marketing Automation for Businesses to Consider

PureB2B

The birth of marketing technology happened sometime in the 80’s , when computers became powerful enough to store large volumes of customer information. In 1986, ACT!, a customer management company, developed the first ever database marketing software, basically a primitive CRM platform. Social Media Marketing Software.

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7 Fatal Business Blogging Mistakes (And Easy Fixes!)

Hubspot

Creating remarkable content is one of the core components of inbound marketing, and one of the best ways to generate a steady flow of fresh content is by publishing a business blog. Ready to start applying some blogging band-aids? Not Integrating Your Blog With Your Website.

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5 Types of Marketing Automation to Consider

PureB2B

The birth of marketing technology happened sometime in the 80's , when computers became powerful enough to store large volumes of customer information. In 1986, ACT!, a customer management company, developed the first ever database marketing software, basically a primitive CRM platform. Social Media Marketing Software.

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8 Things I Wish I Knew Before I Started Blogging

Hubspot

Luckily, you''re not the first person to start blogging. So I thought I''d share some of the things I wish I knew when I first started blogging for HubSpot five years ago. With blogging, on the other hand, the content you create today will continue to generate results long after you first hit "publish."

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The Ultimate Checklist for Integrated Marketing

Hubspot

Successful inbound marketing requires a hand in a number of different marketing channels, from blogging , to social media, to email, SEO, PPC, and even live events. Here are 8 ways you can give your marketing more leverage with a more integrated approach to the channels you're likely already working with.