Adobe Experience Cloud Blog

MAY 23, 2014

Indeed, a few Google searches will reveal many examples of their marketing antics over the years – and a barrage of customer complaints. Despite all this, the airline had firmly established itself as a profitable player in European aviation, transporting over 81 million people in 2013. The Marketing U-Turn.

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Adobe Experience Cloud Blog

JUNE 11, 2014

For another great example of a “futuristic” marketing experience, we can look to British Airways’ excellent #Lookup campaign from late 2013. Even more remarkable, the system checks weather feeds to determine the height of nearby clouds, finding out which flight is visible and which information to display. v=GtJx_pZjvzc.

Marketing Automation Services 48

Marketing Automation Services Work Management Mobile Advertising Acquisitions 48

Vidyard

SEPTEMBER 24, 2014

They’re being social: In 2013 there were 1.73 A video marketing platform can help you make powerful optimizations to your content and give viewers the information they want, the way they want it. Marketing Automation Finally, marketing automation is the piece that really brings everything together.

Multi-Channel 51

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SnapApp

MAY 12, 2015

One oft-cited example is a quiz from The New York Times , which was the newspaper’s most shared article in all of 2013. You may not be The Gray Lady, or even the viral media powerhouse of the day, but you can borrow their tactics to get unprecedented results in your B2B marketing. is perfect top-of-funnel content.

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Top of Funnel Work Management Marketing Automation Services Marketing Management 59

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). Make sure you set an editorial calendar that positions your brand as the go-to informational resource.

Work Management 131

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Adobe Experience Cloud Blog

AUGUST 25, 2014

Increasing your commitment to content marketing is a good place to start, but you also need your content to work hard – and smart – for you. You probably already know about leveraging your marketing automation with interactive content. That is why many marketers are incorporating interactive content into their overall strategy.

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Martech

FEBRUARY 25, 2022

With martech budgets under greater scrutiny in the current environment, marketing leaders are expected to be able to demonstrate ROI for any new technology investment. Below you will find a list of 16 notable marketing automation vendors that we profiled in recent MarTech Intelligence Reports on B2B marketing automation platforms.

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Single Grain

JULY 21, 2020

Email services that you commonly use like Gmail and Yahoo are probably the best examples of SaaS companies. For example, if you use HubSpot and wish to connect Salesforce to it, it's quite simple. Book My Free SaaS Marketing Consultation. 25 Best Examples of SaaS Companies that Are Rocking It. 2) Netflix . B2B or B2C?:

CMS Development 94

CMS Development Enterprise Management Work Management Marketing Automation Services 94

Metadata

MARCH 18, 2021

Gil Allouche: In realtime he’s getting that information? And of course, you get all the information in the back end. There’s very clear categories of marketing technology, right? People didn’t have that in 2013. Gil Allouche: Tar Tap become Marketo, right, eventually? Gil Allouche: How so?

Marketing Automation Services 52

Marketing Automation Services Budget Programs B2B Work Management 52