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Thursday, August 27, 2009
Tags: B2B Social Media b2b blogging B2B Blogs B2B Selling
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Tuesday, April 20, 2010
Whether you’re just starting a B2B blog or have been blogging for a long time, you should be hungry to see results. Tags: B2B Social Media b2b blogging b2b seo content marketing After all, a lot of time and effort is going into creating new content, and it’s hard to continually feed the content marketing dragon.
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Monday, December 7, 2009
B2B marketing is constantly evolving as organizations discover ways to perfect current strategies, new marketing channels emerge, and advanced marketing automation tools are introduced. Here are 16 must-read B2B marketing strategy ebooks to help you stay current on best practices, techniques and tools. Enjoy! Social Web Analytics.
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Tuesday, March 16, 2010
B2B companies are ahead of their B2C rivals when it comes to social media adoption. 81% of B2B companies maintain company-related accounts or profiles on social media sites versus 67% of B2C. Source: Business.com – 2009 B2B Social Media Benchmarking Study ( [link] ). 93% of B2B buyers use search to begin the buying process.
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Thursday, November 5, 2009
Rather, this is a “What to” article, with 35 B2B eNewsletter content ideas to help you think about “what” to write about. There are in fact, a number of excellent resources with “How to” tips for creating, producing, publishing, and managing newsletters—including our own B2B [.].
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Monday, November 2, 2009
Instead of scouring the web in search of the latest insight on B2B marketing tactics and trends, consult our list of 25 must-read B2B marketing posts. Find out what these influential marketing bloggers have to say about B2B social media , landing page optimization, search marketing, marketing ROI , and other B2B marketing techniques.
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Friday, June 11, 2010
There have been lots of statistics about social media adoption of B2B companies compiled and shared recently, and I had wanted to post a list of stats as a Friday roundup post. The folks at the Earnest Agency have saved me lots of time by creating a video that compiles B2B social media statistics. Tags: B2B Watch and enjoy!
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Monday, April 13, 2009
Of course branding and awareness are also roles that can be played effectively by B2B marketing, but from my point of view these are only supporting roles—secondary to the primary objective of helping drive sales. My quest for quantitative proof that social media is an effective tactic for generating B2B leads and sales continues.
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Wednesday, October 28, 2009
Tags: B2B Web Strategy
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Sunday, June 13, 2010
Whether your B2B marketing efforts can use more information on social media, content marketing or demographics, your marketing mix can’t afford to go without these 5 useful infographics: 1. Good, better, best is a mantra we can all live and learn from in B2B marketing. B2B marketing blogs are an integral part of the B2B marketing mix.
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