B2B Marketing Insights - WE

JUNE 29, 2018

We’re not just covering the basics of branding in this article. Panabee for name and URL search. It provides clear insight into your marketing action plans and should be revisited and reviewed frequently. It’s not just a one-and-done project that gets put in a file cabinet and is left to collect dust. Step 1: Establish your brand core.

Marketing & Strategy 74

Marketing & Strategy B2B Marketing Marketing Strategy Planning 74

LeadSquared

FEBRUARY 2, 2016

So you have a Facebook page, and a Twitter handle, maybe even a LinkedIn or an Instagram account. Nothing is simple; not in digital marketing anyway. The title is, well, just to make you click and read on. There’s almost nothing that changes as fast as the digital industry. But do you have something concrete that actually supports all this?

Planning 52

Planning Work Management Marketing Analytics Tools Advertising Agencies 52

Hubspot

SEPTEMBER 18, 2020

To address this, we've put together a comprehensive guide to help you understand the differences between the share and follow buttons for six of the biggest social networks — Twitter, Facebook, LinkedIn, YouTube, Instagram, and Pinterest — as well as how to implement them on your website, blog, and other content. Twitter Follow Button.

Social Networks 101

Social Networks Social Media Media Landing Pages 101

Single Grain

DECEMBER 19, 2023

Whether it’s fetching all the metadata from a domain within minutes or identifying all the crawling issues of a website without manually reviewing each and every URL, tools have always been the savior for savvy marketers. As a marketer or SEO expert, you definitely want to accomplish more tasks in less time.

Lead Ranking 98

Lead Ranking Lead Scoring Budget Programs SEO 98

Hubspot

DECEMBER 30, 2011

Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Bitly is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. On the web today, things change fast. Even the Merriam-Webster Dictionary started adding a few to its collection!

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Single Grain

MARCH 9, 2021

In this article, you will learn how B2B SEO is different from B2C SEO, why B2B SEO is important for your business, and the best B2B SEO techniques to improve the visibility of products. Write compelling titles and meta descriptions to entice searchers into clicking on your article. 70% of B2B search queries are made on smartphones.

Lead Scoring 137

Lead Scoring Lead Ranking Marketing Automation Services SEO 137

Hubspot

JUNE 23, 2010

is a free URL shortening service that provides statistics for the links users share online. is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. On the web today, things change fast. New applications launch every day and existing applications continue to evolve and add new features.

Paid Content 28

Paid Content Social Media Social Marketing Work Management 28

Unbounce

MAY 24, 2021

It’s formatted nicely, you have persuasive calls to action (CTAs) throughout, and you’ve even included visuals that act as social proof (you marketing genius, you). OK, so you just poured hours worth of work and creativity into publishing the most amazing landing page ever. You need to mix up your marketing and put that content to work. .

Landing Pages 145

Landing Pages Paid Content Traffic Paid Search Agency 145

Convince & Convert

APRIL 1, 2010

And perhaps most inexcusably, they haven’t even gotten a Facebook URL, and now facebook.com/timberwolves and facebook.com/twolves have been poached. So, I peeked at YouTube. 213 videos on YouTube , the most recent just five days ago. The YouTube channel is barely mentioned on Facebook.

Social Media 120

Social Media Paid Search Agency Media Advertising Agencies 120

Hubspot

JULY 29, 2018

Bitly - Bitly is a free URL shortening service that provides statistics for the links users share online. Bitly is popularly used to condense long URLs to make them easier to share on social networks such as Twitter. In fact, if you're highly experienced, you probably do all three at once.). Example: yourblogname.blogspot.com.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

Single Grain

AUGUST 24, 2021

In this article, I will discuss the basics of Enterprise SEO, the need for Enterprise SEO platforms, and discuss the top Enterprise SEO software that you should use for managing large websites. Enterprise SEO software is a collection of SEO tools that helps to optimize a website and assists with different SEO tasks.

Enterprise Management 52

Enterprise Management Work Management Marketing Management SEO 52

Convince & Convert

FEBRUARY 22, 2024

Imagine this: you spend hours and days researching the topic and writing an article to never come back to it after a year or two of active blogging. They are more focused on finding new topics and writing new articles than analyzing if they’re doing their best to utilize what they wrote in the past. Here are a couple of ideas.

Conversion 184

Conversion Lead Scoring Lead Ranking Opt-out 184

Online Marketing Institute

JUNE 15, 2009

Give them something they can act on now. Online Marketing Blog TopRank’s internet marketing blog on the intersection of digital PR, social and search engine marketing. Pitching bloggers and print journalists are somewhat similar, but in the end, they can be very different things. Make relevant comments and offer something of value.

Online Marketing 40

Online Marketing Blogger PR Digital Asset Management 40

Convince & Convert

MAY 11, 2010

Your LInkedin page. Put it on YouTube of course. I think not. During my 15 years of Web site strategy and usability work (before I got all social media on you) I very much tried to live by the two-click rule (discover the most common questions customers have about your business, and answer them on your site within two clicks or fewer).

FAQ 137

FAQ Top of Funnel Paid Search Agency Social Media 137

Single Grain

JULY 14, 2020

Step 1: A user visits Single Grain and opts in for a YouTube ads e-book. Step 3: A salesperson will analyze the visitor’s data and say something like, “ Hey, I noticed you downloaded this YouTube guide. Book My Free SaaS Marketing Consultation. Top 12 SaaS Growth Strategies. A customer data platform like Hull.io

Marketing Budget 145

Marketing Budget Paid Search Agency Paid Content Work Management 145

Single Grain

APRIL 28, 2023

Whether you’re a seasoned video marketer or just getting started, this guide is designed to equip you with the knowledge and tools you need to optimize your videos for search engines and boost your website traffic with the power of YouTube. Let’s take a look at what you can do to your YouTube videos to help them rank higher.

Youtube 98

Youtube Traffic SEO Video Marketing 98

Martech Advisor

AUGUST 29, 2019

” In this article, we will look at the concept of e-commerce, different e-commerce business models, top e-commerce platforms, and how to create an e-commerce marketing strategy and the tools required to execute it. “ E-commerce marketing pertains to activities that guide shoppers through the conversion funnel.” WooCommerce.

Marketing Automation Services 84

Marketing Automation Services Paid Content Marketing Budget Budget Programs 84

Webbiquity

NOVEMBER 14, 2011

Rules for beating Google at SEO by iMedia Connection ** 5 STARS Brandt Dainow lists 173 positive and negative ranking factors compiled from members of the Search Engine Land group on LinkedIn and believed to influence Google rankings. by providing a phone number, physical address and email address). This is one outstanding checklist.

SEO 100

SEO Cost Per Click Tips Best Practices 100

Single Grain

NOVEMBER 3, 2020

In this article, we’ll show you step-by-step how to create your own killer SaaS content marketing strategy, including all the tactics, methods, and tools you’ll need. For most SaaS companies, the reasons to start content marketing are beyond compelling. 20% of the average person's time spent online is now used to browse content.

Marketing Budget 98

Marketing Budget Marketing Strategy Marketing & Strategy Sales Management 98

Single Grain

NOVEMBER 16, 2023

In this article, we’ll walk you through the 6 steps required to create your own successful SaaS content strategy, including all the tactics, methods and tools you’ll need. Content marketing allows companies to educate their target audience about the benefits, features, and functionalities of their products to elevate your SaaS sales.

Paid Content 98

Paid Content Enterprise Management Webinar Metrics Work Management 98

Sprout Social

MARCH 29, 2023

In this article, we’ll explain how to make a GIF in a number of ways, including with Photoshop and iPhone. Using GIFs to explain facts or liven up statistics can be a vital component of your overall social strategy. And we’ll show you how to use your GIFs on social networks from your PC or phone. Table of contents What is a GIF?

Social Media 115

Social Media Youtube Video Marketing Ideal Customer Profiles 115

Webbiquity

FEBRUARY 21, 2017

Grab content (articles, videos, whatever) from your web browser, email, or a wide range of apps including Twitter, Flipboard and Pulse, and save it in Pocket. But who has time to cull through the hundreds of thousands of articles written daily? Save articles, videos, recipes, or any interesting content to Instapaper with one click.

Curation 275

Curation Marketing Automation Services Tools Enterprise Management 275

seo.co

DECEMBER 8, 2020

Online Marketing Guide – Table of Contents. Introduction to Online Marketing & SEO. Structural On-site SEO. Content Marketing for Online Marketing. + Off-site Authority Building. Social Media Marketing. Local SEO for Enhanced Online Marketing. Google Updates. Your Online Marketing “Getting Started” Checklist. Conclusion.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Webbiquity

JUNE 8, 2011

Almost every PR pro over a certain age remembers press kits–actual physical folders stuffed with a company’s recent press releases, management bios, a corporate fact sheet, a few case studies, and maybe an article reprint or two. Links to media coverage and bylined articles. • if absolutely necessary.

Ad Building 100

Ad Building PR Press B2B Thought Leadership 100

Content Marketing Institute

JANUARY 29, 2018

Each day Christopher identifies the top content he finds interesting or useful by checking the top shared content on Twitter and LinkedIn. For example, the Spin Sucks editorial calendar includes two weekly content curation columns: Gin and Topics for YouTube videos and The Big Question for Slack group discussions. Click To Tweet.

Curation 111

Curation Examples Content Paid Search Agency 111

Optinmonster

AUGUST 27, 2023

That’s stuff like blog posts, articles, podcasts, and videos. For example, a B2C health brand could create informational articles (that’s the type of content) for women over 50 (target audience) to help them survive menopause (goal). There’s just one problem. Read this guide. First, there’s the content part.

Paid Content 95

Paid Content Content Marketing Top of Funnel Planning 95

Magisto

OCTOBER 3, 2019

While this article does not cover all the terms, these are the main ones. Blog – A website full of articles, commentaries, content, with a reliable content calendar. Go ahead and bookmark our digital marketing terms glossary and let this be your guiding light that you can refer to over and over again.

Paid Content 40

Paid Content Top of Funnel Work Management Marketing Management 40

Single Grain

FEBRUARY 16, 2022

If you are looking for a complete NFT marketing checklist to sell your digital art collectibles, this article is for you. Event links (website, social media, marketplace URL). Let’s begin. P.S. Scroll to the bottom to download a free, clickable checklist of this post! Book My Free NFT Marketing Consultation . Cover image.

Paid Content 52

Paid Content Paid Search Agency Advertising Agencies Planning 52

Martech Advisor

JANUARY 21, 2020

In this article, we’ll look at what a content management system (CMS) is, its components, key functions, best practices to follow, and five most-widely used CMS. A domain name acts as the address, whereas the web hosting acts as the home/storage place for the website content. Let’s dive in! Online store.

CMS Development 57

CMS Development Digital Asset Management Enterprise Management Work Management 57

Single Grain

JANUARY 30, 2023

In this article, I will share some actionable tips for creating a variety of ChatGPT prompts that can help take your marketing efforts to the next level. ChatGPT is one of the finest examples of artificial intelligence in action. OpenAI released the bot on November 30, 2022, and within five days it had over a million users.

Marketing AI 59

Marketing AI Work Management Budget Programs Marketing Management 59

Hubspot

MARCH 10, 2016

Here on the HubSpot blog, we’ve written glossary-themed posts that cover some of the core components of inbound marketing. We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. heck, even marketing acronyms. 99 Marketing Terms to Improve Your Marketing Vocabulary.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Webbiquity

JUNE 4, 2013

Optimize off-site content (for example, on YouTube and other social platforms). Laurie Sullivan explores how online advertisers and search engine optimizers will adjust to a not-too-distant future “when the act of typing keywords into a search box to create a query becomes invisible? Keep up with SEO trends and changes.

Paid Content 100

Paid Content Tactics SEO Tips 100

Single Grain

DECEMBER 6, 2019

This epic list article has been updated to include 20 more digital marketing trends to help you get ready for next year! UPDATED FOR 2020! At one time, artificial intelligence, data-driven marketing and voice search engine optimization (VSEO) were ambitious concepts bordering on the ridiculous. 2) Programmatic Advertising. 3 ) Chatbots.

Marketing AI 145

Marketing AI Paid Content Trends Enterprise Management 145

Hubspot

OCTOBER 18, 2011

There are three parts to this article. So, if there's a blog article that mentions your company, help that article get traffic. To try this out, tweet out one of the bold phrases from this article using the convenient tweet-it buttons. Actionable metrics don't mean squat if someone, somewhere doesn't act.

Inbound Marketing 28

Inbound Marketing Paid Content B to B Lead Scoring 28

Directive Agency

JULY 26, 2016

Look no further, we’ve outlined practical tips and actionable insights for selecting the right search engine optimization company. We’ve asked 45+ of the best SEO agency owners across the globe their input on the topic: What should in-house marketers look for when hiring a SEO agency and what should they avoid at all costs?

Paid Search Agency 76

Paid Search Agency Advertising Agencies Ad Agencies SEO 76

Single Grain

NOVEMBER 28, 2023

From the immersive realms of the Metaverse and Augmented Reality to the precision of Programmatic SEO and Hyper-Personalization through Big Data, this article will walk you through 23 of the latest (some aren’t new, but they continue to be important) digital marketing trends you can’t ignore. Yes, we’re speaking of AI.

Paid Content 126

Paid Content Marketing AI Trends Paid Search Agency 126

Webbiquity

NOVEMBER 28, 2011

Sure, teenagers spend a lot of time on YouTube, but did you know that three-quarters of business executives watch work-related online videos weekly? Among the findings: “Three-quarters of all executives said they watched work-related videos on business websites at least once a week, and more than half did the same on YouTube.”

Paid Content 100

Paid Content Social Media Statistics Paid Search Agency 100