Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. Finally, if you’re looking into recurring series, such as product how-to guides, take a look at networks like YouTube and Facebook where you can categorize them into playlists. Landscape feed. Portrait feed.

Social Media 144

Social Media Social Marketing Video Marketing Paid Search Agency 144

Webbiquity

JANUARY 2, 2013

Marketers believe the highest consumer priorities on social media are insights for buying decisions (59%) and customer service (58%). small businesses (20-99 employees) and a third of midsized companies say they use social media “to engage with customers and prospects in a strategic and structured way.” Earnest Agency ).

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Vidyard

JUNE 24, 2014

In today’s digital space there’s a need to bring a YouTube-like viewing experience to your company’s website. Advanced Praise for Video Hubs After releasing the Video Hubs product to select customers, we checked in to see how the product was delivering at Taulia, the leading provider of cloud invoice and payment solutions.

Youtube 51

Youtube Video Marketing Marketing Websites Top of Funnel 51

Buzz Marketing for Technology

OCTOBER 25, 2013

Just as brick-and-mortar retailers have recognized the growing purchasing power, shopping preferences and influence of this vigorous and fast-growing demographic, online marketers too are beginning to see the value of personalizing and customizing every customer experience to better serve their individual needs.

Mobile Advertising 100

Mobile Advertising Advertising Agencies Mobile Marketing CMO 100

illumin

SEPTEMBER 25, 2023

The once famous MySpace was the ultimate spot for teens and young adults to gather online – ranking friends, publishing blogs, customizing profiles, and sharing photos and music. Instagram introduced its own advertising options in 2013, a full three years after the app first launched.

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

Convince & Convert

FEBRUARY 27, 2015

In fact, 43 percent more videos were watched online from 2013 to 2014. It’s pretty commonplace for companies to use YouTube or Vimeo as a starting point to host and stream online video. Putting your prospect’s video viewing activities in the full context of your MAP or CRM gives you a whole new layer of customer insights.

Video Marketing 167

Video Marketing Rules Marketing Automation Services Planning 167

Brandwatch Marketing

JULY 4, 2022

in 2013 to 32.3% You can also download the data into Excel to analyze it further yourself and create custom charts and graphics. It comes with a standard dashboard that can be customized with widgets to suit your needs and track the metrics that matter to you. Quintly is a dashboard tool that covers several social networks.

Analytics 95

Analytics Tools Best Practices Tagging 95

Convince & Convert

OCTOBER 29, 2013

Tim Washer , Senior Marketing Manager in Social Media at Cisco , joins the Social Pros Podcast this week to discuss the value in making your customers laugh, how to spend less and storytell more, and bringing ridiculousness to big corporations. This week: From ExactTarget , a free guide called Customer Journey Lessons Learned.

Social Media 137

Social Media Skype Paid Search Agency Storytelling 137

SocialPilot

FEBRUARY 9, 2024

Rebekah Radice Helping busy business owners get more customers, grow their company, and make more money. George Stenitzer George was named the ‘Content Marketer of the Year’ by the Content Marketing Institute in 2013. George posts about content marketing, customer psychology, social media marketing, and more.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Martech Advisor

MARCH 30, 2020

Going viral can give your brand and product immense publicity, generate brand awareness, and acquire new customers. Let's call your initial set of customers (target audience): custs (0). of invitations sent out by each set of customers: i. Percentage of invites converting into customers: conv%. Let's find out. No problem.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

Sprout Social

DECEMBER 8, 2020

Between 2013 and 2018, video consumption online has increased at an average of 32% per year. YouTube video length best practices. According to Google’s internal study , YouTube surpassed all other networks with 78% of those surveyed having watched a video on the network in the last 24 hours. Different types of videos.

Social Media 128

Social Media Practices Video Marketing Media 128

ViewPoint

MARCH 6, 2014

Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. According to Forrester’s “Q3 2013 North American and UK Digital Maturity Online” report (based on an August online survey of 395 marketers), onsite ratings and reviews are rated No.

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

SmartBug Media

MARCH 19, 2020

If you are uploading to YouTube, take advantage of YouTube’s call-to-action overlays that make offers to viewers, can include more information about your business, and help drive traffic to your website. More than 50 percent of videos on YouTube include comments from the community; make sure yours is one that people are talking about.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Hubspot

DECEMBER 4, 2012

2013 is on the horizon, so whip out your crystal balls, marketers -- it's time to make some predictions about what's in store for next year. We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook’s 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube.

Work Management 28

Work Management Marketing Management Marketing Automation Services Paid Search Agency 28

Biznology

MAY 19, 2014

41% of customers are winning customers using social media (source: Search Engine Journal). 41% of customers are winning customers using social media (source: Search Engine Journal). 28% say social media sites e.g. YouTube, and Facebook help them learn more about brands and product (source: Octagon).

Social Media 80

Social Media SEO Media Youtube 80

Hubspot

DECEMBER 31, 2012

This is your chance to reboot and decide what changes you'll make in 2013. We’re offering our marketing community members a free consultation to chat with a HubSpot expert about 2013 goal planning. It’s worth the investment to take some time to figure out what will be different for you and your marketing in 2013. Not too shabby!)

Planning 28

Planning Work Management Landing Pages Paid Search Agency 28

Exo B2B

OCTOBER 16, 2020

Marketing influencers are not the young YouTubers or Instagram maniacs who get fame and easy money. million words on digital marketing since 2003 and is the author of Optimize : How to Attract and Engage More Customers by Integrating SEO, Social Media and Content Marketing. In fact, are we still talking about influencers?

Marketing AI 98

Marketing AI Advertising Agencies Lead Scoring Lead Ranking 98

KoMarketing Associates

MAY 1, 2013

Last month, Content Marketing Institute (CMI) released its report , “B2B Software Content Marketing: 2013 Benchmarks, Budgets, and Trends – North America,” sponsored by the International Data Group (IDG). We hope you will use these highlights to help shape your content marketing strategies in 2013 and beyond. YouTube (69% vs. 61%).

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

Buffer

SEPTEMBER 26, 2018

Since Snapchat debuted the Stories format back in 2013, it has taken over the social media landscape. Facebook says that both Tentree, a sustainable, eco-friendly clothing company, and Skout, a dating app, found that adding Facebook Stories to their Instagram Stories ad campaigns resulted in more customer actions at a lower cost.

Paid Search Agency 99

Paid Search Agency Facebook Advertising Agencies Ads 99

Webbiquity

JUNE 16, 2015

42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. 22 Content Marketing Facts and Statistics. TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

B2B Marketing Traction

JANUARY 3, 2014

Google’s algorithmic changes in 2012 and 2013 have been a big nod to substance. Photos shared via Twitter and Instagram, videos on YouTube and Vine, and quickly scan-able content on SlideShare are the most shared and popular content. By the end of 2013, Twitter had over 210 million users. Substance is king. SEO Is dead.

Planning 100

Planning Tactics Marketing Plans Trade Show 100

Optinmonster

JANUARY 13, 2020

When you do have a good system in place, you’ll quickly see the benefits for your team: staying organized leads to higher content output which leads to attracting more customers and, ultimately, that means getting more conversions. Finally, we’ll create a YouTube video. We’ll need to click on Custom.

Conversion 98

Conversion Youtube Hubspot Planning 98

Convince & Convert

APRIL 2, 2015

Given that experts say 80 percent of B2B buying decisions are made before a customer contacts a company, good content is a critical early touch point and important not only for increasing company awareness but building brand affinity, too. Where entertaining its customers is concerned, MailChimp is also coming out ahead.

B2B Marketing 150

B2B Marketing Paid Search Agency B2B Advertising Agencies 150

Content Marketing Institute

DECEMBER 4, 2018

Barnum knew well that it was good business to make sure customers got what they expected. Spurious articles to attract customers? Derek Gleason, content lead of CXL, says content platforms like Google, YouTube, and Facebook are set up to encourage clickbait-type headlines. Why clickbait won’t (and maybe shouldn’t) disappear.

Content 99

Content Click Rate Classified Ads Youtube 99

ViewPoint

JULY 17, 2013

Customers will not need a field salesperson to come on-site for a long lunch followed by a golf game. Mainly because the customer won’t need to engage early in the sales cycle: 57% of the buying process is completed before connecting with a salesperson. As many as 100 million people are expected to telecommute to work by the year 2013.

B2B Thought Leadership 120

B2B Thought Leadership Skype Work Management Thought Leadership 120

Exo B2B

APRIL 11, 2019

The influencers in marketing are not the young youtubers or maniacs of Instagram who acquire some celebrity and make easy money. She has been the global CMO at Siegel+Gale since 2013. Vlogging daily on YouTube under the name « DailyVee ». A selfie with Lee. Pam Didner – Twitter account: @PamDidner. Website/blog: [link].

Marketing AI 112

Marketing AI Advertising Agencies CMO Paid Search Agency 112

SugarCRM

DECEMBER 11, 2013

YouTube Dashboard. December 12, 2013 by Samantha Stallard. How to Customize Emails Without Being Creepy. December 11, 2013 by Samantha Stallard. December 10, 2013 by Victor Martinez. December 10, 2013 by Christian Nahas. Can Spam Compliance. Lead Capture. Microsites. Internet Lead Capture. Lead Routing.

Marketing Automation Services 50

Marketing Automation Services Marketing Automation Lead Generation Email Marketing 50

ViewPoint

MARCH 13, 2014

The interviews are available on our blog and YouTube channel. Matt Heinz, President of Heinz Marketing When he’s not spending time with his wife, children, cats and six chickens, Matt is the head of the Seattle-based agency that prides itself on delivering results—more customers, higher revenue, lower costs.

Lead Ranking 120

Lead Ranking Social Marketing Paid Search Agency Leads 120

flux.la

MARCH 25, 2021

Tutorials to most online casino games can already be found on YouTube. One relatively new trend in retail customer relations online is for sites to effectively celebrate purchases. Countless would-be American customers will be driven away if their only option is to play with real money before they feel ready to do so.

Ad Building 52

Ad Building FAQ Social Media Lead Scoring 52

Crimson Marketing

AUGUST 8, 2013

Does your company have a blog, podcast or YouTube series? Check out some of the popular platforms for 2013 below and see which is right for you; sometimes underutilized industry specific sites can be the perfect fit. The challenge is sharing this excitement with your customer base. Image: Courtesy of FredCavazza.net .

Buzz 100

Buzz Product Social Media Network Marketing 100

6sense

OCTOBER 22, 2021

In a recent survey of our 6sense customers: Nearly half said peer referrals were a “driving factor” behind their purchase of our solution. And nearly 40% of respondents solicited references from other customers of ours. Negative customer feedback can’t easily be removed from these sites. Getting B2B Customer Reviews Is Hard.

Peer-to-peer 62

Peer-to-peer B2B Thought Leadership B2B Opinions 62

Webbiquity

JUNE 11, 2013

Editor’s note: a version of this post originally appeared on ChamberofCommerce.com in January 2013. Social media sites provide the opportunity to demonstrate expertise in your field and engage with peers, influencers and potential customers. Of course, what your prospective buyers find is just as important as where they find you.

Allocation 100

Allocation Optimization Peer-to-peer Social Networks 100

Sprout Social

JUNE 17, 2019

In 2013, Snapchat introduced the world to Stories. Since then, Facebook Messenger, Instagram, WhatsApp and YouTube have joined in on the fun and for good reason. While chatbots are an obvious answer for customer service, they’re also great for individuals who want to build stronger relationships with audience members.

Social Media 111

Social Media Trends Personalization Brand Identity 111

Convince & Convert

APRIL 26, 2013

This week: From ExactTarget , a free white paper called “ 3 Truths Every CMO Needs to Know About Social Media and the Customer Experience “ From Expion , a case study about how H&R Block mobilized 90,000 tax professionals in social media using Expion to guide their activity. Social Media Stat of the Week: 72 hours per minute.

Television marketing 137

Television marketing Skype Social Media Public Relations 137

Hubspot

FEBRUARY 12, 2020

In 2018, Panera tweeted that customers who got engaged in one of their restaurants on Valentine's Day could win free wedding catering from the chain. Also customize your chat emoji, color and more! But, on the night of Valentine's Day, Burger King customers can buy an adult meal with an "adult toy.". Panera's Engagement Offer.

Campaigns 101

Campaigns Planning Paid Search Agency Sample 101

Hubspot

AUGUST 25, 2022

Follow up with customers. In fact, you’ve closed several successful deals and have a list of happy customers to show for it. When you’re feeling discouraged, why not reach out to some of those customers? Plus, you never know, your customer may actually need something and you end up closing an unexpected sale.

Work Management 77

Work Management Cold Calling Marketing Management Cross-Selling 77

Pam Didner

JULY 16, 2019

I read about VidCon and thought it was such a genius idea to create an event that brings YouTube Celebrities to their fans. Therefore, it’s a great event for checking out: Aspiring Video content creators (YouTubers). The parents and 3 kids have been on YouTube since 2013. Understanding younger demographics.

Merchandising 51

Merchandising Sample Advertising Agencies Top of Funnel 51