The Effective Marketer

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2013 B2B Content Marketing Awards

The Effective Marketer

In the October edition of the BtoB Online Magazine, a series of companies were showcased in what they call the 2013 Content Marketing Awards. I’ve summarized below the list for you: 2013 Content Marketing Awards. It is worth going down the list to get some inspiration for your own content marketing efforts. Category: Integrated.

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2013 B2B Content Marketing Awards

The Effective Marketer

In the October edition of the BtoB Online Magazine, a series of companies were showcased in what they call the 2013 Content Marketing Awards. I’ve summarized below the list for you: 2013 Content Marketing Awards. It is worth going down the list to get some inspiration for your own content marketing efforts. Category: Integrated.

BtoB 100
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The Big Myth About Buyer’s Journey in the Digital Age

The Effective Marketer

The fact that buyers are doing research on their own doesn’t diminish the value of the sales rep, it actually makes the sales person way more important and doing an extremely difficult job. I sure am guilty of mysquoting it once or twice and I have recently heard a VP say it like it was the new gospel. “67%

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