Webbiquity

NOVEMBER 27, 2018

Oreo famously got priceless PR coverage from its “You can still dunk in the dark” tweet during the 2013 Super Bowl. At the other end of the spectrum, the reaction on Twitter was brutal when United Airlines forcibly dragged a passenger off a plane in 2017.

Paid Search Agency 216

Paid Search Agency Twitter Trade Show Social Networks 216

Webbiquity

JUNE 16, 2015

Based on the research detailed below, here are five key takeaways: • Tell, don’t sell. 42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. – White papers and research reports (59%). 22 Content Marketing Facts and Statistics. TopRank ).

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Stats Content Marketing Enterprise Management Paid Search Agency 100

Webbiquity

APRIL 16, 2014

Find the answers to these questions and more here in almost two dozen facts, statistics and research findings about mobile marketing and web use from the past several months. million in 2013; and that figure is projected to quadruple to $31.1 How does the online use of tablet owners differ from PC users? and 71 million tablets.

Mobile Marketing 100

Mobile Marketing Statistics Mobile Advertising Planning 100

Webbiquity

FEBRUARY 26, 2013

According to marketing research firm Raab Associates , the marketing automation system industry will reach $750 million in 2013, growing 50 percent from 2012. A web display marketing campaign used to require hours of research to find relevant sites at appropriate rates.

Marketing Automation Services 100

Marketing Automation Services Marketing Automation Work Management Marketing Management 100

Webbiquity

JUNE 11, 2013

Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013. With more and more purchases, for business-to-business (b2b) and high-value consumer goods, now starting with online research, it’s imperative to make your business ubiquitous when potential buyers are searching for what you sell.

Allocation 100

Allocation Optimization Peer-to-peer Social Networks 100

Webbiquity

JUNE 13, 2012

browsing the web using a smart phone or other mobile device) will eclipse desktop web browsing sometime in 2013. and research reviews. But even this simple research is becoming increasingly mobile. For considered purchases, where the research is generally conducted within the workplace environment, desktop browsing still reigns.

Marketing Websites 100

Marketing Websites B2B Mobile Marketing Marketing Analytics Tools 100

Webbiquity

JANUARY 5, 2021

Principal Analyst, Forrester Research. 2013 Jake Wade Award. Husband, Father & Friend – Founder & CEO @UpsieHQ l @villagecapital 16′ @Techstars 17′ Following: 1,192. Followers: 3,699. Tweets last 90 days: 100+. Charles Betz. CharlesTBetz. Adjunct, [link] Author, instructor, amateur songwriter. Brett Brohl.

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Twitter Startups Work Management Marketing Management 260

Webbiquity

SEPTEMBER 9, 2013

According to research from BuzzFeed , “Search traffic to publishers has taken a dive in the last eight months, with traffic from Google dropping more than 30%…While Google makes up the bulk of search traffic to publishers, traffic from all search engines has dropped by 20% in the same period.”

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Webbiquity

DECEMBER 17, 2013

” Prolific as well as adept, Heidi frequently writes highly bookmark-worthy posts filled with the latest research and trends along with actionable guidance. ” This was post #6, the final post, of Content Marketing Week 2013 on Webbiquity. #1: 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014). #3:

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Tactics Content Marketing Tips Screencast 100

Webbiquity

APRIL 14, 2014

So before it gets replaced by the next trendy buzzwordy term, here’s some marketing-related big data for you: 83 valuable facts, stats, and research findings covering strategy, social media, SEO, online advertising, email marketing, content, blogging, social networking, video and more. MarketingCharts ). Social Media Today ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Webbiquity

OCTOBER 8, 2013

Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. ” How to Effectively Budget Your Social Media Program in 2013 by ClickZ. 31 Actionable Social Media Marketing Tips Based On Research by Heidi Cohen.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Webbiquity

OCTOBER 8, 2013

Find the answers to those questions and many others here in more than 20 of the best social media marketing guides, strategies, tips and tactics of 2013 thus far. ” How to Effectively Budget Your Social Media Program in 2013 by ClickZ. 31 Actionable Social Media Marketing Tips Based On Research by Heidi Cohen.

Social Media 100

Social Media Marketing Budget Social Marketing Budget Programs 100

Webbiquity

FEBRUARY 10, 2015

billion) than they did for broadcast television in 2013. billion on online display (banner) advertising in 2013–30% of the total online advertising spend. the most influential types of content across both the awareness and evaluation phases of the buying journey are third-party validated research reports and studies.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Webbiquity

JANUARY 17, 2011

the sources below provide a vast wealth of data, statistics and research results, as well as a bit of interesting social media trivia. Discover the answers to all of these questions and more here in more than 40 of the best resources for social media and marketing stats, facts and research of the past year.

Paid Content 100

Paid Content Stats Social Media Marketing Budget 100

Webbiquity

AUGUST 11, 2015

Consumer brands are noticing: 36% of Fortune 500 companies had a presence in 2014, up from 9% in 2013 and just 2% in 2012. 40% of B2B buyers say LinkedIn is important when researching technologies and services to purchase. ( Pinterest drives 25% of all retail website referral traffic. 12 Facebook Statistics and Facts.

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Social Networks Stats CTR Network Marketing 100

Webbiquity

JANUARY 7, 2020

Not surprising, but—the top stats of 2013 and social media marketing guidance from 2011 are no longer particularly relevant. Here are 28 of the best tools for influencer research and outreach. It took a bit of manual filtering to pick out the most popular “evergreen” posts that are still worth re-reading today.

Advertising Benchmark 50

Advertising Benchmark Marketing Analytics Tools Copywriting Social Media 50

Webbiquity

SEPTEMBER 16, 2014

How Link Building Changed in 2013 by Search Engine Watch. Julie Joyce looks at what changed in link building during 2013, and how those changes impact link building tactics in 2014 and beyond. This whole concept has been around for ages but in 2013, it really started to get much more attention”).

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Link Building SEO Ad Building Guidelines 100

Webbiquity

DECEMBER 1, 2015

Here are five key takeaways from the research below. Your customers will share your content too—but only if it’s the kind of content that meets their idea research needs, not just marketing fluff. 90% of companies now use social media for business purposes – up from 60% in 2013. Say it with images. iMedia Connection ).

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Social Media Stats Media Emarketing 100

Webbiquity

FEBRUARY 7, 2012

53% of employers now research candidates on social networks before hiring. • Researchers To Marketers: Go Social, Mobile by MediaPost Online Media Daily. Les Luchter looks at research showing that 10% of all website visits to the top 1,000 web properties come from social sharing, half as much as from search.

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Paid Content Social Media Statistics Research 100

Webbiquity

DECEMBER 12, 2013

While I’m getting tired of the saying, ‘go big or go home,’ there’s something to be said for the willingness to make an audacious claim online, if you have research, experience, or a well reasoned opinion to back it up.” 2: 30 Remarkable Content Marketing Facts and Statistics for 2013 (and 2014). #3:

Copywriting 100

Copywriting Tips Content Marketing Content 100

Webbiquity

JULY 21, 2015

Based on the research below, here are five key takeaways for success in email and mobile marketing. • Experiment with video. adults spent 23% more time on mobile during an average day than in 2013. But its popularity has led to overstuffed email inboxes. Image credit: AdWeek. V3B Blog ). In 2014, U.S. iMedia Connection ).

Stats 100

Stats Mobile Marketing Allocation Email Marketing 100

Webbiquity

JULY 29, 2014

Most of the tools Gazalla Gaya reviews here are familiar (such as the outstanding WordPress SEO by Yoast , but a few are off the beaten path, among them HitTail (a fee-based long-tail keyword research tool) and the Virante AuthorRank tool for analyzing the influence of online authors according to Google ranking factors.

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Budget Programs Tools SEO Adwords 100

Webbiquity

JANUARY 2, 2014

Then, on September 23, 2013, Google dropped the hammer, encrypting all search traffic and thus hiding keyword referral data for all of its organic search traffic. The reality was, of course, much different. Marketers, webmasters and SEO professionals quickly saw the share of (not provided) keywords rise to the 20%, 30%, even 40% ranges.

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Webbiquity

NOVEMBER 12, 2013

93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. While B2B B2B buyers age 60+ conduct online research before purchasing less than 10% of the time, younger buyers (age 26-45) do research before purchasing 50% of the time or more. Brandpoint ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

NOVEMBER 12, 2013

93% of online research starts with a search engine, and 68% of consumers check out companies on social networking sites before buying. While B2B B2B buyers age 60+ conduct online research before purchasing less than 10% of the time, younger buyers (age 26-45) do research before purchasing 50% of the time or more. Brandpoint ).

Paid Content 100

Paid Content Social Media Statistics Enterprise Management 100

Webbiquity

FEBRUARY 11, 2014

Brent Carnduff reports on some eye-opening research findings in this post which reminds one of a Geico commercial: Did you know that the top four organic search results get 83% of all clicks? The Future of Search: 2013 Search Engine Ranking Factors Released by Moz. Of course, everyone knows that.

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Tactics SEO Tips Keywords 100

Webbiquity

JANUARY 27, 2014

Based on research over millions of page impressions, these adjectives include “best,” “brilliant,” “kickass,” “mindblowing” and “ultimate” among others. 7 Emerging and Free WordPress Plugins of Fall 2013 by SteamFeed. How to Make Your WordPress Blog to Stand Out by Themefuse.

Business Blogging 100

Business Blogging Tips Blogger Best Practices 100

Webbiquity

AUGUST 5, 2013

won’t show up in keyword research tools)? Find the answers to these questions and many, many more here in 101 vital social and digital marketing stats for (the rest of) 2013. Asked how their marketing strategies would change in 2013, the largest percentage of marketers (82%) planned to increase their focus on mobile media.

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Statistics Social Media Social Marketing Paid Search Agency 100

Webbiquity

DECEMBER 16, 2014

5 Social Media Trends for 2014: New Research by Social Media Examiner. Frequest best-of honoree Belle Beth Cooper reports on research showing the best times of the day and week to post updates on Facebook and Twitter; to send marketing emails; and to publish blog posts. Social Media Marketing Guides.

Social Media 100

Social Media Social Marketing Work Management Media 100

Webbiquity

OCTOBER 21, 2014

Noting that “B2B buyer activity and research peaks at different times of the day, week, month and year,” Amanda Nelson showcases an infographic that reveals “when B2B buyers perform research on the web, when they convert on a website, and when you can get them on the phone.”

Search Marketing 100

Search Marketing Advertising Agencies Planning PR 100

Webbiquity

MARCH 31, 2015

The State Of Blogging 2014 [Research – Charts] by Heidi Cohen. ** 5 STARS. Find the answers to those questions and more here in almost two dozen of the best guides to business blogging strategy and tactics of the past year. Two Guides to Business Blogging Benefits. Why the Company Blog is More Important Than You Think by Business2Community.

Business Blogging 100

Business Blogging Tactics Tips Business 100

Webbiquity

JANUARY 14, 2014

The State of Twitter, 2013 by Margie’s Moments of Tiyoweh. The 2013 Twitter Marketing Guide by KISSmetrics. **5 16 Ridiculously Easy Ways To Increase Retweets by Heidi Cohen. 5 Ways B2B Companies Can Generate Leads on Twitter by Social Media B2B. 15 Steps To legitimately Gain More Twitter Followers by LinksToWeb.

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Twitter Tips Best Practices Paid Search Agency 100

Webbiquity

FEBRUARY 25, 2014

The 2013 Google+ Marketing Guide by KISSmetrics. ** 5 STARS. So does his research jibe with the statements from Matt Cutts reported above? Direct Measurement of Google Plus Impact on Search Rankings by Stone Temple Consulting. Pretty much.

Google 100

Google Business Lead Scoring Lead Ranking 100

Webbiquity

MARCH 3, 2015

Twitter Experiencing Massive Growth: New Research by Social Media Examiner. Suzanne Delzio passes along results from four recent research studies indicating a bright future for Twitter. ” 5 Tools to Research the Demographics of Your Twitter Followers by Small Business Trends. of Internet users will be on the platform.”

Twitter 100

Twitter Paid Content Tips Ideal Customer Profiles 100

Webbiquity

MARCH 19, 2013

Link Building Strategies That Will Work in 2013 by PPC for Hire. 17 Tools to Analyze Your Links by Practical eCommerce. Sig Ueland reviews 17 tools for analyzing a site’s backlink profile, ranging from “dedicated link identifiers, full search-engine-optimization suites, and link tools for search engines,”, free and paid.

Link Building 100

Link Building SEO Ad Building Tools 100

Webbiquity

MARCH 11, 2014

”) and worthy suggestions on how to replace the typical “online brochure” type website with something far more engaging and interactive. ” Better Content Marketing: Content with purpose by Sark eMedia.

Enterprise Management 100

Enterprise Management Advertising Agencies Content Marketing Planning 100

Webbiquity

JULY 7, 2014

” Best LinkedIn Company Pages of 2013 by LinkedIn on SlideShare. This short presentation showcases the top 10 LinkedIn company pages of last year, explains what makes each of these pages stand out, and offers general guidance for creating an optimizing a brand’s presence on LinkedIn.

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