Online Marketing Institute

OCTOBER 29, 2010

Understand how IT decision-makers are accessing information and how you can engage them with successful multi-channel programs. Autumn Truong , manager of social media and corporate communications at Cisco, says that she sees social as one of the key channels to reaching influencers and building awareness about B2B initiatives.

Social Media 40

Social Media Enterprise Management Advertising Agencies B2B Marketing 40

Convince & Convert

APRIL 14, 2010

But yet Geek Squad has a YouTube channel that includes hundreds of videos showing people how to do it themselves. The bartender approaches, and asks if I’d like to hear the TV. I say “sure” expecting him to saunter over to a monitor, and turn up the volume. It’s about marketing sideways , not marketing head-on.

Social Media 128

Social Media Media Paid Search Agency CAN-SPAM 128

Convince & Convert

APRIL 27, 2012

This episode features Ryon Harms , the head of social media for Farmers Insurance. Read on for insights from Ryon, and our Social Media Stat of the Week (this week: 44% of Americans see tweets mentioned nearly every day, but only 10% of Americans actually use Twitter). Listen Now. The RSS feed is: [link]. Find us on iTunes: [link]. Jay : Fantastic.

Twitter 115

Twitter Social Media Facebook Paid Search Agency 115

B2B Marketing Zone Posts

AUGUST 3, 2010

Email Marketing Tips, Trends and Techniques with Return Path’s Stephanie Miller - Modern B2B Marketing , July 7, 2010 For our latest B2B Thought Leader Interview , we had the chance to talk to Stephanie Miller, Return Path’s email marketing expert. Best of B2B Marketing. July 1, 2010 to July 31, 2010. Featured Sources. Share this on Bebo.

Ning 40

Ning Paid Content Sales Management Facebook 40

Single Grain

SEPTEMBER 12, 2019

89% of marketers say that ROI from influencer marketing is comparable to or better than other marketing channels. Is it a trend that will soon fizzle out or become over-saturated? This post was expanded for 2019 with new tactics for growing your business with influencer marketing. What Is Influencer Marketing? Why YouTube?

Paid Content 101

Paid Content Marketing Budget Brand Identity Branding 101

Hubspot

APRIL 5, 2017

Ansel's new confection really gained steam after a food blogger from Grub Street tried a Cronut and documented the experience. And retailers everywhere showed that jumping on trending topics can do as much for you as it does for the company that originated the trend. But what happens to the little guys? Enter: the Cronut.

Viral Marketing 78

Viral Marketing Brand Identity Branding Paid Search Agency 78