Biznology

DECEMBER 22, 2021

On the marketing privacy and security front in 2022, things are going to get worse – and better. Getting more specific in my predictions for marketing privacy and security issues in 2022, here are a few ideas to keep in mind for 2022. The post Marketing Privacy and Security Predictions for 2022 appeared first on Biznology.

Privacy 197

Privacy Privacy Policies Planning Advertising Agencies 197

Marketing Insider Group

NOVEMBER 15, 2021

In 2022, content marketing will continue to influence marketing and business in a bigger, and more impactful way. The challenge now is to keep up – and going into 2022 – stay ahead of the game. Obvious answer: they’re thought leaders in the industry. These influencers are constantly giving insights into the industry.

Content Marketing 227

Content Marketing CMS Development Planning Marketing Automation Services 227

33Across

NOVEMBER 1, 2022

We produced the 33Across Programmatic Cookieless Trends Report in order to highlight cookieless trends across varying advertising industry verticals on the 33Across exchange from August - September, 2022. The post Key Cookieless Trends from August – September, 2022 appeared first on 33Across. The report answers.

Trends 118

Trends Verticals Order Advertisements 118

Circle Studio

NOVEMBER 23, 2021

As we approach the end of 2021, it’s time to look at key 2022 B2B marketing trends that will emerge in the year ahead. As we have seen in previous years, 2022 will reflect the ongoing evolution of many B2B marketing trends. Here’s a list of five macro B2B marketing trends to watch in 2022. An Elevation of Strategy.

Marketing AI 193

Marketing AI Trends B2B Marketing SWOT 193

Content Marketing Institute

FEBRUARY 17, 2022

In a new industry report from Semrush, 88% of respondents say they achieved success with content marketing in 2021. Explore the highlights from this research and get expert advice on the insights and actions to focus on for 2022. Continue reading →

Content Marketing 116

Content Marketing Content Paid Search Agency Marketing Report 116

Oktopost

MARCH 27, 2023

Kristina Thomas goes Behind the Post to share her strategy for creating compelling social content in the finance industry. Kristina leads an award-winning global team and reveals the delicacies and challenges of managing a social strategy in the finance industry.

Enterprise Management 144

Enterprise Management Content Youtube Advertising Benchmark 144

accelerate agency

NOVEMBER 9, 2022

accelerate agency has been shortlisted for the 2022 Drum Awards Digital Industries (a.k.a. This is the third major industry awards program to recognize accelerate agency over a three week period – a significant testimony to the growth through SEO our SaaS clients have enjoyed in the last 18 months.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Marketing Agencies 1 52

accelerate agency

NOVEMBER 9, 2022

accelerate agency has been shortlisted for the 2022 Drum Awards Digital Industries (a.k.a. This is the third major industry awards program to recognize accelerate agency over a three week period – a significant testimony to the growth through SEO our SaaS clients have enjoyed in the last 18 months.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Marketing Agencies 1 52

accelerate agency

NOVEMBER 9, 2022

accelerate agency has been shortlisted for the 2022 Drum Awards Digital Industries (a.k.a. This is the third major industry awards program to recognize accelerate agency over a three week period – a significant testimony to the growth through SEO our SaaS clients have enjoyed in the last 18 months.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Ad Agencies Marketing Agencies 1 52

Hinge Marketing

NOVEMBER 3, 2022

our ongoing study of buyer behavior in the consulting industry. This year’s study analyzes the consulting industry in detail, based on input from more than 300 buyers and 300 sellers. The 2022 study is organized around four questions that examine the key moments in a consulting services buyer’s journey. About the Study.

Consulting 151

Consulting Research Peer-to-peer Case Studies 151

Martech

MAY 24, 2022

Marketing budgets are swelling in 2022, up from the previous year, when high hopes were dashed by a pandemic that wouldn’t quit. This year, it’s up to 9.5%, according to the Gartner 2022 CMO Spend and Strategy Survey. Take the 2022 MarTech Replacement Survey today! In 2021, marketing budgets claimed 6.4% in 2018, 2019 and 2020.

Marketing Budget 113

Marketing Budget Paid Search Agency Lock-In CMO 113

Sprout Social

DECEMBER 14, 2022

In this article, we’ll discuss how top brands are approaching metaverse brand activations and industries making the largest strides. We’ll also give you a list of metaverse examples across industries to help inspire your strategy. We're celebrating FIFA World Cup 2022™ w/ the "Pass the Ball Challenge" Fans across the U.S.

Examples 110

Examples Brand Identity Branding Multi-Channel 110

Litmus

AUGUST 11, 2022

It’s time for us to look back at the most popular email clients from June to July 2022. billion opens in July 2022 with Litmus Email Analytics. We’ll return in November to look at the shifts that took place from August through October 2022. Apple, Gmail, and Outlook are the top three most popular email clients for July 2022.

Privacy Protection 129

Privacy Protection Email Marketing Planning Privacy 129

Contently

NOVEMBER 22, 2021

The Content Marketing Institute’s 2022 Annual B2B Content Marketing Benchmarks, Budgets, and Trends Report gives an interesting insight into the new post-pandemic landscape. All industries had to change the way they used technology — and content marketing was no different. This awoke a sleeping giant: content marketing.

B2B Marketing 174

B2B Marketing Research Content Marketing Marketing Budget Creation 174

PathFactory

NOVEMBER 2, 2022

According to PathFactory data, shorter content in the form of data sheets or whitepapers are the preferred content types for audiences in the manufacturing industry. Top 5 content topics by time spent in 2022. The post Top 5 Content Types For The Manufacturing Industry in 2022 appeared first on PathFactory.

Top of Funnel 52

Top of Funnel Lead Ranking Marketing Qualified Leads Content 52

Sprout Social

DECEMBER 7, 2021

Over the past year, social has increased its influence on trends , industries and even markets. That’s why we asked SMMs across industries what they think is next for social media as both an industry and a profession. Here are their predictions on what’s in store for the future of social media marketing in 2022.

Social Media 145

Social Media Social Marketing Media Paid Search Agency 145

chiefmartech

MAY 3, 2022

I’m delighted to finally share with you the 2022 marketing technology landscape , a joint production between myself and Frans Riemersma of MartechTribe (and a whole bunch of wonderful contributors). State of Martech 2022 Report. It’s #MartechDay! Vendor that’s changed categories or gone away? Let us know.

Search Marketing 145

Search Marketing Paid Search Agency Vendors Marketing Report 145

Hinge Marketing

FEBRUARY 16, 2022

The Hinge Research Institute’s newly released High Growth Study 2022: AEC Edition paints this picture. As the war for top talent, fueled by the pandemic and “The Great Resignation,” rages on across all professional services industries, AEC firms have been looking for ways to attract the highly skilled professionals they need.

Studies 162

Studies Peer-to-peer Marketing AI Digital Transformation 162

Martech

DECEMBER 21, 2021

What will next year, 2022 bring for marketing operations? Marketing operations leadership roles tend to be in tech startups and firms in the marketing tech industry. As the need for marketing tech management skyrockets, 2022 will be the year more companies bring on marketing ops leadership. . Here are my key predictions. .

Account Based Marketing 141

Account Based Marketing Enterprise Management Marketing Budget Work Management 141

TrustRadius Marketing

SEPTEMBER 14, 2022

Essential Agile Statistics for 2022 and Beyond. Digital.ai, 2022) Agile development exploded in 2021, growing from 37% to 86% of teams in the software industry. Digital.ai, 2022) Growth in non-IT industries was also substantial, with adoption doubling year on year. Digital.ai, 2022) Cultural clashes, 43% reported.

Statistics 98

Statistics Trends Planning Work Management 98

The Lead Agency

DECEMBER 6, 2021

The way companies buy from and sell to each other is very different than it used to be just a couple of years ago and is likely to continue to evolve in 2022 and beyond. To succeed with marketing campaigns in 2022, businesses will have to continue to adapt their strategies to suit buyer trends. What does this mean for SEO in 2022?

Paid Content 118

Paid Content Trends B2B Marketing Paid Search Agency 118

Conductor

JANUARY 4, 2022

Top 3 reasons SEO is’t going anywhere in 2022. Whether your executives realize it or not, your organic marketing efforts (and thus your SEO strategy) are the key drivers of how people find your website and eventually convert, which is one of many reasons why SEO isn’t going anywhere in 2022 or the years to come.

Trends 115

Trends SEO Paid Search Agency Marketing Budget 115

33Across

DECEMBER 2, 2021

2021 has certainly been an action-packed year for the ad tech industry. The post What’s In Store for Programmatic in 2022 appeared first on 33Across. Between Apple’s IDFA, Google’s announcement to extend the deprecation of the cookie, and M&A activity, we’ve all had to ebb and flow.

Activities 118

Activities Ads 118

Liveintent

DECEMBER 21, 2021

With this in mind, we’ve compiled a list of the more pressing considerations publishers should keep top of mind to ensure business success in 2022. In 2022, publishers will need to double down on their existing first-party data strategy or explore how to build one. Let’s take a look. First-party data. Happy New Year!

Privacy Protection 127

Privacy Protection Marketing Analytics Tools CPA Cost per Acquisition 127

Sprout Social

AUGUST 2, 2022

So what’s hot on YouTube in 2022? To promote their booth at VidCon 2022, the brand published a series of Shorts detailing the environment and the experience for those who could not attend in person. For example, in 2022, the Coachella music festival live-streamed both event weekends on YouTube. Live videos.

Youtube 139

Youtube Trends Marketing & Strategy Content 139

HG Data

MAY 12, 2022

During a period of intense competition and robust growth in the cloud industry, Intricately (an HG Insights company) is excited to share the first-ever AWS Ecosystem Report.

Marketing Report 98

Marketing Report Trends Paid Search Agency Companies 98

Litmus

FEBRUARY 9, 2022

Here’s a look at the most popular email clients in January 2022, and what happened with email client market share last month. That being said, the most popular email clients for January 2022 are Apple, Gmail, and Outlook. But in January 2022, we’re seeing a small decline. As for December 2021 to January 2022? GMX: 0.04%.

Privacy Protection 92

Privacy Protection Email Marketing Privacy Stats 92

TrustRadius Marketing

MAY 3, 2022

In order to stay on top of such a fast-paced market that touches dozens of industries, up-to-date info is essential. That’s why we have compiled a list of the hottest data warehouse statistics for 2022 and beyond. As of 2022, over 60% of all corporate data is stored in the cloud. Data Warehouse Trends for 2022 and Beyond.

Statistics 98

Statistics Budget Programs Distribution Trends 98

Search Engine Journal

JANUARY 26, 2023

Discover the top YouTube videos for 2022 and see what works in various industries. The post The Significant 7: Top YouTube Videos, Shorts, And Ads of 2022 appeared first on Search Engine Journal.

Youtube 111

Youtube Video Marketing Ads Trends 111

Liveintent

DECEMBER 21, 2021

With the clock counting down to the new year, advertisers must think about their strategies for 2022 and how to set themselves up for success in the short and long term — even if you didn’t achieve all the things you wanted to this year. Here are the top three things you should keep top of mind as we head into 2022.

Advertising Agencies 127

Advertising Agencies Advertisements Advertising CPA 127

Brandpoint

NOVEMBER 15, 2021

Here are seven trends in marketing for 2022 — and how to prepare for them now. In 2022, events will be hybrid – meaning there will be options for those who wish to go in person and those who would feel more comfortable at home. Read More: 5 Industry Tips to Get More Mileage Out of Your Content ] 5.

Trends 157

Trends Planning Work Management Contingency Planning 157

illumin

JULY 8, 2022

2022 is proving to be a big year for the travel and tourism industry. After nearly two years of pandemic-related hiatus, global leisure and business flights have risen to levels not seen since 2019, showing that a ‘major recovery’ is underway for the industry (source: CNBC). Our list of Most Viewed Video Ads for […].

Ads 97

Ads Video Marketing Business 97

Sprout Social

FEBRUARY 8, 2023

But if you work in a technical or niche industry, it might seem like you don’t belong on social. No matter your industry, you can make waves on social media. Industry events and webinars make space for people to discuss trends, talk about controversies and tout the latest innovations in their industries.

Paid Search Agency 86

Paid Search Agency Advertising Agencies Social Media Classified Ads 86

Conductor

DECEMBER 21, 2021

The skyrocketing level of competition means enterprise leaders must embrace emerging and current eCommerce trends in 2022 to grab their share of an ever-growing market. Kaleido Intelligence predicts that spending on B2B and B2C eCommerce will reach $6 trillion in 2022 , up from $4.8 We expect the same spike in January 2022.

eCommerce 111

eCommerce Trends Enterprise Management Marketing AI 111

Conductor

MARCH 29, 2022

And the eCommerce industry added $219B in sales in 2020 alone. We’ve written extensively about the strategic value of organic marketing in 2022 , especially as it relates to online shopping. We pulled data from February 2020 (pre-pandemic) to March 2022 (for which only partial data is available). In fact, a full 75% of U.S.

eCommerce 115

eCommerce Paid Content Features Trends 115

AgencyEA

JANUARY 24, 2022

Each year, Agency EA conducts an industry-wide research study, surveying professionals, experts and top case studies to identify the most impactful trends for the year ahead. The results are in: 2022 will be a comeback year for #experientialmarketing.

Marketing Report 98

Marketing Report Trends Advertising Agencies Paid Search Agency 98

Litmus

JUNE 10, 2022

What are the most popular email clients of May 2022? Here’s a look at the top email clients, plus the shifts that took place between April through May 2022. With that, the top 3 most popular email clients for May 2022 are Apple, Gmail, and Outlook. In April 2022 , it was at 58.1%; in May 2022 it was at 61.1%.

Privacy Protection 92

Privacy Protection Email Marketing Planning Privacy 92