The Trick to Seeing Through Marketing Statistics
Digital B2B Marketing
OCTOBER 29, 2013
I was in a recent meeting where a sales person claimed 46% of B2B buyers have purchased a product because of a video they watched. An example I recently came across is Passle’s State of Business Blogging 2013 report, with markedly different results from the Content Marketing Institute’s 2014 Benchmarks report.
Let's personalize your content