KoMarketing Associates

JUNE 6, 2013

The conference roadmap is one of those planning initiatives and as I have been reviewing the conference opportunities in the second half of 2013, there is no shortage of impressive events to attend for B2B marketers. This event is being held in multiple locations in the US and Europe throughout 2013.

Conference 120

Conference B2B Marketing Planning B2B 120

Webbiquity

NOVEMBER 27, 2018

Though it’s still one of the top three social networks for B2B marketers, Twitter is struggling. Twitter’s revenue is stagnant and the platform lost two million users in the final quarter of 2017. ” Still, Twitter has nearly 330 million loyal, active users and its importance for customer service is increasing.

Paid Search Agency 216

Paid Search Agency Twitter Trade Show Social Networks 216

Marketing Insider Group

JANUARY 10, 2013

There are events covering just about every topic in marketing today: social media, online marketing, search engine marketing, inbound marketing, branding, marketing leadership, content marketing, direct marketing, business marketing and more. So if you are attending these particular events, please look me up and come say hello.

Conference 100

Conference Planning Best Practices Forrester 100

NuSpark Consulting

DECEMBER 30, 2012

It’s that time of year; a time to reflect, assess, and think about what can be optimized for inbound marketing in 2013. . Let’s get more granular, and review some internet marketing 2013 resolutions that you can optimize now: . . Well, that ends a brief checklist for your 2013 inbound marketing resolutions. Let’s grow in 2013.

Paid Content 100

Paid Content Marketing Analytics Tools Planning B2B Marketing 100

KoMarketing Associates

FEBRUARY 26, 2015

If you are running out of ways to use your marketing budget in a manner that is worth your while, consider hosting a small conference or after work event. In fact, according to a study released by InsideSales.com in mid-2013, event marketing was the second most effective B2B marketing tactic in generating leads and driving brand awareness.

Event Marketing 120

Event Marketing B2B Marketing Work Management B2B 120

Webbiquity

MARCH 26, 2019

She took on the Director of Marketing role there in 2013, and in 2015 became CEO and launched Tech Discounts. Amanda LaGrange: After helping found Tech Dump as a board member in 2010, I joined the Tech Dump leadership team as the Director of Marketing in 2013 because of my belief that business can be a solution for poverty and injustice.

Barriers 240

Barriers Multi-Channel Training Fulfillment 240

KoMarketing Associates

JANUARY 2, 2014

Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. Event/Trade Show Review. As such, it’s important for B2B marketers to get the best return possible for their event marketing investments. 12 Simple Ways to Build Links Through Events.

Link Building 120

Link Building Tactics Ad Building B2B 120

KoMarketing Associates

JANUARY 2, 2014

Here are 7 B2B link building tactics we used with success in 2013 and will continue executing and refining in the new year. Event/Trade Show Review. As such, it’s important for B2B marketers to get the best return possible for their event marketing investments. 12 Simple Ways to Build Links Through Events.

Link Building 120

Link Building Tactics Ad Building B2B 120

The Point

OCTOBER 7, 2014

Billion with Google in 2013. Foremost amongst the competition are the big three social networks: Twitter, LinkedIn, and Facebook, all of which, to varying degrees, rely on advertising to monetize their huge user bases. However, it also drives much higher conversion rates (up to 7x, in our experience) compared to Twitter and Facebook.

Paid Content 100

Paid Content PPC Twitter Linkedin 100

KoMarketing Associates

FEBRUARY 25, 2013

Casie will be live-tweeting from the conference so be sure to follow the @KoMarketing twitter account and our SMX West page for up to the minute session information. If you’re going to be out in San Jose area, connect with Casie ahead of time on Twitter @casieg or via Google+.

PPC 120

PPC Conference Link Building Mobile Marketing 120

Content Standard

OCTOBER 8, 2016

Twitter offers a few different ways for brands to invest into paid advertising, but let’s be clear: the real money is in Promoted Tweets. According to Kinetic Social’s Social Trends Report , Promoted Tweets are responsible for the vast majority of Twitter’s ad revenue, accounting for 88 percent of all advertising buys.

Promotion 90

Promotion Twitter Marketing & Strategy Marketing Strategy 90

KoMarketing Associates

JUNE 18, 2013

My presentation primarily focused on using social for link building, utilizing tools like Citation Labs and Rapportive , along with social networks including Twitter and Google+. If you have any questions about the presentation, don’t hesitate to send a message or connect via Twitter or Google+. Bonus: The theme is Top Gun.

Link Building 120

Link Building SERP Ideal Customer Profiles Conference 120

SocialPilot

FEBRUARY 9, 2024

You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform. Madalyn is for Twitter, what Mari is for Facebook. She will enrich you with helpful Twitter tricks and resources to grow your brand on the platform. Why should you follow her?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Webbiquity

JANUARY 2, 2013

B2B buyers are most likely to share useful vendor content via email (79%), followed by LinkedIn (53%), Twitter (39%) and Facebook (18%). Women make up the larger share of users on Facebook (58% to 42%) and are a slightly larger share on Twitter (52% to 48%) while men are the predominate users of LinkedIn (63% to 37%) and Google+ (71% to 29%).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

seo.co

OCTOBER 4, 2021

Example: If you have a page for Kansas City Events in 2013, you want that to be specifically portrayed. You don’t want a title like “Local Events in 2013.” You want it to say specifically: “Kansas City Events in 2013.”. Next time you’re at an event or out on a job, take photos.

SEO 98

SEO Ideal Customer Profiles Communities Press 98

Top Rank Marketing

NOVEMBER 3, 2023

In the meantime, you can follow us on our LinkedIn page , or at @TopRank on Twitter/X for even more timely daily news. The post Elevate B2B Marketing News Weekly Roundup: B2B Buyer Trust Data, LinkedIn Tops 1 Billion Users, & Google’s $2B AI Investment appeared first on B2B Marketing Blog - TopRank®.

Trust Marketing 109

Trust Marketing B2B Marketing Linkedin Advertising Agencies 109

Convince & Convert

JANUARY 23, 2014

Whether you love or hate ‘em, there’s no doubting that 2013 was a big year for the selfie. From more than 57 million tags of #selfie on Instagram, to being named the Oxford Dictionaries’ 2013 word of the year , the term is now ubiquitous among social media users. Photo courtesy of the #museumselfie hashtag on Twitter.

Social Media 162

Social Media Creativity Examples Media 162

Litmus

OCTOBER 5, 2022

We’re counting down the days: Litmus Live—the premier email marketing event of the year—is just 19 days away! Four keynote speakers —from Salesforce, Fortune Media, Spotify, and National Cycling League—are headlining this year’s event. Follow Aaron on LinkedIn and Twitter. That was in 2013, when I lived in Brazil.

Marketing AI 108

Marketing AI Advertising Agencies Enterprise Management Work Management 108

Brandpoint

JANUARY 23, 2020

Larry was named Search Marketer of the Year in 2013, 2014, 2015 and 2017 by PPC Hero, and is the #8 most popular author on Medium. Follow him on Twitter to see updates on his blog , presentations and notifications on live speaking events. Read about Larry’s philosophy on productive unicorns… trust us. Brad Geddes.

Paid Search Agency 115

Paid Search Agency Ads Google Advertising Agencies 115

Marketing Insider Group

DECEMBER 10, 2013

One of my most popular posts this past year was The 20 Best Marketing Conferences of 2013. So I started with the most popular conferences from that 2013 post. Funnel 2013 was a tremendous success. Content Marketing World, now the largest content marketing event on the planet, is produced by the Content Marketing Institute.

Conference 100

Conference Peer-to-peer Planning Best Practices 100

Vidyard

DECEMBER 10, 2013

Based on the 2013 data collected by the Content Marketing Institute, not only do 85% of B2B enterprise marketers leverage in-person events , but the majority are pretty confident the events are working with 71% citing their effectiveness. It’s also possible prospects want to talk to you before the event.

Campaigns 50

Campaigns Tips Landing Pages Conference 50

KoMarketing Associates

AUGUST 29, 2013

B2B industrial companies are increasing their online marketing budgets in 2013 and into next year, with an emphasis on search engine optimization and content creation. These findings represent a small sample of information for B2B marketers found in GlobalSpec’s 2013 Industrial Marketing Trends report, released earlier this summer.

Internet Marketing 120

Internet Marketing B2B Marketing B2B Thought Leadership Marketing Budget Creation 120

Excelsior Research

APRIL 22, 2022

The Expo 2020 Dubai is the biggest and most ambitious event in the history of the Emirate of Dubai. Share on twitter. Short Recap of the conquest of the Dubai expo 2020. April 22, 2022. Read more about the Dubai Expo 2020. Short Recap of the conquest of the Dubai expo 2020. How Dubai expo 2020 came to fruition and Dubai expo at glance.

Allocation 52

Allocation Buzz Mobile Marketing Conference 52

Digilant

FEBRUARY 10, 2022

Take Oreo’s viral ad of 2013, for example. After the event, the buzz continued with countless press mentions and earned media. Proven Success: Tipico Targets Sports Fans Across Tentpole Events. “Major sporting events, like the Super Bowl, are a crowded space for advertisers. No problem.” Marketing, Tipico.

Trends 52

Trends Viral Marketing Buzz Paid Search Agency 52

KoMarketing Associates

JANUARY 25, 2013

In a poll of 155 primarily C-level marketing experts, social media received the largest percentage of votes for demand generation channels that marketers will spend more on in 2013. Despite scoring low for quantity and quality leads, more than 50 percent of those polled said they will make Facebook, Twitter, and Linkedin a priority in 2013.

Demand Generation 120

Demand Generation Advertising Benchmark Customer Surveys Demand 120

ViewPoint

OCTOBER 14, 2011

The Westin in Waltham did a great job and the setting was conducive to a lively event. Here are just a few notes I jotted down during the event: By the end of 2012, at least 25% of the content on websites will be video. Mobile will eclipse standard browsers by 2013.

BtoB 120

BtoB PointClear Class Linkedin 120

B2B Marketing Traction

APRIL 28, 2014

Last year I would have recommended a minimum of three social media sites to B2B marketers: LinkedIn, Twitter and Facebook. Now I have to include SlideShare (acquired by LinkedIn in 2012), because this social media platform has exploded, with over 60 million users a month and 215 page views per month by the end of 2013. SlideShare.

Social Media 100

Social Media Social Marketing B2B Marketing Marketing Strategy 100

Marketing Insider Group

JANUARY 26, 2015

” It must be that time of year when we start to plan out which marketing events we want to attend. I did a curated list of best marketing events in 2013 based on inputs from people I asked across a few social networks. This is a great event focusing on B2B Marketing, Content Marketing and Demand Generation.

Conference 100

Conference Planning Best Practices B2B Thought Leadership 100

Convince & Convert

MAY 29, 2014

The account was created in June of 2013 and features a range of confiscated items, from guns, to grenades, drugs and martial arts weapons. Each confiscated item is featured on the TSA’s Instagram and Twitter accounts with a dedicated hashtag, #TSACatch.

Case Studies 156

Case Studies Case Study Storytelling Social Media 156

BenchmarkONE

JULY 20, 2022

As a serial entrepreneur and early backer of Twitter, Gary Vaynerchuk knows what’s up when it comes to building a business. If you want to learn new productivity hacks, you should follow her on Twitter, where she posts bite-sized productivity tips. . He’s the CEO and founder of Foundation Marketing and Hustle and Grind eCommerce store.

Advertising Agencies 76

Advertising Agencies Paid Search Agency Work Management B2B Thought Leadership 76

markempa

NOVEMBER 26, 2012

Here’s what I suspect happens: They sponsor the event and set up a booth. We really believe in (core event values).”. Do what you can to show what you have in common (primarily, the event) and why they should engage with your company. Create event-related content. Again, the event is what connects you.

Trade Show 120

Trade Show Optimization Lead Scoring Lead Ranking 120

Martech Advisor

MARCH 30, 2020

Example: share buttons to WhatsApp, Twitter, Facebook, LinkedIn, etc. For the ForceFriday-Star Wars event, they invited top Snapchatters to five of Disney's flagship stores around the world. — OREO Cookie (@Oreo) February 4, 2013. The Oreo SuperBowl campaign of 2013 is still fresh in our minds. Example: Uber credit.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

Hinge Marketing

NOVEMBER 11, 2020

The original study was published in 2013 and provided the first comprehensive look at the differing perspectives of buyers and sellers throughout the entire professional services buyers’ journey. Facebook and Twitter are growing in popularity with more than 42% saying they use it platform. About the Study.

Consulting 157

Consulting Research Work Management Marketing Management 157

Convince & Convert

SEPTEMBER 27, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. The areas are branded and allow people to watch the game up close while eating a hot dog, take photos with the logo, and view live Instagram and Twitter feeds about the game. ” Lots of Lightning jerseys at the stadium in 2013.

Brand Identity 127

Brand Identity Branding Social Media Skype 127

Oktopost

MARCH 5, 2019

What about Oreo’s social media team capturing the moment when the lights went out during the 2013 Super Bowl? From an RTM perspective, this example is unconventional because, unlike most RTM events, the brand, mistakingly, created the real-time event. For example, think about the trends and real time events in your industry.

Marketing & Strategy 125

Marketing & Strategy Marketing Strategy Webinar Metrics Paid Search Agency 125

Hubspot

FEBRUARY 12, 2020

Just before Valentine's Day in 2018, Facebook Messenger's Twitter announced that if you shared that you were "In a Relationship" with a friend you were messaging, celebratory hearts would rain down in your Messenger thread with that person. February 9, 2013. Facebook Messenger Heart Feature. Adults Meal" - Burger King.

Campaigns 101

Campaigns Planning Paid Search Agency Sample 101

KoMarketing Associates

JUNE 12, 2018

We’ve witnessed some brands do this really well over the past few years – think Oreo’s “You Can Still Dunk in the Dark” tweet during the 2013 Super Bowl or Hostess’ and MoonPie’s Twitter feud during the solar eclipse. Kelly (@_KellyDubs) June 7, 2018.

Paid Content 138

Paid Content Top of Funnel Lead Ranking Paid Search Agency 138