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Top 32 B2B Marketing Posts and Hot Topics of Social Media Forecast

B2B Marketing Zone Posts

In the end, you knew if you had briefings with Yankee Group, Gartner, Forrester, Jupiter and Meta Group, you had your bases covered. Five Reasons Social Media Marketing Comes Last - Junta 42 , April 13, 2010 My friend Shama Kabani’s book, The Zen of Social Media Marketing , officially comes out this week. I was one of the lucky ones to receive a review copy and I can tell you it’s worth the read. How will the Salesforce/Jigsaw acquisition change the B2B industry? Best of B2B Marketing. April 2010. Great stuff this month in the world of B2B Marketing. 

Tom Pisello: The ROI Guy: The IT Hierarchy of Needs: Categorizing.

The ROI Guy

Wednesday, December 14, 2005 The IT Hierarchy of Needs: Categorizing IT Projects for Success The book written by Nicholas Carr, “Does IT Matter,&# continues to stir debate with various pundits, and certainly remains a hot topic in recent budget planning meetings between the CIO and Cx-level executives. Tom then served Gartner as a Managing VP. Not exactly. Latest Research.

ClickInsights: Biggest roadblock to converting marketing leads

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Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping! Ardath Albee's book eMarketing Strategies for the Complex Sale. Forrester Blog for Interactive Marketing Professionals. Books. Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. Laura Patterson's book Marketing Metrics in Action.

ClickInsights: What was your "Aha" moment in 2009? - Part 2

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Forrester Blog for Interactive Marketing Professionals. Books. Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. Laura Patterson's book Marketing Metrics in Action. Brian Carroll's book Lead Generation for the Complex Sale. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping!

ClickInsights: What ROI metric should B2B marketers use in this digital marketing era?

Connect the Docs

Forrester Blog for Interactive Marketing Professionals. Books. Charlene Li's and Josh Barnoff's book Groundswell: Winning in a World Transformed by Social Technologies. Laura Patterson's book Marketing Metrics in Action. Brian Carroll's book Lead Generation for the Complex Sale. Ardath’s book, eMarketing Strategies for the Complex Sale is now shipping!