Marketing Insider Group

DECEMBER 16, 2013

So I looked through the most popular presentations published in the last 12 months and picked the top 25 slideshare presentations of 2013 for business leaders, marketers and growth hackers. The 25 Best Slideshare Presentations of 2013. KPCB Internet Trends 2013 from Kleiner Perkins Caufield & Byers. Content Marketing'

Best Practices 100

Best Practices Work Management Click Fraud Marketing Management 100

Webbiquity

JULY 1, 2013

Here are a few of the top online marketing trends for the second half of 2013 that may help you grow your sales both online and off faster than you expected. Stay in touch with your customers by utilizing Facebook, Twitter, Pinterest and other social media sites to your advantage. Social media will remain important.

Online Marketing 100

Online Marketing Trends Lead Scoring Lead Ranking 100

Marketing Insider Group

DECEMBER 4, 2012

So read on to hear what I think is in store for marketing in 2013… Content Marketing Matures. Because you cannot SPAM people on Twitter or Facebook and generate leads or new customers. In 2013, many more brands will seek to become publishers. What’s Your 2013 Marketing Prediction? Do you Agree?

Social Marketing 100

Social Marketing Paid Search Agency Content Marketing B2B Thought Leadership 100

Sprout Social

MAY 10, 2019

This hasn’t necessarily been a well-kept secret, though, as in 2012 YouTube unveiled a focus on “watch time,” while its parent company, Google, has held a patent for “Watch Time Based Ranking” since 2013. If you show a client how well your service works through video, then they’re more likely to make an informed investment in your offering.

Youtube 111

Youtube Stats Paid Content Marketing Strategy 111

Digital B2B Marketing

NOVEMBER 21, 2013

B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter?

Twitter 100

Twitter Marketing Analytics Tools Social Networks Social Media 100

KoMarketing Associates

FEBRUARY 25, 2013

Casie will be live-tweeting from the conference so be sure to follow the @KoMarketing twitter account and our SMX West page for up to the minute session information. If you’re going to be out in San Jose area, connect with Casie ahead of time on Twitter @casieg or via Google+.

PPC 120

PPC Conference Link Building Mobile Marketing 120

NuSpark Consulting

NOVEMBER 17, 2013

How to Use Twitter’s Lead Generation Cards to Actually Generate Leads. On August 28, 2013, Twitter officially rolled out their new Lead Generation Card. This card is available to any company with a Twitter Ads account. Keep Using Twitter Outside of Your Lead Generation Card. Just look at these statistics.

Lead Generation 100

Lead Generation Twitter Generation Leads 100

KoMarketing Associates

MAY 21, 2013

Questions to consider asking: Where are your customers searching for information? While hashtags are best known for being used in Twitter, Google+ recently improved its hashtag functionality, and Facebook has been talking about adding them for some time. Are they only searching in Google? Are they spending all their time on Bing?

Marketing Websites 120

Marketing Websites Sales Qualified Leads Ideal Customer Profiles Search Engine Marketing 120

SocialPilot

FEBRUARY 9, 2024

You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform. She also posts valuable information on content marketing, social media marketing, inspirational quotes for budding marketers, and more. Madalyn is for Twitter, what Mari is for Facebook.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

The Point

OCTOBER 7, 2014

Billion with Google in 2013. Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. However, it also drives much higher conversion rates (up to 7x, in our experience) compared to Twitter and Facebook.

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Paid Content PPC Twitter Linkedin 100

Webbiquity

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

Paid Search Agency 216

Paid Search Agency Twitter Trade Show Social Networks 216

KoMarketing Associates

JANUARY 2, 2014

Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. One final recommendation I would add when considering guest blogging is to have fully completed and maintained social media profiles, particularly LinkedIn, Google+, and Twitter. 404 Inbound Link Cleanup.

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

JANUARY 2, 2014

Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. One final recommendation I would add when considering guest blogging is to have fully completed and maintained social media profiles, particularly LinkedIn, Google+, and Twitter. 404 Inbound Link Cleanup.

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

JUNE 18, 2013

My presentation primarily focused on using social for link building, utilizing tools like Citation Labs and Rapportive , along with social networks including Twitter and Google+. If you have any questions about the presentation, don’t hesitate to send a message or connect via Twitter or Google+. Bonus: The theme is Top Gun.

Link Building 120

Link Building SERP Ideal Customer Profiles Conference 120

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

KoMarketing Associates

SEPTEMBER 9, 2013

He owns a tailless cat named “Cyber” Be sure to connect with Dennis on LinkedIn and Twitter and give him a big welcome. Discover 2013 – September 16th-18th – Raleigh, NC. Commercial Services department: “DISCOVER 2013 is the premier conference for U.S. SMX East 2013 – October 1st-3rd – New York, NY.

Conference 120

Conference SEM Search Engine Marketing Marketing Automation Services 120

Trade Press Services

MARCH 11, 2024

Sekine-Pettite has been an ASBPE member for more than 20 years and has served on the national board since 2013. Cory Sekine-Pettite: The core business of it hasn’t changed in terms of providing vital information; it’s just how we get it to people and how they consume it that has changed. It’s pulled out.

B2B Thought Leadership 109

B2B Thought Leadership Conversion B2B Thought Leadership 109

ClearVoice

FEBRUARY 2, 2024

It turns bland information into an appetizing feast that keeps your audience coming back for seconds. Fun, intriguing, unique content whets your audience’s appetite, making them hungry for the next course, which could be a sale, more information, or repeat business. Boost engagement. Your content —and brand — go viral.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

EveryoneSocial

MARCH 6, 2017

However, like most social networks, it will be some time before it becomes clear if Snap is going to turn out to be more of a Facebook, or a Twitter. As of today they have more daily active users than Twitter did when it went public in 2013, however they have far less than Facebook did when it went public in 2011.

Twitter 59

Twitter Facebook Mobile Advertising Advertising Agencies 59

Zoominfo

APRIL 21, 2019

This debate picked up steam in 2013 when recruiting expert John Sullivan declared sourcing a dying practice. 93% of companies use LinkedIn for recruiting, while 66% use Facebook and 54% use Twitter. The information that automated services use to collect data – resumes, job descriptions, etc. His reasoning?

Zoominfo 162

Zoominfo Social Networks Case Studies Keywords 162

Webbiquity

SEPTEMBER 26, 2017

These digital benefits attracted a lot of attention, which gained the organization approximately 54,000 new members in the first six months of 2013 alone. In fact, the platform is 277 percent more effective than Facebook and Twitter at helping businesses generate leads. Sponsored InMail. Make a List. LinkedIn rules in lead generation.

Lead Generation 241

Lead Generation Linkedin Generation Leads 241

Biznology

OCTOBER 5, 2011

In no way that’s a good indicator of what 2012 or 2013 will look like. Analyzing the current landscape and the evolution of information markets by borrowing from a product life cycle framework may assist in developing some educated guesses about what the future may bring. Distributing.

Social Media 80

Social Media Media Web 2.0 Distribution 80

Content Standard

DECEMBER 10, 2014

Twitter’s latest experience with search underscores marketers’ need for a coherent SEO social strategy. Twitter reports that a change earlier this year to its hashtag pages has increased the number of the site’s logged-out visitors tenfold, from 7.5 million to 75 million. But in 2011, the deal ended.

Twitter 40

Twitter Traffic SEO Generation 40

Zoominfo

OCTOBER 20, 2021

This debate picked up steam in 2013 when recruiting expert John Sullivan declared candidate sourcing a dying practice. 93% of companies use LinkedIn for recruiting , while 66% use Facebook and 54% use Twitter. The information that automated services use to collect data (resumes, job descriptions, etc.) His reasoning?

Social Networks 100

Social Networks Case Studies Keywords Social Media 100

Oktopost

MARCH 7, 2022

Social listening is the act of monitoring feeds and platforms for references to your brand, products, competitors, and related keywords, and then taking the extra step to analyze and comprehend what’s being said, who’s saying it, and why, so that you can take action based on that information. Competitor Analysis. Developing Product Roadmap.

Marketing AI 155

Marketing AI B2B Work Management Marketing Management 155

Brandwatch Marketing

JULY 4, 2022

in 2013 to 32.3% Furthermore, it is one of the best platforms to advertise on – a Forrester report has shown that engagement with brands on Instagram is 10 times higher than Facebook, 54 times higher than Pinterest, and an astonishing 84 times higher than Twitter. Top 7 Free Instagram Analytics Tools. Simply Measured.

Analytics 95

Analytics Tools Best Practices Tagging 95

Convince & Convert

FEBRUARY 24, 2013

If you’re going to try to capitalize on televised American water cooler moments you either need to be truly, inherently nimble and FAST like Audi and Oreo at the Super Bowl, or provide information that further the knowledge or entertainment of stream junkies. — New York Life (@NewYorkLife) February 25, 2013.

Brand Identity 165

Brand Identity Branding Paid Search Agency Advertising Agencies 165

Brandpoint

JANUARY 23, 2020

It’s also a great investment for researching the keywords you can use to enhance and inform your traditional content marketing efforts. Larry was named Search Marketer of the Year in 2013, 2014, 2015 and 2017 by PPC Hero, and is the #8 most popular author on Medium. Read about Larry’s philosophy on productive unicorns… trust us.

Paid Search Agency 115

Paid Search Agency Ads Google Advertising Agencies 115

SpotMe Blog

MAY 11, 2023

Main services: Media relations Medical education Patient relations Reputation management McCann Health IMAGE LinkedIn | Twitter | Facebook | Instagram Location: New York Year founded: 1996 Description: McCann Health is a leading, creatively awarded, and effective global health network.

Paid Search Agency 98

Paid Search Agency Enterprise Management Work Management Marketing Management 98

Envy

NOVEMBER 29, 2017

Darktrace Twitter: @Darktrace Founded: 2013 Based : Cambridge, UK Funding : Series D, $179 million. GraphCore Twitter: @graphcoreai Founded: 2016 Based : Bristol, UK Funding : Series C, $110 million. Improbable Twitter: @Improbableio Founded: 2012 Based : London, UK Funding : Series B, $554 million. Pretty cool!

Startups 98

Startups Marketing AI Enterprise Management Work Management 98

Stevens & Tate

MAY 27, 2022

By 2013, there were already 39 million people 65 and older that were using Facebook, Twitter, and Skype. This way, when someone watches one of your YouTube videos (especially those that are instructional or informative and not promotional), your pre-roll ads will showcase your senior living facility so that they know who you are.

Youtube 95

Youtube Video Marketing Planning Advertising Agencies 95

Content Standard

JULY 27, 2015

A recent study, which was conducted by Pew , found that 63 percent of users on both Twitter and Facebook turn to those platforms to find their news. That’s a sharp increase from 2013, when just 52 and 47 percent, respectively, said the platforms were valuable for their news offerings. More People Turn to Social Media for News.

Social Media 40

Social Media Twitter Facebook Trends 40

KoMarketing Associates

JANUARY 25, 2013

Software Advice’s Managing Editor Ashley Verrill shared some of the charts and information highlighting results of the survey. In a poll of 155 primarily C-level marketing experts, social media received the largest percentage of votes for demand generation channels that marketers will spend more on in 2013.

Demand Generation 120

Demand Generation Advertising Benchmark Customer Surveys Demand 120

Customer Experience Matrix

MARCH 16, 2016

It turns out that’s no longer even a question: if you haven’t yet played with CrystalKnows , be prepared for some weirdly accurate insights into yourself and those you know well, based on public Internet information. What does Mariana do with this information? The system then returns contact counts for Facebook, Twitter, and email.

Ad Building 120

Ad Building Work Management Ideal Customer Profiles Marketing Management 120

Convince & Convert

AUGUST 31, 2015

It is now widely accepted that Twitter has become the most immediate and up-to-date source of news on the planet. We investigate three of the biggest: Twitter, LinkedIn, and Facebook. Leveraging Twitter to Predict Market Movements. And that’s precisely where social media comes in. LinkedIn Provides Industry Insights.

Social Media 156

Social Media Media Ad brokers Twitter 156

Marketing Insider Group

MAY 19, 2014

Before Twitter. Twitter in 2006. According to the National Center for Biotechnology Information , at the U.S. National Library of Medicine, the average attention span of a human being has dropped from 12 seconds in 2000 to 8 seconds in 2013. Content on the internet tripled between 2010 and 2013. This was 1999.

Social Media 100

Social Media Mobile Advertising Media Stats 100

KoMarketing Associates

JANUARY 21, 2014

of all online ad revenue in 2013 ($3.17 In this post, we will discuss five alternative social media advertising platforms for B2B marketers (other than Facebook) to look out for in 2014: Twitter. Twitter finally made the jump last year and offered their ad service to the public without the need for an invitation.

Paid Content 120

Paid Content Social Media Paid Search Agency Facebook 120