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Struggling with B2B Industrial Marketing? Your Essential Guide to Proven Strategies & Tactics

Tiecas

Longer sales cycles, complex technical products, and a highly analytical buyer persona are just a few factors that set it apart. So, what can this post offer that you couldn’t find with a simple Google search? By the way, I published that post in 2013, and it is still pulling in traffic.

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Video Marketing Best Practices

SmartBug Media

In order for people to find your video online, Google must be able to extract information to understand what your video is about. Follow these tips to improve your video search results: Make your videos crawlable : If Google can crawl your video, they can provide a thumbnail and other features. Think with Google.

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Demand Generation: An A-Z Guide for B2B Marketers (with Strategies & Examples)

SnapApp

Sales reps should only take calls with SQLs—those who have pain, budget and ability to make a purchase decision. . . An opportunity has been qualified, entered the sales cycle, and is committed to working with you. For example, time on product pages and demo downloads are prime buying signals. Partner Webinars. . .