Moz

FEBRUARY 25, 2020

Back in 2013, we analyzed 10,000 searches and found out that the average #1 ranking began at 375 pixels (px) down the page. In 2020, over 1,600 (16.6%) of the searches we analyzed had #1 positions that were worse than the worst-case scenario in 2013. This is a slightly more conservative measure than our 2013 study.

SERP 72

SERP Case Studies Verticals Lead Scoring 72

Method and Metric

OCTOBER 2, 2019

Google’s 2013 Hummingbird update meant that site owners no longer needed to include exact keywords, as the algorithm instead intelligently finds pages based on context, synonyms, and human speech patterns. Looking up SEO on Wikipedia would be “!w The majority of Bing users are: Age 45-54 (20%) and age 55+ (34%). 50% are female.

Optimization 88

Optimization Wikipedia Amazon Domain 88

Hubspot

MARCH 14, 2018

If true, this move would be the latest in a Facebook's long history of attempting to emulate Snapchat's features since its failed attempt to acquire the platform in 2013. YouTube Will Add Information From Wikipedia to Conspiracy Videos. Source: WABetaInfo.

Wikipedia 70

Wikipedia Social Networks Twitter Network Marketing 70

Biznology

DECEMBER 26, 2017

Later, I had a vendor who insisted on being paid with Bitcoin back in 2010-2013. Simply put, according to Wikipedia , “ an initial coin offering (ICO) is a means of crowdfunding centered around cryptocurrency, which can be a source of capital for startup companies. I pray to Saint Anthony every day ( Tony, Tony, look around.

Practices 187

Practices Paper Cross-Selling Lock-In 187

ViewPoint

DECEMBER 30, 2013

Now for "over and out" from Wikipedia Voice Procedure : Some words with specialized meanings are used in radio communication throughout the English-speaking world, and in international radio communication, where English is the lingua franca. Over and out for 2013.' So: what up, loyal readers?

Wikipedia 120

Wikipedia Training Positioning Personalization 120

Biznology

OCTOBER 9, 2013

Seal of Good Practice as it appeared in 1958 (Photo credit: Wikipedia). “Ultimately, adoption is the leading indicator of social business success” (Forrester, “Mapping the value of social business and collaboration,” 2013). Should we downgrade them to more modest “good practices”?

Practices 80

Practices Wikipedia Business Best Practices 80

Content Marketing Institute

MARCH 2, 2018

A Wikipedia entry offers two slightly different definitions in its first two sentences. In 2013, the TopRank Marketing community offered definitions. Does everyone on your team agree with your definition? Do the people on other teams define content the same way? Read more>> Click To Tweet.

Content 109

Content PR Wikipedia Click Rate 109

Sprout Social

MAY 10, 2019

According to Alexa rankings of the top 500 sites on the web, YouTube is second only to its parent company, Google, which is perhaps not surprising, but even more impressive when you consider the fact that it’s beating out Facebook, top Chinese search engine Baidu and Wikipedia, just to name a few.

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Adobe Experience Cloud Blog

JANUARY 8, 2014

Inspired in part by Ann Handley’s New Year’s Eve blog post, The Best Worst Words of 2013 , here are my top seven marketing words, spellings, and phrases that were popular pre-2010, and that you MUST stop using this year. If you search “e-mail” in Wikipedia, it redirects to the correct spelling: email.

Wikipedia 48

Wikipedia Thought Leadership Marketo Opt-out 48

Adobe Experience Cloud Blog

JANUARY 8, 2014

Inspired in part by Ann Handley’s New Year’s Eve blog post, The Best Worst Words of 2013 , here are my top seven marketing words, spellings, and phrases that were popular pre-2010, and that you MUST stop using this year. If you search “e-mail” in Wikipedia, it redirects to the correct spelling: email.

Wikipedia 48

Wikipedia Marketo Thought Leadership Opt-out 48

Contently

JUNE 13, 2016

Near the end of 2013, Google penalized the company for some shady SEO practices. It’s more like a blend of Wikipedia and Reddit. Like every other digital phenomenon, the startup seemed headed down a path toward reliable revenue. In other words, Genius would have to work with brands. Genius deserves a lot of the blame for that.

Paid Search Agency 60

Paid Search Agency Ads Ad Building Ad Exchange 60

Biznology

DECEMBER 19, 2013

(Photo credit: Wikipedia). One could argue that 2013 was the Year of Content Marketing. It was the year that Google – the most influential information systems company on the planet – updated its search methodology to emphasize content over coding. 2014 will certainly be another year of Content Marketing.

Internet Marketing 80

Internet Marketing Aggregators Wikipedia Google 80

Biznology

FEBRUARY 26, 2014

(Photo credit: Wikipedia). Mobile is frickin’ huge: Facebook COO Sheryl Sandberg recently told CNBC that in 2013 people spent more time on mobile than watching TV , the first time that’s ever happened. The numbers are in. HSN (Home Shopping Network’s parent company) reported 59% growth in mobile sales.

Top of Funnel 80

Top of Funnel Business Mobile Marketing Lock-In 80

Content Marketing Institute

FEBRUARY 5, 2019

And when brands don’t have the right strategy, protocols, or expectations to achieve success, the results can turn out to be more harmful than helpful (as was the case in 2013 for The Atlantic ). In the name of brand love. When companies don’t have the right strategy for branded #content, the results can be harmful, says @joderama.

Paid Content 98

Paid Content Brand Identity Branding Top of Funnel 98

Hubspot

MARCH 13, 2016

In a 2013 article in Forbes , contributor Ruth Blatt wrote about why “supergroups” -- bands comprised of independently successful artists -- so rarely work out when such an assemblage of talent should otherwise predicate success. Source: Wikipedia. Source: Wikipedia. This post originally appeared on HubSpot's Agency Post.

Creativity 28

Creativity Paid Search Agency Advertising Agencies Wikipedia 28

Hubspot

OCTOBER 7, 2015

Xerox Alto (Image Credit: Wikipedia ). WordStar running on DOS (Source: Wikipedia ). In September of 2013, Google launched Web Designer , a WYSIWYG tool for building interactive HTML5 websites and ads. By 1974, the world's first WYSIWYG document preparation program, Bravo, became operational. Google Web Designer.

Work Management 28

Work Management Wikipedia Marketing Management Hubspot 28

Biznology

JANUARY 12, 2012

Image via Wikipedia. But on the off-chance we might make it to 2013, you probably want to ensure you’re ready for success this year. Rumor has it that 2012 is the year the world ends (and yes, I am going to use that joke all year long).

Online Marketing 80

Online Marketing Paid Search Agency Planning Advertising Mediums 80

KoMarketing Associates

OCTOBER 28, 2013

Two weeks ago I headed to Chicago for DMA 2013. According to Wikipedia : Big data is the term for a collection of data sets so large and complex that it becomes difficult to process using on-hand database management tools or traditional data processing applications.

B2B Marketing 120

B2B Marketing B2B B2B Thought Leadership Lead Scoring 120

Biznology

OCTOBER 5, 2011

Image via Wikipedia. In no way that’s a good indicator of what 2012 or 2013 will look like. Back in the days when “Web 2.0″ ″ was a hot buzzword, many people asked what “Web 3.0″ ″ would look like. ” is always in our minds. Some inefficiencies may take decades to be properly addressed.

Social Media 80

Social Media Media Web 2.0 Distribution 80

Hubspot

SEPTEMBER 4, 2014

After all, anger is the emotion that spreads most easily over social media, according to a 2013 study. In August 2014, due to a glitch in Google''s algorithm, Google users who searched for "Greggs" saw not the official company logo, but an unsavory version of one sourced from Wikipedia parody uncyclopedia.wikia.com.

Social Media 28

Social Media Media PR Public Relations 28

Hubspot

NOVEMBER 11, 2015

The company even has its own Wikipedia page dedicated to the series. Editor's Note: This post was originally published in September 2013 and has been updated for freshness, accuracy, and comprehensiveness. The success of this video comes down to two things: a clear, unwavering message and a company with a personality.

Marketing Budget 28

Marketing Budget Promotion Buy Video Marketing 28

Hubspot

OCTOBER 23, 2013

The Future of SEO - 2013 edition from HubSpot All-in-one Marketing Software. 2013 : Studies from Moz and Search Metrics find high correlations between search results and social shares (particularly Google +1s). Below are a few early signs of how we can expect SEO to evolve in the coming years. Mobile Search Will Continue to Rise.

Inbound Marketing 28

Inbound Marketing SEO Correlation Paid Search Agency 28

Hubspot

MARCH 31, 2015

When Zappos employees moved into their new headquarters in Las Vegas in late 2013, the workspace allocated shrunk to less than 100 square feet. Cubicle image via Wikipedia. CoreNet Global, an association of real estate professionals, predicts the average space allotted for each worker will fall to 151 square feet by 2017.

Creativity 28

Creativity Paid Search Agency Allocation Advertising Agencies 28

seo.co

MARCH 25, 2022

If we link to Wikipedia , it’s considered an external link; we’d be passing authority to Wikipedia (not that it needs it), but not passing authority to our own domain. If the link points to a different page within the same domain, it’s considered an internal link. For example, this article is a page at SEO.co.

SEO 98

SEO Ad Building Domain Long Tail Marketing 98

Biznology

APRIL 18, 2013

Photo credit: Wikipedia. Newsrooms are down by 30% since 2000, according to the State of the News Media 2013 , an annual report from the Pew Research Center’s Project for Excellence in Media. We’re entering – or, I should say, re-entering – an era where “Content is King.” It’s just who should produce it that is in dispute.

Paid Content 80

Paid Content Paid Search Agency Media B2B Thought Leadership 80

Biznology

JANUARY 13, 2015

So, it’s time to evolve your own personal Encyclopaedia Britannica into your own personal Wikipedia. News articles, Wikipedia articles, blog posts, magazine articles, forum discussions, and ratings from Yelp, Better Business Bureau, Amazon, Google Product Search, etc). Duplicate Titles and Meta Description (MC Nov 18, 2013).

Paid Search Agency 80

Paid Search Agency CMS Development Marketing Analytics Tools Industry CMS 80

Hubspot

JULY 8, 2015

Wikipedia asserts that the term “work-life balance" was first used in the UK in the late 1970s, but I couldn't verify the source. As journalist Jia Lynn Yang noted in a 2013 Washington Post article , "The belief that shareholders come first is not codified by statute. The "Maximizing Shareholder Value” Effect.

Work Management 28

Work Management Personalization Ethics Lead Ranking 28

LeanData

APRIL 8, 2015

There’s a good background story about it on Wikipedia.). ABM originated in the mid-1990s by large companies as a method to get their sales teams focused on accounts (or group of individuals) rather than marketing to a single person. Companies like BearingPoint, HP, and Xerox are noted as the early adopters.

Account Based Marketing 40

Account Based Marketing Top of Funnel Work Management Sales Qualified Leads 40

LeanData

APRIL 8, 2015

There’s a good background story about it on Wikipedia.). ABM originated in the mid-1990s by large companies as a method to get their sales teams focused on accounts (or group of individuals) rather than marketing to a single person. Companies like BearingPoint, HP, and Xerox are noted as the early adopters.

Account Based Marketing 40

Account Based Marketing Top of Funnel Work Management Sales Qualified Leads 40

LeanData

APRIL 8, 2015

There’s a good background story about it on Wikipedia.). ABM originated in the mid-1990s by large companies as a method to get their sales teams focused on accounts (or group of individuals) rather than marketing to a single person. Companies like BearingPoint, HP, and Xerox are noted as the early adopters.

Account Based Marketing 40

Account Based Marketing Top of Funnel Work Management Sales Qualified Leads 40

Hubspot

OCTOBER 15, 2018

Publishers now have to restructure their content to try and appear within these featured snippets , of which Wikipedia reigns supreme — owning an estimated 11.2% of all featured snippets.

Lead Ranking 77

Lead Ranking Marketing & Strategy Content Long Tail Marketing 77

SnapApp

MARCH 7, 2016

From online shopping to TV streaming to Spotify to “ getting lost ” in Wikipedia, interest in any subject can become voluntarily intense. There’s also spring cleaning that can take hold of anyone, even non-neat freaks. . But binge experiences are not just seasonal phenomenons. I’m definitely no exception. How do you binge?

Top of Funnel 91

Top of Funnel Content Wikipedia Paper 91

Vidyard

OCTOBER 19, 2016

MySpace, Wikipedia, YouTube, and a host of other collaborative sites led to Time Magazine publishing the controversial Person of the Year as simply “You” , representing the people who used these tools every day to redefine the web. Facebook launched video ads in 2014 , and America watched over 20 billion video ads in 2013 alone.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

SnapApp

MARCH 8, 2016

From online shopping to TV streaming to Spotify to “ getting lost ” in Wikipedia, interest in any subject can become voluntarily intense. There’s also spring cleaning that can take hold of anyone, even non-neat freaks. But binge experiences are not just seasonal phenomenons. I’m definitely no exception.

Top of Funnel 48

Top of Funnel Content Wikipedia Paper 48

Hubspot

DECEMBER 5, 2016

Just a quick scan of Lil Bub's extensive Wikipedia page reveals just how weirdly famous the quirky, stubby-legged cat has become. Vice produced a feature length documentary on Lil Bub in 2013 called Lil Bub & Friendz. Here are a few highlights: In 2015, a group of scientists crowdfunded $8,225 to sequence Lil Bub's genome.

Viral Marketing 28

Viral Marketing Advertising Agencies Social Media Paid Search Agency 28

B2B Marketing Zone Posts

OCTOBER 5, 2010

B2B advertising spend on social media and lead generation sites is forecasted to grow at an annualized rate of 21% and 17% respectively to 2013. This is set to reach 12% by 2013. The 4 B’s of Buyer Experience Innovation (2nd Rendition) - Buyer Persona Insights , September 22, 2010 Image via Wikipedia. Monitoring.

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Hubspot

JUNE 19, 2014

But some acronyms have multiple meanings, even industry-specific ones, and sometimes Wikipedia doesn''t do them justice. A Canadian law passed in 2013 that covers the sending of "commercial electronic messages" that may be accessed by a computer in Canada. 60 Common Marketing Acronyms. Learn more of the details here.

Paid Content 28

Paid Content Work Management CMS Development Sales Management 28