markempa

SEPTEMBER 12, 2016

I first met Fowler when he was co-founder of the cloud-based contact management platform Jigsaw which he sold to Salesforce.com for $175 million (now Data.com). Jim: One of my marketers came up to me as we were naming the company, and we were looking at a bunch of different names like Jigsaw. Jigsaw was a great acquisition.

Jigsaw 120

Jigsaw Growth Marketing Enterprise Management Work Management 120

Customer Experience Matrix

JUNE 13, 2016

billion acquisition of LinkedIn. It still feels odd to think of a software company owning a data business, although Salesforce.com bought Jigsaw (now Data.com) in 2010 and Oracle purchased the BlueKai and Datalogix in 2014. Microsoft surprised pretty much everyone today by announcing a $26.2

Marketing Automation Services 120

Marketing Automation Services Marketing Management Vendors Linkedin 120

Digital B2B Marketing

JANUARY 10, 2012

Here are three organizational issues for marketers identified by IDC (via a DemandGen report, link at the bottom of this post): No central ownership of customer data and data acquisition. Additional recommendations are in DemandGen’s 2012 Data Acquisition Report (light registration required) via a link at the bottom of the linked post.

Buy 100

Buy Email Marketing B2B Marketing Jigsaw 100

Markempa

SEPTEMBER 12, 2016

I first met Fowler when he was the co-founder of the cloud-based contact management platform Jigsaw, which he sold to Salesforce.com for $175 million (now Data.com). Jim: One of my marketers came up to me as we were naming the company, and we were looking at a bunch of different names like Jigsaw. Jim: Sure, Brian.

Jigsaw 40

Jigsaw Salesforce.com B2B Marketing Startups 40

Leadspace

JANUARY 4, 2017

DMP becomes mainstream, and not just for ad buying. Why did Oracle, Adobe, Salesforce.com, Neustar, Neilsen all pay top dollar the last few years to acquire leading DMP technology companies? Prior to Oracle, he held senior leadership positions at several companies, including Data.com, Salesforce.com, RR Donnelley, and Jigsaw. .

Enterprise Management 116

Enterprise Management Paid Content Marketing Management Marketing Automation Services 116

Adobe Experience Cloud Blog

DECEMBER 7, 2010

Marc Benioff, in all his grandeur, hit the stage loud and proud sharing the success over the past year ranging from improvements to the service cloud to the mass adoption of Chatter to the acquisition of Jigsaw. Salesforce.com consumes 90% less energy than traditional software. Jigsaw- Data Cloud. Force.com Platform.

Enterprise Management 48

Enterprise Management Jigsaw Work Management Salesforce.com 48

Online Marketing Institute

JULY 31, 2009

I would also put another group — one more focused on helping marketing align with, support, and enable sales: firms like BrightMarket, einsof, Longwood Software, and Salesforce.com with their Saleforce Content offering, to name a few. We generate, score and manage leads to sales completion and integration with Salesforce.com.

Enterprise Management 40

Enterprise Management Work Management DemandBase Marketing Management 40