article thumbnail

The Future of Digital Marketing: Predictions for 2022 and Beyond

Marketing Insider Group

What do I see as the biggest content marketing trends for 2022 and beyond? My 2022 Marketing Predictions. Research from the Content Marketing Institute states that more than two-thirds of marketers are increasing their content marketing budgets in 2022, with 1 in 5 increasing by double digits. But that future may not be far off.

article thumbnail

3 Marketing Strategies That Brands Need to Reinforce in 2022

Marketing Insider Group

2022 is right around the corner. This makes it almost impossible for B2B and tech companies to reach this audience with relevant content. This makes it almost impossible for B2B and tech companies to reach this audience with relevant content. Below are 3 marketing strategies that should be prioritized in 2022.

Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Prognostications, Predictions And Hot Topics For 2022

Biznology

In 2022, we reflect on how COVID-19 has changed societal norms, resulted in the Great Resignation, and altered the top-of-mind agenda for C-suite leaders and boards of directors. Stay tuned and welcome to 2022! On the marketing privacy and security front in 2022, things are going to get worse – and better. Jen McClure.

Privacy 193
article thumbnail

Black Friday and Cyber Monday Deals on Martech and Business Software for 2022

Webbiquity

Black Friday and Cyber Monday 2022 promotions make this an excellent time to take stock of your business software toolbox. Identify sudden changes in the discussion volume to protect your company image. Have the tools in your marketing technology matrix kept up? Gaps in your capabilities you may be looking at new tools to fix?

article thumbnail

5 eCommerce Trends to Watch in 2022

Conductor

The skyrocketing level of competition means enterprise leaders must embrace emerging and current eCommerce trends in 2022 to grab their share of an ever-growing market. Kaleido Intelligence predicts that spending on B2B and B2C eCommerce will reach $6 trillion in 2022 , up from $4.8 We expect the same spike in January 2022.

eCommerce 111
article thumbnail

Amazon Prime Day returns while retail and e-commerce rivals face inventory challenges

Martech

Marketers are hoping Amazon’s annual Prime Day sales event will give them a preview of holiday sales strategies along with a snapshot of current online shopping trends. Amazon is getting back into ‘prime’ summer season,” said Brad Jashinsky, director analyst, digital marketing at Gartner. Why we care.

Amazon 92
article thumbnail

5 Macro B2B Marketing Trends to Watch in 2022

Circle Studio

As we approach the end of 2021, it’s time to look at key 2022 B2B marketing trends that will emerge in the year ahead. As we have seen in previous years, 2022 will reflect the ongoing evolution of many B2B marketing trends. Here’s a list of five macro B2B marketing trends to watch in 2022. An Elevation of Strategy.