Marketing Insider Group

JULY 16, 2013

And please let me know what topics you would be interested in me covering for the rest of 2013? I offered 10 tips to raise your Klout core. The 20 Best Marketing Conferences of 2013. The post Top B2B Marketing Insider Blogs Of 2013 (So Far) appeared first on B2B Marketing Insider. I am listing them in no particular order.

B2B Marketing 100

B2B Marketing B2B Lead Scoring Lead Ranking 100

Hinge Marketing

DECEMBER 30, 2013

As 2013 draws to a close, it’s a perfect time to highlight some of the most popular posts from the Professional Services Marketing Blog. From Hinge’s research, we’ve found that when buyers select a professional services provider, an existing relationship often tips the scale in favor of the winner. But is that enough?

Work Management 48

Work Management Marketing Management Service Planning 48

Zoominfo

OCTOBER 20, 2021

This debate picked up steam in 2013 when recruiting expert John Sullivan declared candidate sourcing a dying practice. 93% of companies use LinkedIn for recruiting , while 66% use Facebook and 54% use Twitter. LinkedIn is the most effective platform for sourcing candidates. His reasoning?

Social Networks 100

Social Networks Case Studies Keywords Social Media 100

Convince & Convert

AUGUST 31, 2015

When immediacy is key, and a couple of minutes’ delay can make hundreds of thousands of dollars difference, getting that killer tip before the rest of the market is crucial. We investigate three of the biggest: Twitter, LinkedIn, and Facebook. LinkedIn Provides Industry Insights. highlight to tweet). The Impact of Social Media.

Social Media 156

Social Media Media Ad brokers Twitter 156

Zoominfo

APRIL 21, 2019

This debate picked up steam in 2013 when recruiting expert John Sullivan declared sourcing a dying practice. 93% of companies use LinkedIn for recruiting, while 66% use Facebook and 54% use Twitter. We compiled a few tips that can help you stand out in today’s crowded recruiting landscape. His reasoning?

Zoominfo 162

Zoominfo Social Networks Case Studies Keywords 162

markempa

NOVEMBER 26, 2012

Make sure your sales professionals individually follow up with the people they spoke with, whether that’s through sending email, connecting on LinkedIn, or following them on Twitter. Related Resources: MarketingSherpa Email Summit 2013 – February 19-22 in Las Vegas. .” Encourage your salespeople to make personal connections.

Trade Show 120

Trade Show Optimization Lead Scoring Lead Ranking 120

Sprout Social

DECEMBER 8, 2020

Between 2013 and 2018, video consumption online has increased at an average of 32% per year. This general practice tip does vary across networks and types of videos, as we’ll see later on. LinkedIn video length best practices. Videos encompass a wide range of topics and are consumed by many people around the world.

Social Media 127

Social Media Practices Video Marketing Media 127

Martech Advisor

MARCH 30, 2020

Let's look at some tips that can help you go viral. Tips for Viral Marketing. Example: share buttons to WhatsApp, Twitter, Facebook, LinkedIn, etc. Here are a few actionable tips to achieve viral growth: 1. — OREO Cookie (@Oreo) February 4, 2013. And we know that not everyone can achieve it. Netflix anyone?

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

B2B Marketing Traction

JANUARY 3, 2014

Google’s algorithmic changes in 2012 and 2013 have been a big nod to substance. When news coverage of Pope Benedict XVI showed his final tweet as he was leaving for Castle Gandolfo, I felt Twitter reached a tipping point ( it very well could have been much earlier ). By the end of 2013, Twitter had over 210 million users.

Planning 100

Planning Tactics Marketing Plans Trade Show 100

Vidyard

DECEMBER 10, 2013

Based on the 2013 data collected by the Content Marketing Institute, not only do 85% of B2B enterprise marketers leverage in-person events , but the majority are pretty confident the events are working with 71% citing their effectiveness. We use the traditional channels: Email, Twitter, Facebook, blog posts, LinkedIn community groups, etc.,

Campaigns 50

Campaigns Tips Landing Pages Conference 50

KoMarketing Associates

DECEMBER 27, 2012

Wishing you and your teams the best in 2013! 21 Business Blogging Tips from the Pros - Cindy King, Social Media Examiner. 21 tips from 21 different people and they are all pretty good. You can see more of the posts, articles, and information Casie likes on Twitter , LinkedIn , and Google+ and read her blog posts here.

Internet Marketing 120

Internet Marketing Adwords Marketing Analytics Tools Search Engine Marketing 120

Hinge Marketing

NOVEMBER 11, 2020

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. LinkedIn remains the most dominant social media platform for consulting buyers with more than 83% using it. About the Study.

Consulting 157

Consulting Research Work Management Marketing Management 157

Litmus

OCTOBER 5, 2022

Get ready for how-tos, tips, and advice from marketing leaders and email marketing experts like Aaron Beatty, Fernando Rubino Pereira, and Jell Khongkraphan on October 25th-26th. Follow Aaron on LinkedIn and Twitter. Follow Fernando on LinkedIn. That was in 2013, when I lived in Brazil. Aaron Beatty. Email chose us.

Marketing AI 109

Marketing AI Advertising Agencies Enterprise Management Work Management 109

Hubspot

MAY 14, 2014

Over the past two years, LinkedIn has quickly evolved from a cocktail party for recruiters and job seekers to something much more substantial: an epicenter for content -- particularly branded content. LinkedIn''s evolution began in May 2012 with the acquisition of SlideShare , and it continued with the purchase of news-reader app Pulse.

Paid Search Agency 28

Paid Search Agency Linkedin Companies Clickthrough 28

Hubspot

AUGUST 5, 2013

I''ll cover things from convincing your boss it''s a worthwhile expense, to figuring out which hotel to stay at, to some tips on where to be and when during the actual conference. With the Final Countdown promotion, you can get $500 off today (Monday, August 5, 2013), $400 Tuesday, $300 Wednesday, and so on. 3) Booking a Hotel Room.

Conference 28

Conference Peer-to-peer Clickthrough Budget Programs 28

SmartBug Media

MARCH 19, 2020

In either case, here are best practices, resources, and lead generation tips to ensure your company benefits from video marketing. Follow these tips to improve your video search results: Make your videos crawlable : If Google can crawl your video, they can provide a thumbnail and other features. Determine Your Goal. Make It Social.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Hinge Marketing

NOVEMBER 24, 2020

The original Inside the Buyer’s Brain study, published in 2013, provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the professional services buyers’ journey. And the restrictions imposed by COVID-19 likely made social media—especially LinkedIn—even more attractive. About the Study.

Peer-to-peer 106

Peer-to-peer Lead Scoring Lead Ranking Buyer's Journey 106

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. If created for current customers, then the videos could be focused on guides and tips for getting the most out of your product. To put that in perspective, that’s 25 whole days. Landscape feed. Livestream.

Social Media 144

Social Media Social Marketing Video Marketing Paid Search Agency 144

markempa

DECEMBER 17, 2012

That said, as this is the last blog before 2013, I was inspired by Mr. Kasem to do our own version of a year-end countdown. Social Media Marketing: 6 tips for running a valuable LinkedIn group that attracts prospects. Contrast that with the number one hit in 1988: Walk Like an Egyptian.

Trade Show 120

Trade Show Leads Lead Marketing Qualified Leads 120

Buffer

OCTOBER 1, 2018

In 2013, a Facebook Page could easily reach about 12 percent of its fans with each post. Bored Panda also received the highest average engagement on LinkedIn and Pinterest among publishers.) Why LinkedIn Groups Can Be Great for Businesses (and How to Create a Successful One). How are you getting organic reach on social media?

Social Media 109

Social Media Organization Paid Search Agency Media 109

Convince & Convert

JUNE 25, 2013

2013 will prove to be the tipping point as smartphone usage is expected to reach nearly 60%. You can connect with Chris via Linkedin , Twitter - @ChrisWarden_SE , or Google+. This poor infrastructure leads to slower and more expensive at-home connections thus providing a real opportunity for smart phones in these markets.

Mobile Marketing 167

Mobile Marketing Stats Planning Marketing Management 167

Content Marketing Institute

DECEMBER 12, 2017

Of course, these ideas are the tip of the iceberg. Jason Miller, global content marketing leader, LinkedIn. Check out our forecasts for 2009 , 2010 , 2011 , 2012 , 2013 , 2014 , 2015 , 2016 , and 2017 , to see what we got right, and where we went way off track. JoePulizzi #Predictions2018 Click To Tweet. More audio/podcasts.

Marketing AI 111

Marketing AI Content Marketing Paid Search Agency Content 111

EveryoneSocial

JUNE 20, 2017

Below are some tips on improving business branding with content. Each of those companies write numerous resource posts, guides, tips, how to’s, and more. Yet, those shares are responsible for driving a 30% increase in the total engagement a company sees ( LinkedIn ). Content is More Than Advertising.

Brand Identity 81

Brand Identity Branding Buyer Personas Business 81

LeadSquared

MAY 20, 2015

Let’s discuss a few content marketing tips that have proven successful for many businesses. The health & lifestyle businesses can easily put together tips for make-up, fitness etc. This is one of those content marketing tips that we can personally vouch for. LinkedIn would work well for B2B companies.

Tips 52

Tips Ad Building Content Marketing Paid Search Agency 52

ViewPoint

APRIL 30, 2013

I''m pleased to have as my guest today Jamie Turner, CEO and Founder of The 60 Second Marketer, an organization that provides tools, tips and tutorials on the newest techniques in marketing. Gartner predicts that by the end of 2013 more users will access the internet through a mobile device than their desktop. Mobile Marketing Boom.

Mobile Marketing 120

Mobile Marketing Lead Scoring Lead Ranking Marketing Leads 120

Biznology

JANUARY 15, 2013

And you’ll need to post anything you have by hand to G+ because, as of now, Google doesn’t allow cross-posting services to post to Google+ so you’re limited to auto cross-posting to Facebook, Twitter , Linkedin. Google+, Facebook, and LinkedIn tolerate duplicate posts badly because of their algorithms.

Blast Campaigns 80

Blast Campaigns Twitter Facebook Linkedin 80

Marketing Insider Group

JANUARY 28, 2015

Do you have any tips or growth hacks on the types of content that we should look to create? Another tip I learned is to look at your email outbox. Twitter, Facebook, Linkedin, etc. GoPro repeated the feat in 2013, increasing marketing costs by only $41,000, but making $28 million more in net income. Want to learn more?

Work Management 100

Work Management Webinar Metrics Marketing & Strategy Marketing Strategy 100

Marketing Insider Group

MARCH 7, 2013

We have a big new responsive/mobile re-styling due on the 18th of March 2013. Monitoring usage and creativity and sharing tips and how to guides. And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates. Celebrating community successes.

Brand Identity 100

Brand Identity Branding B2B Thought Leadership Blogger 100

Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? Tip: Note below how Microsoft specifically calls out Amazon and Google. If your customers are active on LinkedIn and Twitter, show up and be there. It can piggyback on hot trends – remember the Pokemon Go craze?

Marketing & Strategy 125

Marketing & Strategy Marketing Strategy Webinar Metrics Paid Search Agency 125

Hinge Marketing

JUNE 4, 2014

In fact, the average hit rate in A/E firms was 37.1%, according to Zweig White’s 2013 Annual Marketing Survey. Find out the types of issues prospects are dealing with, what tips the selection scale – from their perspective – and even what they believe your firm is known for. On Google+ or LinkedIn?

Positioning 48

Positioning RFP Marketing Proposals Work Management 48

Hubspot

FEBRUARY 27, 2019

LinkedIn is a highly valuable tool to network with like-minded professionals. But here's something we don't talk about as much as we should: LinkedIn is also a highly useful inbound marketing platform. You have more power at your disposal with LinkedIn than you might realize. That's because LinkedIn has a powerful ads platform.

Linkedin 100

Linkedin Paid Search Agency Ads Campaigns 100

KoMarketing Associates

DECEMBER 30, 2019

15 Essential Tips to Increase Your Organic Reach on Facebook . This article covers some really great points about why SEO traffic may not be growing at the rate you want and actionable tips for how to fix each problem. 10 Tips To Successfully Manage Your Company Page On LinkedIn. Jenna Bessemer. Final Thoughts.

Paid Content 31

Paid Content SERP CTR Paid Search Agency 31

LeadSquared

OCTOBER 23, 2016

LinkedIn and Twitter are other good options, because the people you are trying to reach out would be there as well. Any tips on social media marketing strategy for B2B brands? If Snapchat doesn’t make sense for your HR consulting business, concentrate more on LinkedIn, where you would get much better returns. LinkedIn: 9.

Webinar Metrics 52

Webinar Metrics Paid Content FAQ Social Media 52

Hubspot

SEPTEMBER 24, 2013

It’s 2013, and now, more than ever, the pressure on businesses to determine the exact value of social media marketing is high. Here are some tips for finding prospects on your favorite social media sites quickly, and some insight as to how I search for leads on each site listed below. It’s a top-10 favorite feature of LinkedIn users.

Social Media 28

Social Media Long Tail Marketing Media Work Management 28

Adobe Experience Cloud Blog

APRIL 5, 2013

Brian is the author of three social media books including “The Like Economy”, “LinkedIn For Business” and the bestselling “Facebook Marketing” He has appeared on Bloomberg TV and in The Wall Street Brian is a keynote speaker, stand up and improv comic and has an awesome dog named Brad Pitt.

Facebook 48

Facebook Top of Funnel Marketo Content 48

Hinge Marketing

NOVEMBER 10, 2022

And what tips the scale when they select one firm over another? Inside the Buyer’s Brain, was first published in 2013, in 2018, and again in 2020, providing the first comprehensive look at the differing perspectives of buyers and sellers of professional services. How has the way they evaluate service providers evolved?

Peer-to-peer 19

Peer-to-peer Research Terms and Conditions Lead Scoring 19

Biznology

JANUARY 29, 2013

People are spending the money and devoting the resources required to create compelling and engaging social media posts, not only just on Facebook but also on LinkedIn , Twitter , Pinterest , and even Google+. 10 Easy-To-Digest Small Business Social Media Tips (amsterdamprinting.com). Related articles.

Allocation 80

Allocation Social Media Outreach Long Tail Marketing 80