What’s the Essential Ingredient for Effective Marketing in the Coming Decade?
Marketing Insider Group
JUNE 23, 2020
As I sat down to leaf through the articles one August afternoon in 2016, something unusual caught my eye. A wake-up call that made me realize that above anything else, empathy is essential for effective marketing in the coming decade. And now their CEO is admitting that he sees “limited effectiveness in brand advertising.”
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