Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? That''s why it''s important to not only analyze your own marketing data, but to understand what occurred in the marketing industry in 2013 as a whole. One aspect of marketing (and my personal favorite topic) that saw tremendous strides for marketers was social media.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

SendX

MAY 30, 2019

Step #1: Network and Leverage Your Closest Allies Harry’s had only 12 employees when they started. It’s vital that you leverage your existing network. Image credit: The Tim Ferriss Show Step #2: Put Your Network to Work Harry’s created a two-page microsite. Here’s how they did it. A landing page to collect email addresses.

Word of Mouth 158

Word of Mouth Email Campaigns Campaigns Generation 158

Hubspot

SEPTEMBER 11, 2013

If you want to curate others'' content from social media or just make your own visual social media content work harder for your overall content strategy, you need to know how to embed HTML code onto your blog or website. Here''s how you do it on most of the major social and content networks. SlideShare.

Marketing Websites 28

Marketing Websites Tips Work Management Hubspot 28

Hubspot

NOVEMBER 27, 2012

In the last 11 months, there have been tons of updates to our favorite social networks, several of which were extremely relevant for marketers and business owners. Here are the biggest social media updates of 2012, and why they were so darn important to marketers. The Biggest Facebook Updates of 2012.

Paid Content 28

Paid Content Social Media Media Mobile Advertising 28

Hubspot

SEPTEMBER 11, 2013

But as the marketer responsible for engaging not only your attendees, but also your greater network of non-attendees, you want to make sure you have a plan to amplify the day (or days) of the event as much as possible through your online channels. This is the most effective way to track the conversation around your event in social media.

Microsite 28

Microsite Tactics Hubspot Network Marketing 28

LeadSquared

FEBRUARY 2, 2016

2013-2015 practically belonged to social media, but there seems to be a shift already. Brands are realising that Facebook can’t just be their entire digital marketing strategy. Digital Marketing in 2016 needs to go beyond social, and needs to mean much more than just Facebook and Twitter. Think visual.

Planning 52

Planning Work Management Marketing Analytics Tools Advertising Agencies 52

Marketing Insider Group

APRIL 24, 2023

For years, websites like Facebook and Google have been gathering user data for targeted advertising and sales to third-party sites. Qwant Image Source: Qwant Qwant was created in 2013 with a focus on digital freedom. This alternative search engine is based in France and operates on a European-based server network.

Paid Search Agency 227

Paid Search Agency Privacy Advertising Agencies Transparency 227

KoMarketing Associates

MARCH 15, 2013

This past week I headed out to SMX West for three full days of search marketing sessions and industry networking. If you’re noticing site issues, think you’re being penalized, or are just curious about a URL, check out Fetch as Googlebot. Duane Forrester ( @duaneforrester ) of Bing suggested you assign a value to each of your URLs.

Tools 120

Tools Tips CAN-SPAM Lead Scoring 120

Hubspot

FEBRUARY 23, 2016

Setting aside time to brainstorm blog topics, structure posts around relevant keywords, optimize calls-to-action and social sharing buttons, and strategically place relevant internal links can sound daunting to many marketers. Promote blog posts on other marketing channels, like social and email. Setting Up a Blog Strategy.

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

Webbiquity

JANUARY 30, 2014

Which social network was fastest to reach 10 million users, and now has 70 million members worldwide? Which social network saw its membership outside the U.S. grow 125% in 2013? Which social network hosts 69 of the Interbrand Top 100 Brands, and grabs more ecommerce traffic than Facebook?

Best Practices 100

Best Practices Social Networks Paid Search Agency Stats 100

Hubspot

JULY 29, 2018

For many people, posting a tweet, hashtagging an Instagram caption, and sending out an invite for a Facebook event on Facebook has become common practice. (In For those head-scratching moments, we've created the ultimate glossary of social media marketing terms. Social Media Terms to Know, Listed Alphabetically.

Social Media 101

Social Media Marketing Automation Services Media Work Management 101

seo.co

DECEMBER 8, 2021

If you’re looking to make some casual friends at a digital marketing conference, you’ll want to bring up some safe, casual topics like social media or video content. Around 2013, the rise of organic content marketing further complicated matters. Social Media Doesn’t Provide Link Juice.

Link Building 98

Link Building Campaigns Ad Building Lead Scoring 98

Biznology

JANUARY 1, 2013

I am in the midst of setting up my New Year’s resolutions for 2013. If you’re one of them and you can’t come up with some digital markeing resolutions for 2013, I have some suggested resolutions for you. Make sure it includes source(s), creator(s), and its home URL. Take what you want and leave the rest.

Paid Search Agency 80

Paid Search Agency Facebook Twitter Viral Marketing 80

Hubspot

AUGUST 22, 2019

Ecommerce sites are especially vulnerable to duplicative content — in these cases, use canonical URLs to indicate to Google which version of each page should be prioritized in the SERPs. Don’t participate in Private Blog Network (PBN) link schemes , which often lead to site penalties. Release date : August 20, 2013.

Google 101

Google Lead Scoring Lead Ranking SERP 101

Hubspot

FEBRUARY 27, 2019

LinkedIn is a highly valuable tool to network with like-minded professionals. If you're already using pay-per-click (PPC) techniques to power your presence on Facebook, Twitter, or Google, consider yourself lucky — you can add LinkedIn to that list, too. This option is unavailable if you’re using the LinkedIn Audience Network option.

Linkedin 100

Linkedin Paid Search Agency Ads Campaigns 100

Hubspot

AUGUST 30, 2013

I don''t know about you, but I''m tired of hearing "social media gurus" compare the effectiveness of Twitter versus LinkedIn, or Facebook versus Twitter, or Linkedin versus Facebook, or whatever other comparison you bring to the table. 24 Best Practices for Successful Social Media Posts.

Linkedin 28

Linkedin Twitter Facebook Social Media 28

Biznology

AUGUST 20, 2013

Everyone was making stupid mistakes, including mainstream media, newspapers, major aggregators, and everyone else. Digital PR and social media marketing may well be the new SEO. Digital PR and social media marketing may well be the new SEO. To be honest, beggars couldn’t be choosers. Let me explain.

Paid Content 80

Paid Content Google Digg De-duplication 80

seo.co

DECEMBER 18, 2020

Lower bounce rates, greater content, more active social media profiles, and offsite relationship building all contribute to more brand awareness and better customer relationships, which also help your local and national ranks. Social Media Profiles. Next, you’ll want to update your social media profiles.

Paid Content 119

Paid Content Lead Ranking Lead Scoring SEO 119

Webbiquity

JULY 7, 2014

LinkedIn has made dramatic changes to its platform over the past 18 months, making what was a rather plain but effective business networking tool into a content-rich, visually dynamic, more interactive professionally-focused social network. 7 Guides to Using LinkedIn for Career or Networking.

Linkedin 100

Linkedin Paid Search Agency B2B Thought Leadership Social Networks 100

Hubspot

JUNE 6, 2014

Remember the hours you or your friends spent playing Farmville and typing all Facebook statuses in the third person? Have you ever been offered something for free from a brand in exchange for "Liking" their Facebook page? Offering free stuff for Liking your page is a plea for quantity, not quality, of Facebook Likes.

Trends 28

Trends Ad Exchange Paid Search Agency Facebook 28

Contently

APRIL 21, 2016

Last spring, we first wrote about BuzzFeed Pound , a remarkable technology that uses network diffusion to reveal exactly how a piece of content spreads online, from sharer to sharer and platform to platform. While every other publisher just sees shares in buckets (100 Facebook, 50 Twitter, 30 LinkedIn, etc.),

Advertising Agencies 114

Advertising Agencies Advertisements Advertising Paid Search Agency 114

Hubspot

OCTOBER 26, 2016

In fact, according to Search Engine Journal, the only noticeable difference was Bing’s tendency to give priority to keywords in URLs, as well as favoring capitalized words and “pages from large sites.”. More on Google Instant, circa 2010: That year also saw a growing importance of social media content in SEO. Getting Social.

SEO 28

SEO PageRank Mobile Advertising Keywords 28

B2B Marketing Zone Posts

OCTOBER 5, 2010

Here are the top items based on social signals. Best Social PR Guides and Tips of 2010 (So Far) - Webbiquity , September 1, 2010 Social media has fundamentally altered the practice of public relations. Will Traditional, Social Media Blend? Setting up a B2B blog or a Facebook or Twitter [.].

B2B Marketing 40

B2B Marketing Work Management Marketing Management Advertising Agencies 40

Hubspot

JANUARY 11, 2013

Once viewed as a niche player in the social space, Pinterest has become one of the fastest growing social networks ever, harnessing both an increased user base and its exponential growth as a referring site to become a considerable force in the marketing world. Optimization! 1) Choose an Optimized Company Username.

Paid Content 28

Paid Content SEO Long Tail Marketing Planning 28

Hubspot

DECEMBER 20, 2012

This blog post, an excerpt from our new ebook, 17 SEO Myths You Should Leave Behind in 2013 , will point out seven of the most common myths and assumptions about how SEO works, and debunk them for you so you’re not wasting a single moment on things that simply don’t matter for SEO moving forward.

SEO 28

SEO Domain Clickthrough Lead Scoring 28

Hubspot

JUNE 19, 2014

Internet hosting that provides computer-based services to customers over a network. A Canadian law passed in 2013 that covers the sending of "commercial electronic messages" that may be accessed by a computer in Canada. Some systems also incorporate feeds from social media such as Facebook, Twitter, LinkedIn, and others.

Paid Content 28

Paid Content Work Management Sales Management CMS Development 28

Hubspot

SEPTEMBER 22, 2015

According to a 2015 study by the United Nations Conference on Trade and Development , the number of online shoppers will grow from 1.079 billion back in 2013 to 1.623 billion in 2018. You should also think about offering shoppers the option of logging in with one of their social media profiles, like Facebook or Twitter.

Marketing Websites 28

Marketing Websites Features eCommerce Terms and Conditions 28

Hubspot

JANUARY 22, 2015

Each year in mid-January, when all of last year’s research has been published, we like to read through some of the major reports on inbound marketing, content marketing, social media and online behavior. Let''s begin by examining a few statistics that demonstrate the impact visual content has on social media reach and engagement.

Stats 28

Stats Planning Content Marketing Inbound Marketing 28

seo.co

DECEMBER 8, 2020

Social Media Marketing. There are hundreds of factors that can affect your search rank, generally categorized as “on-site” factors (like design, UX, and content), and “off-site” factors (like external links, brand mentions, and social signals). URL structure. Social Signals. Structural On-site SEO. Google Updates.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Webbiquity

MARCH 31, 2010

Which industry segments are most actively discussed in social media? Who’s really using which social media networks? Why are consumers following brands on Twitter and Facebook? Which social media tool do businesses find most effective at reaching their target audiences? of all searches.

Paid Content 100

Paid Content Social Media Research Social Marketing 100

Hubspot

MARCH 10, 2016

We've covered social media terms , content marketing terms , smarketing terms , email marketing terms , website optimization terms. When referred to in the context of marketing, it’s looking at the data of one’s initiatives (website visitor reports, social, PPC, etc.), heck, even marketing acronyms. 14) Churn Rate.

Paid Content 28

Paid Content Sales Management CMS Development Work Management 28

Webbiquity

MAY 14, 2013

Despite the occasional “death of blogging” pronouncements (often made, ironically, in blog posts), blogs remain the core of a robust social media strategy. Why You Want To Be the Last Blog Standing by Outspoken Media. more here in 30 of the best business blogging guides and resources of the past year.

Resources 100

Resources Tips Blogger Social Media 100

Hubspot

APRIL 27, 2016

No longer are they a niche photo-messaging service -- they've become an established media platform valued at over $16 billion and with over 100 million users. Snapchat accounts are nothing fancy: no profile picture, no bio, no URL to your website. Snapchat is going to become the defacto social channel for Everlane.

Brand Identity 28

Brand Identity Branding Best Practices Social Media 28

Biznology

MARCH 3, 2015

Duplicate content doesn’t worry me so I have agreements with Business2Community, Social Media Today, SocialMedia.biz, The Social Media Monthly, and when I am lucky, I get picked up on Yahoo! and other network affiliates. The URL Importer. The More the Merrier. I like to think it’s my 4.7k

Advertising Mediums 80

Advertising Mediums Stats Twitter Tagging 80