Analytics, Companies and Lead - B2B Marketing Zone

The power of a ‘real-time’ content marketing strategy

Tomorrow People

NOVEMBER 21, 2017

From corporate IT firms like Cisco , to marketing services providers like HubSpot , B2B companies are seizing the unique opportunity to engage their audiences live and in the moment to save their content marketing strategies from self-destruction. B2B brands need to own the moment and harness real-time content marketing to be different.

Marketing & Strategy

Marketing & Strategy Marketing Strategy Content Marketing Planning

The Death of Pay Per Click Advertising (PPC)

Tomorrow People

MARCH 19, 2012

For something that’s been around for just a few years, PayPer Click advertising , or PPC has become an established part of online marketing for many companies. On the surface of it, PPC looks like an easy way to bring in new leads. But used on its own it actually fails companies because: It’s a short-term fix.

PPC

PPC Cost Per Click Advertising Agencies Paid Search Agency

B2B Marketing Zone

Tomorrow People

The power of a ‘real-time’ content marketing strategy

The Death of Pay Per Click Advertising (PPC)

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