Zoominfo

DECEMBER 10, 2020

Sometimes they’re nothing more than a session for people to vent or talk about whatever they’re doing, just so that we sort of keep that team environment going.”. HenryLSchuck pic.twitter.com/6GCgjTODgr — ZoomInfo (@ZoomInfo) September 30, 2020. Sales Superstitions: Rally Jackets & Gongs.

Zoominfo 246

Zoominfo Advertising Channels Rules Paid Search Agency 246

ClickZ

DECEMBER 8, 2020

30-second summary: ClickZ’s quarterly advisory board meeting focused on unpacking the most important marketing takeaways for 2020 and what it means for 2021 and beyond. 3: Brands with a solid ecommerce and digital foundations did well in 2020. 4: Agility was a huge challenge in 2020.

Planning 137

Planning Digital Transformation eCommerce Amazon 137

Zoominfo

NOVEMBER 3, 2020

In 2020, with businesses in turmoil, many have shifted to focus on growing accounts by upselling more services and cross-selling new product lines. 2020: The year of product expansion? Mentions of “product launch” remain steady in 2020, with a notable jump seen at the beginning of the pandemic Source: ZoomInfo. Is it working?

Cross-Selling 130

Cross-Selling Marketing Analytics Tools Zoominfo Loyalty 130

Webbiquity

FEBRUARY 7, 2020

Changes That Will Keep MBAs in Demand in 2020. They should be able to analyze and understand the financial and economic environment and build strategies accordingly. The post What Are the Benefits of an MBA Degree in 2020? For more updates, follow him on Twitter @Mathew_Jade. appeared first on B2B Marketing Blog | Webbiquity.

Enterprise Management 246

Enterprise Management Startups Work Management Advertising Agencies 246

KoMarketing Associates

APRIL 1, 2020

The February 2020 edition of “The CMO Survey” revealed that more customers place an emphasis on trusting relationships with vendors when it pertains to business, outpacing factors such as superior innovation, product quality, and low price. How do B2B marketers build trust in today’s digital marketing environment? .

Trust Marketing 180

Trust Marketing Marketing Management B2B Marketing Ad Building 180

Tony Zambito

OCTOBER 7, 2018

Here are three powerful forms of deep buyer insights that are must-haves by the year 2020: Relevancy For All, Not The Few. In a world that is becoming increasingly diverse, in part driven by digitization, this point has to be underscored as a must form of insight organizations will need to prepare for by 2020. Environment.

Marketing AI 187

Marketing AI Peer-to-peer Buyer Personas Segmentation 187

KoMarketing Associates

JUNE 30, 2021

As Salesforce explains in their State of Marketing 2020 report: “Marketers aren’t just tacking on metrics — they are being more strategic about where in the customer journey to scrutinize them. For brand building purposes, for example, marketers are less focused on generating leads and more concerned about showcasing customer satisfaction.

Lead Generation 223

Lead Generation Sales Qualified Leads Lead Ranking Marketing Qualified Leads 223

Biznology

JANUARY 22, 2020

Below is a continuation of our Prognostications, Predictions and Hot Topics for 2020 post. Learn what Rod Thorn predicts is in store for us in 2020 and beyond: Artificial Intelligence. 2020 will see an explosion of people driving all-electric vehicles, which are essentially computers on wheels. All-Electric Vehicles.

Marketing AI 118

Marketing AI Storytelling Training Loyalty 118

Webbiquity

MAY 17, 2022

The pandemic sent millions of employees home to work in March of 2020, and in the two years since, remote jobs have become the new normal. The evolving work environment has especially impacted business-to-business (B2B) organizations, as in-person interactions are often pivotal to success. Creating a Productive Work Environment.

Organization 305

Organization B2B B2B Sales Training 305

Aberdeen

NOVEMBER 20, 2020

For the past three days, I’ve been immersed in the virtual world of the 2020 Ceridian Insights conference. Ceridian released their on-demand payment application in May 2020 during the height of the pandemic. The post Making their Mark in HCM Technology: 2020 Ceridian Insights Conference Takeaways appeared first on Aberdeen.

Conference 98

Conference Customer Satisfaction Work Management Class 98

Seismic

DECEMBER 10, 2020

2020 was a year that presented challenges for people and businesses alike. Entering 2020, our marketing team was poised to execute on plans, budget, and focus areas that we’d worked together to create. 2020, however, made rapid re-planning and adapting a requirement. For us, that’s where adaptability became critical.

Planning 98

Planning Storytelling Interactive Marketing Budget Programs 98

The Lead Agency

APRIL 7, 2020

Forbes, March 2020 Considering current circumstances, businesses should understand the significance of this statement. Our top marketing trends of 2020 may be a useful starting point, as well as the following helpful tips and tricks for developing your B2B marketing plan while operating in a volatile environment.

Planning 62

Planning Marketing Plans B2B Marketing B2B 62

Litmus

APRIL 5, 2021

In our 2020 Email Client Market Share infographic, we take a look at mobile, webmail, and desktop email opens over the course of the year. To get a full, in-depth picture of where, how, and when people engage with email, download our 2020 State of Email Engagement report. Transcript: 2020 email client market share. Q1 2020: 45%.

Email Marketing 78

Email Marketing Lead Ranking Mobile Marketing Bandwidth 78

Mereo

SEPTEMBER 9, 2021

In April 2020, I had written on an idea about “ Revenue Rebound ” in a post-Covid future. Now in mid 2021, the disruptions continue — and selling organizations remain in this flux of fluid selling environments. Navigating these environments internally and externally can be a major point of stress and challenge for executives.

Sales Cycle 41

Sales Cycle Buyer Personas Barriers B2B Sales 41

Sprout Social

FEBRUARY 11, 2021

In 2020, as many brands struggled to move their business online, find new ways to connect with their customers or discover their voice to take a stand, our agency partners led their clients to success, demonstrating grit and determination. Our very deserving 2020 Cultivate Award winner is Communicators Group. SproutPartner MVP.

Advertising Agencies 105

Advertising Agencies Paid Search Agency Paid Social Agency Ad Agencies 105

Biznology

FEBRUARY 12, 2020

Below is a continuation of our Prognostications, Predictions and Hot Topics for 2020 post. On the contrary, some are now ready to predict that 2020 will be the year demand for traditional liberal arts majors makes a major rebound.” ” “It’s nearly 2020, folks. Hiding from it means we can’t benefit from it.”

Work Management 104

Work Management Press Thought Leadership Demand 104

Ledgeview Partners

OCTOBER 5, 2020

Dynamics 365 2020 Release Wave 2 General Availability Dates You Should Know. Microsoft reminds users that “general availability deployment is based on regions where the environments are created.” 1, 2020: “General availability: This is when production deployment for the 2020 release wave 2 begins.

Custom Publishing 75

Custom Publishing Tips Contacts Product 75

PathFactory

JANUARY 3, 2020

So now, what does 2020 hold for B2B marketers? To understand your customers and take them on personalized journeys, it is near impossible in a siloed environment.” Pair that with the prevalence of podcasts as a content consumption mechanism and creating voice experiences will start to matter more in 2020, even in the B2B world.

Lead Ranking 98

Lead Ranking Lead Scoring B2B Marketing Work Management 98

ClearVoice

DECEMBER 26, 2019

Find 250+ socially relevant national and international hashtags to help your brand get more engagement in 2020 with our free social media calendar. We’re here to help you with our #ClearVoice 2020 social media calendar for #hashtagholidays. Popular Hashtags for Your 2020 Social Media Calendar: January 2020 Hashtags.

Social Media 126

Social Media Media Ideal Customer Profiles Work Management 126

Zoominfo

FEBRUARY 10, 2021

This post is part of ZoomInfo’s 2020 Annual Report series. Looking further at the data, medium companies released almost 10% less new products as of September 2020 compared to 2019. Small companies and enterprises saw the reverse trend, seeing increases in new launches in 2020. ZoomInfo’s 2020 Annual Report Series.

Paid Search Agency 246

Paid Search Agency Zoominfo Companies Advertising Mediums 246

Brandpoint

AUGUST 27, 2021

Over a year ago now in spring 2020, I graduated from college and entered the workforce in one of the scariest and most uncertain times in recent history. The post 6 Lessons I Learned Getting Hired in 2020: Tales From a Gen Z Marketer appeared first on Brandpoint.

Advertising Agencies 122

Advertising Agencies Internet Marketing Paid Search Agency Digital Transformation 122

ClickZ

MARCH 2, 2020

This technology combines digital information with a physical environment in real time. In 2020, entering the video marketing space can be as simple as creating short, informal videos to showcase your brand’s products. If you’re looking for even more strategies, download The 2020 Ecommerce Technology + Trends Brand Growth Guidebook.

Paid Content 145

Paid Content Multi-Touch Attribution Marketing AI Trends 145

Seismic

AUGUST 31, 2020

Today, I’m excited to announce that as part of our Seismic Summer 2020 Release, we are unveiling Seismic Interactive Content, a powerful new capability that delivers immersive, engaging buyer experiences. The post Summer 2020 Release: Introducing Seismic Interactive Content appeared first on Seismic.

Content 88

Content Touchpoints Buyer's Journey Television marketing 88

Adobe Experience Cloud Blog

JUNE 2, 2020

Truthfully, it’s an environment I thrive in. The post Content Strategy for Virtual Events | 5 Lessons from Adobe Summit 2020 appeared first on Marketo Marketing Blog - Best Practices and Thought Leadership. For me, it was being part of the team for one of Adobe’s largest events – Summit.

Marketing & Strategy 164

Marketing & Strategy Content Thought Leadership Marketo 164

Marketing Insider Group

JANUARY 4, 2021

CPE is a huge value-add for our webcasts, especially in 2020 with no in-person events happening. A: Online events have changed drastically in 2020 and will continue to evolve in the coming years. A perfect example of this is RSM’s 2020 Virtual Tax Summit in Nov. Mistakes happen…. but not on my webcasts.

Webinar Metrics 332

Webinar Metrics Webcast Digital Transformation Peer-to-peer 332

Webbiquity

JULY 14, 2020

Along with tech industry analyst firm IDC, TrustRadius looked at how tech companies are adapting to the current environment: how they are changing spending plans, business processes, and priorities for the rest of 2020. Image credit: engin akyurt on Unsplash. Remote Workers Are Actually More Productive.

Research 332

Research Paid Search Agency Case Studies Planning 332

Launch Marketing

DECEMBER 16, 2020

For everyone, 2020 was a year of immense challenge, change and the unexpected. To help put marketing efforts of this past year in perspective, we give you a look at some of our top content pieces of 2020. In 2020, virtual events rose in popularity across all industries, especially within B2B organizations. Introduced by W.

B2B Marketing 62

B2B Marketing B2B Marketing & Strategy Content 62

Litmus

DECEMBER 29, 2020

It’s almost time to say good-bye to 2020 (finally!). We’re honored you looked to Litmus for guidance and want to share with you the Litmus resources you found most essential in 2020—and can carry with you into 2021 and beyond. 2020 seems to have been the year of “more, more, more.” 2020 State of Email Engagement.

Resources 71

Resources Template Newsletter Email Marketing 71

Bannerflow

DECEMBER 16, 2019

That’s why, within this blog, we are shining a light on the top programmatic trends to adopt in your digital advertising for 2020. Zenith also predicts that advertisers will spend $98 billion on programmatic advertising in 2020 alone, which will make up 68% of their total annual digital media advertising spend.

Advertisements 65

Advertisements Advertising Trends Television marketing 65

Liveintent

MARCH 23, 2021

We launched our Real Time B a nter webinar series in April 2020 to get an inside look at how brands and publishers were dealing with the pandemic – and to stay connected to everyone ourselves. “We look at who we target and who we block, and we do it in a testing environment.” That’s right. Let’s take a look.

Ad Frequency 62

Ad Frequency Ad Exchange Custom Publishing Acquisitions 62

Zoominfo

MARCH 4, 2021

At the beginning of 2020, only 40% of Fortune 500 companies had diversity and inclusion executives. On ZoomInfo’s new podcast Talk Data to Me , we released an episode titled “ D&I Hiring Spiked in 2020. L isten to Talk Data to Me’s episode, “ D&I Hiring Spiked in 2020. At first glance, this looks good, and it is?—?because

Companies 245

Companies Demographics Positioning Communities 245

Mereo

SEPTEMBER 23, 2021

Now I want to shed some light on another anomaly as the result of this fluid selling environment: buyer budgets and prolonged sales cycles. As buyers went quiet and tightened spending in response, though, suddenly the revenue numbers that had been set in pre- or early-2020 became inconceivable. decades I have worked in this industry.

Work Management 41

Work Management Terms and Conditions Sales Cycle Buying Cycle 41

Televerde

OCTOBER 27, 2020

We delivered solid results amid a challenging environment due to the global COVID-19 pandemic. Our business is strong and we are solidly positioned to maintain our momentum for a strong finish in 2020 and to accelerate our plans for rapid expansion in 2021.”. “We We don’t believe in vendor-client relationships. 1 908 377 9969.

Work Management 96

Work Management Marketing Management Lead Ranking Paid Search Agency 96

Biznology

JANUARY 24, 2020

“From friendships to salary negotiations, 2020 can be the year you conquer work and your career. It’ll save money and help the environment. ” The post Consultants Collective Corner: 2020 Can Be the Year You Conquer Work and Your Career appeared first on Biznology. As always, happy reading and listening!

Consulting 129

Consulting Peer-to-peer Curation Press 129

Inbox Insight

OCTOBER 5, 2020

Utilizing featured native banners, programmatic display, paid social, email marketing and a sponsored Category Hub on Insights for Professionals (IFP), Inbox Insight created an immersive environment that focused on multi-touch engagement and nurture. The Drum B2B Awards: The awards for effective business marketing.

Lead Ranking 96

Lead Ranking Multi-Channel B2B Lead Scoring 96

Zoominfo

MAY 6, 2021

A recent ZoomInfo survey of about 600 sales and marketing professionals found that most sales reps said they relied on in-person events for prospecting before 2020. With a large team, new change management processes can be more complicated and burdensome — especially in a new remote working environment.

Customer Surveys 246

Customer Surveys Top of Funnel High Quality Lead Zoominfo 246