SocialPilot

FEBRUARY 9, 2024

His most recent book, The Age of Influence, is the definitive book on influencer marketing, but he has also written critically acclaimed books on social media marketing strategy (Maximize Your Social) as well as LinkedIn social media marketing (Maximizing LinkedIn for Sales and Social Media Marketing). Why should you follow him?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Contently

SEPTEMBER 24, 2021

On June 30, Adam Mosseri, head of Instagram, posted a video to Twitter that included a bold statement about Instagram’s priorities moving forward: It was “no longer a photo-sharing app.” Twitter took off at SXSW in 2007 as literally just a feed of updates. Then Twitter. Narrator: They would not.)

Social Networks 208

Social Networks Social Media Facebook Verticals 208

Marketing Insider Group

JANUARY 10, 2013

20 Best Marketing Conferences 2013. Online Marketing Summit February 11-13 in San Diego, CA and Fall, 2013 in New York, NY. Sirius Decisions 2013 May 8-10 in San Diego, CA. Content Marketing World 2013 Sept 9-12 in Cleveland, OH ( Speaking confirmation is pending ). I can’t wait to meet you # IRL. Photo Source.

Conference 100

Conference Planning Best Practices Forrester 100

Marketing Insider Group

NOVEMBER 15, 2012

Planning season is well underway and I think it is never to early to look at the B2B Marketing 2012 year in review and start to make some predictions for Marketing and Social Businesses in 2013. And finally, I will make some marketing predictions for 2013. 2013 Marketing Prediction.

Social Marketing 100

Social Marketing Planning Peer-to-peer Business 100

Digital B2B Marketing

NOVEMBER 21, 2013

B2B marketers are undervaluing Twitter’s contribution to their business. That’s hard to believe at a time when many B2B marketers are glomming on to Twitter like it’s the last shiny object opportunity they will ever have (even turning to spamming ), but it’s true. How many leads came from Twitter?

Twitter 100

Twitter Marketing Analytics Tools Social Networks Social Media 100

Biznology

DECEMBER 28, 2012

This will be the only 2013 prediction or whatever you want to call it kind of post. In 2013, let’s pledge to do the following. Please check in in 12 months to see what I am writing about at the end of 2013 if the Lord allows me the time. Make sure it is accessible to the Google bot. Photo credit: Wikipedia.

Internet Marketing 80

Internet Marketing Planning Skype Wikipedia 80

Marketing Insider Group

DECEMBER 16, 2013

So I looked through the most popular presentations published in the last 12 months and picked the top 25 slideshare presentations of 2013 for business leaders, marketers and growth hackers. The 25 Best Slideshare Presentations of 2013. KPCB Internet Trends 2013 from Kleiner Perkins Caufield & Byers. Content Marketing'

Best Practices 100

Best Practices Work Management Click Fraud Marketing Management 100

Marketing Insider Group

JULY 16, 2013

And please let me know what topics you would be interested in me covering for the rest of 2013? The 20 Best Marketing Conferences of 2013. Top 50 B2B Marketing Influencers on Twitter. Who are the top Twitter influencers on B2B Marketing? Check it out and also the B2B Marketing Influencers Twitter list as well.

B2B Marketing 100

B2B Marketing B2B Lead Scoring Lead Ranking 100

Marketing Insider Group

DECEMBER 4, 2012

So read on to hear what I think is in store for marketing in 2013… Content Marketing Matures. Because you cannot SPAM people on Twitter or Facebook and generate leads or new customers. In 2013, many more brands will seek to become publishers. What’s Your 2013 Marketing Prediction? Do you Agree?

Social Marketing 100

Social Marketing Paid Search Agency Content Marketing B2B Thought Leadership 100

KoMarketing Associates

JANUARY 2, 2014

But the mechanisms by which inbound links are acquired and valued in association with Google’s search ranking algorithm are changing rapidly. Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. 404 Inbound Link Cleanup. 404 Inbound Link Cleanup.

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

JANUARY 2, 2014

But the mechanisms by which inbound links are acquired and valued in association with Google’s search ranking algorithm are changing rapidly. Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. 404 Inbound Link Cleanup. 404 Inbound Link Cleanup.

Link Building 120

Link Building Tactics Ad Building B2B 120

Sprout Social

FEBRUARY 28, 2019

In October 2018, Google announced that it will be shutting down the consumer version of Google+ owing to insufficient usage. The initial announcement also stated that Google would complete the Google+ shutdown in 10 months. Since 2013, Google+ had been experiencing low activity. While there were 1.15

Google 109

Google Ideal Customer Profiles Profiling Communities 109

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Furthermore, half of all Google+ users are under 25 years old. More than 80% of small to midsized businesses (SMBs) plan to increase their use of social media in 2013. Earnest Agency ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

NuSpark Consulting

NOVEMBER 17, 2013

How to Use Twitter’s Lead Generation Cards to Actually Generate Leads. On August 28, 2013, Twitter officially rolled out their new Lead Generation Card. This card is available to any company with a Twitter Ads account. Keep Using Twitter Outside of Your Lead Generation Card. Just look at these statistics.

Lead Generation 100

Lead Generation Twitter Generation Leads 100

Savanta

APRIL 15, 2014

In 2013 Twitter had the lead by a nose. Back then 85% of B2B marketers using social media to promote their business, used Twitter to do so. This has risen to 89% in 2014, but that’s not been enough to hold off a strong push from LinkedIn which has galloped from behind and is now used by 94% (in 2013 it was 82%). .

Social Media 120

Social Media Media B2B Fulfillment 120

KoMarketing Associates

JUNE 18, 2013

My presentation primarily focused on using social for link building, utilizing tools like Citation Labs and Rapportive , along with social networks including Twitter and Google+. If you have any questions about the presentation, don’t hesitate to send a message or connect via Twitter or Google+.

Link Building 120

Link Building SERP Ideal Customer Profiles Conference 120

Convince & Convert

AUGUST 31, 2015

It is now widely accepted that Twitter has become the most immediate and up-to-date source of news on the planet. We investigate three of the biggest: Twitter, LinkedIn, and Facebook. Leveraging Twitter to Predict Market Movements. LinkedIn Provides Industry Insights.

Social Media 156

Social Media Media Ad brokers Twitter 156

KoMarketing Associates

SEPTEMBER 9, 2013

He owns a tailless cat named “Cyber” Be sure to connect with Dennis on LinkedIn and Twitter and give him a big welcome. Discover 2013 – September 16th-18th – Raleigh, NC. Commercial Services department: “DISCOVER 2013 is the premier conference for U.S. SMX East 2013 – October 1st-3rd – New York, NY.

Conference 120

Conference SEM Search Engine Marketing Marketing Automation Services 120

seo.co

OCTOBER 4, 2021

If Google detects even the slightest formatting inconsistency, such as displaying “Rd” in one area and “Road” in another, it could penalize you with a lower ranking. Example: If you have a page for Kansas City Events in 2013, you want that to be specifically portrayed. You don’t want a title like “Local Events in 2013.”

SEO 98

SEO Ideal Customer Profiles Communities Press 98

Brandwatch Marketing

JULY 4, 2022

in 2013 to 32.3% Furthermore, it is one of the best platforms to advertise on – a Forrester report has shown that engagement with brands on Instagram is 10 times higher than Facebook, 54 times higher than Pinterest, and an astonishing 84 times higher than Twitter. Top 7 Free Instagram Analytics Tools. Simply Measured.

Analytics 95

Analytics Tools Best Practices Tagging 95

Martech Advisor

DECEMBER 5, 2019

Google's founders Larry Page and Sergey Brin pass Alphabet Inc.'s Google is in the news yet again – this time featuring the founders, Larry Page and Sergey Brin, and CEO Sundar Pichai. Alphabet and Google no longer need two CEOs and a President. Going forward, Sundar will be the CEO of both Google and Alphabet."

Marketing AI 53

Marketing AI Google Work Management Paid Search Agency 53

B2B Marketing Traction

JANUARY 3, 2014

Google’s algorithmic changes in 2012 and 2013 have been a big nod to substance. Photos shared via Twitter and Instagram, videos on YouTube and Vine, and quickly scan-able content on SlideShare are the most shared and popular content. By the end of 2013, Twitter had over 210 million users. Substance is king.

Planning 100

Planning Tactics Marketing Plans Trade Show 100

KoMarketing Associates

DECEMBER 27, 2012

We hope you enjoy and let us know your feedback via comment, Facebook , and Google+. Wishing you and your teams the best in 2013! It’s such a cool way to look at Twitter accounts and figure out how to really target the right people. Google AdWords: 5 New Features That You Need to Know About - Lisa Raehsler, ClickZ.

Internet Marketing 120

Internet Marketing Adwords Marketing Analytics Tools Search Engine Marketing 120

KoMarketing Associates

AUGUST 15, 2013

While website reporting tools and social media applications like HootSuite provide data on referral traffic and click thru’s, Twitter also offers a free set of traffic metrics via Twitter Analytics. From the Twitter reporting dashboard, users can get information on two important components of their Twitter profile: 1.)

Social Media 120

Social Media Social Marketing B2B Marketing Tools 120

Marketing Insider Group

MAY 19, 2014

Before Twitter. Linkedin launched in June, 2003. Twitter in 2006. National Library of Medicine, the average attention span of a human being has dropped from 12 seconds in 2000 to 8 seconds in 2013. Content on the internet tripled between 2010 and 2013. Social media sharing has doubled from 2011 to 2013.

Social Media 100

Social Media Mobile Advertising Media Stats 100

KoMarketing Associates

DECEMBER 9, 2013

Moz’s 2013 Search Engine Ranking Factors. In the 2013 survey, Moz interviewed more than 120 search marketers who offered their opinions on more than 80 ranking factors. In the 2013 survey, Moz interviewed more than 120 search marketers who offered their opinions on more than 80 ranking factors. View the full report.

Marketing Report 120

Marketing Report B2B Marketing Research Advertising Agencies 120

ClearVoice

FEBRUARY 2, 2024

It may not be a coincidence that Kraft Heinz (KHC), the parent company of Haynes Baked Beans, saw a 15 percent jump in its stock price as the ad went viral after its release in December 2013. The process involved creating a mix of LinkedIn-sponsored and personalized messaging focused on unique business challenges.

Creativity 52

Creativity Analytics Paid Content Marketing & Strategy 52

KoMarketing Associates

AUGUST 29, 2013

B2B industrial companies are increasing their online marketing budgets in 2013 and into next year, with an emphasis on search engine optimization and content creation. These findings represent a small sample of information for B2B marketers found in GlobalSpec’s 2013 Industrial Marketing Trends report, released earlier this summer.

Internet Marketing 120

Internet Marketing B2B Marketing B2B Thought Leadership Marketing Budget Creation 120

Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? That''s why it''s important to not only analyze your own marketing data, but to understand what occurred in the marketing industry in 2013 as a whole. So, we pulled the top two or three updates to your favorite social networks from 2013 and what they mean for marketers everywhere.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Biznology

JANUARY 15, 2013

And you’ll need to post anything you have by hand to G+ because, as of now, Google doesn’t allow cross-posting services to post to Google+ so you’re limited to auto cross-posting to Facebook, Twitter , Linkedin. Google+, Facebook, and LinkedIn tolerate duplicate posts badly because of their algorithms.

Blast Campaigns 80

Blast Campaigns Twitter Facebook Linkedin 80

Marketing Insider Group

NOVEMBER 12, 2013

They recently updated their “State of Social Business Maturity” report for 2013. And please follow along on Twitter , LinkedIn , Facebook and Google+ or Subscribe to the B2B Marketing Insider Blog for regular updates. And how brands need to start acting like publishers.

Business 100

Business Social Media Content Act-On 100

Marketing Insider Group

DECEMBER 10, 2013

One of my most popular posts this past year was The 20 Best Marketing Conferences of 2013. So I started with the most popular conferences from that 2013 post. Funnel 2013 was a tremendous success. I crowd-sourced that list from my social media connections. I attended a few. Spoke at a few. The Best Marketing Conferences of 2014.

Conference 100

Conference Peer-to-peer Planning Best Practices 100

Marketing Insider Group

MAY 7, 2013

Social selling is not just about starting the sales process with social tools like Linkedin, Facebook or Twitter. I even predicted that social, content and personal branding would drive the future of business in 2013. On Linkedin, always use personalized email introductions based on something personal.

Personalization 100

Personalization RSS Social Networks Network Marketing 100

KoMarketing Associates

OCTOBER 11, 2018

Several notable Google algorithm updates (Including RankBrain, Hummingbird, and Panda) penalize “shallow”, low-quality content and keyword stuffing. First, take advantage of Google Analytics to identify content that isn’t driving traffic to your site. Connect with us on Twitter !

Top of Funnel 121

Top of Funnel Lead Scoring Lead Ranking B2B 121

Martech Advisor

MARCH 30, 2020

Think online collaboration tools like Google Drive. Example: share buttons to WhatsApp, Twitter, Facebook, LinkedIn, etc. — OREO Cookie (@Oreo) February 4, 2013. The Oreo SuperBowl campaign of 2013 is still fresh in our minds. Think Skype. For example, 'sent from my iPhone'. Example: Uber credit. No problem.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

ViewPoint

MARCH 6, 2014

According to Forrester’s “Q3 2013 North American and UK Digital Maturity Online” report (based on an August online survey of 395 marketers), onsite ratings and reviews are rated No. LinkedIn was rated eighth out of 13 channels and YouTube was 10th, followed by Google+, and Twitter. And YouTube in 10th place?

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

Marketing Insider Group

MARCH 5, 2013

Please follow Paula online on Twitter , LinkedIn and Google+. In his article Trends for 2013: The Rise of the Entrepreneur , J.D. Meier tells us that 2013 is the Year of the Entrepreneur and due to economic pressures and competition, innovation to find new ways to do things more efficiently is in demand.

Creativity 100

Creativity B2B Thought Leadership Work Management Paid Search Agency 100