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A Year in Review: The Biggest Social Media Updates of 2013

Hubspot

Can you believe 2013 is almost over? Well, it is, meaning it''s that time of year again to start planning for the year ahead and thinking about everything you want your marketing to achieve -- more leads, more website traffic, you name it. The 3 Most Important Facebook Updates of 2013. 1) Twitter (finally) went public.

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The Future of SEO and What it Means for Inbound Marketing [SlideShare]

Hubspot

The Future of SEO - 2013 edition from HubSpot All-in-one Marketing Software. In fact, earning inbound links was one of the core tenets of inbound marketing. And that hasn''t changed, but the definition of what makes a good inbound link is starting to. Mobile Search Will Continue to Rise. Let me explain.

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The 16 Most Important Social Media Updates of 2012

Hubspot

The latter are the ones we want to highlight; not just to show how much can change in a year, but to emphasize how critical it is to remain agile as an inbound marketer so you can keep up with all these updates. Here are the biggest social media updates of 2012, and why they were so darn important to marketers.

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Battle of the Brands: Which Famous Rival Company Has Better Marketing?

Hubspot

billion in 2013. So perhaps it''s not surprising that McDonald''s is dominating on the social following front, boasting more than twice as many Twitter followers as Burger King and more than seven times as many Facebook Page Likes. Lots of food pics on both Facebook and Twitter. For Burger King, it''s all about the food.

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Social Media Definitions: The Ultimate Glossary of Terms You Should Know

Hubspot

But with new social media networks and innovative software cropping up almost daily, even seasoned social media users are bound to run into a term or acronym that leaves them thinking, "WTF?". For those head-scratching moments, we've created the ultimate glossary of social media marketing terms.

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What Is Co-Marketing? A Guide to Co-Branding Marketing Campaigns

Hubspot

Now that the webinar is in the past, visitors can still download the recording at this URL. Twitter Chat. A Twitter chat is a virtual event where people gather to discuss a common topic. A Twitter chat is a virtual event where people gather to discuss a common topic. Will you both promote the same hashtag on Twitter?

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How to Run LinkedIn Ad Campaigns: A Beginner's Guide

Hubspot

But here's something we don't talk about as much as we should: LinkedIn is also a highly useful inbound marketing platform. If you're already using pay-per-click (PPC) techniques to power your presence on Facebook, Twitter, or Google, consider yourself lucky — you can add LinkedIn to that list, too. Actually, yes.

Linkedin 100