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Accounting Firms Should Change Their Business Models Now – Six Reasons Why

Hinge Marketing

It is in those discrepancies and perceptions where we believe accounting firms have opportunities to leap ahead of the competition if they act now. In comparison, only 28% of buyers said their accounting firm charges then by the hour—with 32% of accounting firm participants reporting the same.

Business 174
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How Content Helps the UK’s Biggest Grocery Stores Corner the Market

Contently

Lidl has focused its advertising on products while Aldi has concentrated on price comparisons. To avoid being drawn into a price war, the established players have responded with campaigns that focus on helping and inspiring their customers. Tesco leads with 28 percent, and Sainsbury’s is second with 16.5

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Identifying Advanced GSC Search Performance Patterns (and What to Do About Them)

Moz

GSC is free, secure, easy to implement, and it’s home to the purest form of your search performance KPI data. Sounds perfect, right? However, the lack of capability for analyzing those KPIs on larger scales means we can often miss crucial points that indicate our pages’ true performance. Core Updates got you down?

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My 8 Best Local SEO Tips for the 2020 Holidays

Moz

Reasonably-priced survey software is worth every penny in 2020. Here’s an extensive comparison of popular e-commerce solutions , including which ones have free trials, and the e-commerce column of the Moz blog is a free library of expert advice on optimizing digital sales. 1) Survey customers now and provide what they want.

SEO 73
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Targeted Email: Segmenting Customers by Average Order Value

SendX

Reason being: The offers you present in your emails—whatever they might be—need to fall within your target customer’s average price range if you want them to take action quickly. In fact, your goal should be to provide offers your audience values highly at a price they’d consider shockingly affordable.

Order 195
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Top 10 Best Converting Shopify Themes (+ How to Choose the Perfect Theme for Your Online Store)

Convert

That way, you have everything in place to keep your store revenue where you love it to be — upwards. Your search is going to take you through 395 themes on Envato, 91 on Shopify, and several more on Etsy, Out of the Sandbox, Pixel Union, Creative Market…. Understandably, you’re stumped. Let me explain how. Not all themes load fast.

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The Complete Guide to Shopify Conversion Rates in 2022 (+ Expert Backed Tips & Examples)

Convert

What is Conversion Rate? Technically, the conversion rate can be used to refer to any desired action you want visitors on your site to take—click a button, make a purchase, sign up for your newsletter—but in this context, we’ll focus on the visitor to customer conversion. How is Conversion Rate Calculated on Shopify?