SocialPilot

MARCH 12, 2024

Take, for instance, the playlists curated by Wells Fargo to promote and familiarize their customers with their financial services. Key Takeaways Focus on the experience, product features can follow later Minimize straightforward messaging, create as much enigma as possible Prioritize visual storytelling 6.

Paid Content 83

Paid Content Campaigns Examples Advertising Agencies 83

Brightedge

MAY 16, 2021

Storytelling is the focus of so many marketing books and assets in recent years that it is impossible to ignore; it's like a tidal wave washing over drab beaches cluttered with pale, self-promoting, feature-based marketing. Thomson is a good, young writer and fine storyteller, and he has put together a useful treatise on a nebulous topic.

Marketing AI 142

Marketing AI Planning Paid Search Agency Enterprise Management 142

SocialPilot

FEBRUARY 9, 2024

Let’s head straight to our curated list of 36 digital marketing experts whom you need to follow right away to learn about brand new tricks, upcoming trends, innovations, and viral campaigns for your online marketing strategies. Robert has a knack for creating content with great storytelling. Jeff Bullas Jeff Bullas was named the No.1

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

ClickZ

FEBRUARY 21, 2020

As an internationally recognized expert in new technologies, branding, storytelling, and social influence, Tamara is widely regarded as one of the world’s leading female technology influencer and was named the Most Influential Woman in martech by B2B Marketing. million customers return for a second “fix” within 90 days.

Enterprise Management 144

Enterprise Management Work Management Marketing Management Advertising Agencies 144

Content Standard

APRIL 12, 2019

Back in 2013, Netflix shocked the entertainment industry by committing $100 million to make two seasons of its first original show, House of Cards. Instead, they rely on the intuition of a few marketing leaders and the industry experience of talented storytellers. Spotting Trends and Storytelling Opportunities. Like Amtrak, U.S.

Enterprise Management 84

Enterprise Management Content Marketing Brand Identity Branding 84

Marketing Insider Group

FEBRUARY 26, 2014

In the Rise of Visual Storytelling I said that we need to become “voracious consumers and students” of great content. God Made A Farmer – Dodge Superbowl Commercial 2013. Curated Lists I Wish We Created. Sure I could just gather up all the stuff my team and I created and promote it here.

Examples 100

Examples Peer-to-peer Content Hubspot 100

Sprout Social

NOVEMBER 1, 2016

Pinterest is a great destination for curating valuable content—just ask the Four Seasons. With profiles for its 81 hotels and resorts, the luxury travel brand curates travel, food and lifestyle content for its guests around the world. Focus on Storytelling. Today nearly 70% of searches related to travel begin online.

Social Media 92

Social Media Class Word of Mouth Media 92

Convince & Convert

OCTOBER 2, 2013

Editor’s Note: The following is an excerpt from Joe Pulizzi’s new book Epic Content Marketing: How to Tell a Different Story, Break through the Clutter and Win More Customers by Marketing Less (McGraw-Hill, 2013). In addition, your employees may have the stories, but may not be storytellers.

Work Management 132

Work Management Media Marketing Management Marketing Automation Services 132

Sprout Social

NOVEMBER 15, 2016

We recently launched Bambu , an employee advocacy platform that makes it easy for companies to curate content for employees or brand ambassadors to share with their social networks. In a 2013 study , 41% of respondents said employees are the most credible source of information regarding a business.

Social Media 95

Social Media Media Business Social Networks 95

Hubspot

SEPTEMBER 10, 2014

To inspire all you business bloggers out there, we''ve curated a list of some of the most entertaining business blogs on the internet. He wrote in November 2013: "We just need to write smart things and hopefully a small fraction of our audience will hire us for data-related services.". 4) Pinterest.

Paid Search Agency 28

Paid Search Agency Companies Blogger Curation 28

Convince & Convert

APRIL 16, 2014

We’ve all heard marketers proclaim that, “content is king,” but the rise in popularity of visual social media platforms like Facebook, Twitter, Instagram, Pinterest, SlideShare and Vine, have ushered in an era welcoming visual storytelling as a breakout marketing trend for 2014. Focus on being useful.

Storytelling 159

Storytelling Tips Marketing & Strategy Paid Search Agency 159

Marketing Insider Group

JANUARY 6, 2020

The program for 2020 has yet to be confirmed, but previous years included topics such as CRO testing, storytelling, voice search optimization, technical SEO, and machine learning for PPC. Social Media Marketing World was founded by Social Media Examiner in 2013. and includes a carefully curated program of sessions. Dreamforce.

Conference 58

Conference Marketing AI Work Management Marketing Management 58

Hubspot

SEPTEMBER 11, 2013

All Coke had to do was curate the consumer-created dance, and ended up with the following: One Way to Model This Strategy: Tap Into, and Listen to, Your Audience. Mildenhall shared how Coke wanted to move from one-way storytelling to dynamic storytelling. The Super Bowl Polar Bears Campaign.

Advertising Agencies 28

Advertising Agencies Planning Mobile Advertising Paid Search Agency 28

Hubspot

AUGUST 21, 2013

Although showing, not telling, is a key storytelling technique in writing, it''s especially effective in presentations. 14) Design Your Career 2013, Slides That Rock. Design Your Career 2013 from Slides That Rock. What Would Steve Do? 9) You Suck at PowerPoint! Displaying Data from Bipul Deb Nath.

Marketing Management 28

Marketing Management Advertising Agencies Viral Marketing Stats 28

Hubspot

DECEMBER 20, 2011

billion times and are expected to peak in 2013. Storytelling is crucial to the social success of your content , and the emotions associated with photos carry a lot of weight. The Beginner's Lens has curated a nice list of Instagram apps to get you started. 91% of US citizens have their mobile phone within reach 24/7.

Outgrow 28

Outgrow Social Networks Buzz Inbound Marketing 28

Convince & Convert

MAY 7, 2014

” I decided to take a look at some recent data on the relative growth from 2013 to 2014 of the leading social networking sites and services, to see if the rumors of Twitter’s demise were exaggerated, or if the service did indeed have something to worry about. And you know, it might not be a bad idea for your brand, either.

Statistics 166

Statistics Broadcasting Twitter Press 166

Hubspot

JANUARY 23, 2015

To help you kick your own presentations up a notch, we''ve curated 25 awesome SlideShare decks below. Although showing, not telling, is a key storytelling technique in writing, it''s especially effective in presentations. Click here to download 20 examples of top-notch PowerPoint presentations and get tips for creating one of your own!

Examples 28

Examples Advertising Agencies Best Practices Paid Search Agency 28

Adobe Experience Cloud Blog

JULY 11, 2017

Specifically, she and her brand, have bucked industry standards and expectations by challenging the status quo and carefully curating Beyoncé into both a household name and a powerhouse with a clear vision, purpose articulated across channels. Ground Breaker. drove increased loyalty and advocacy.

Brand Identity 0

Brand Identity Branding Thought Leadership Barriers 0

KoMarketing Associates

JANUARY 13, 2014

Here’s a look at a few: Storytelling Matters. As I’ve written about previously, good storytelling is essential in “hooking” the reader and having that individual consume your material. Content Curation Matters, Too. What does B2B content marketing have to do with the upcoming Olympics anyway? Jamaica, we have a bobsled team!”

B2B Marketing 120

B2B Marketing Content Marketing Curation B2B 120

Scoop.it

OCTOBER 29, 2020

His videos became so popular that his media presence began to interest many brands, in 2013 he was discussing his own TV show and recently he was hired by Burger King to make a couple of promotions. For the B2B this brings a great opportunity to curate. Source: OneSpot The Science of Storytelling.

Viral Marketing 86

Viral Marketing Tips Curation Paid Search Agency 86

Single Grain

JULY 22, 2021

Instagram Direct was introduced in 2013, but it has rolled out more features since then. Between the ease of Instagram users discovering information on the platform and the popularity of storytelling on the rise, people are craving curated and scrollable content.

Paid Content 131

Paid Content Trends Paid Search Agency Verticals 131

Martech Advisor

AUGUST 22, 2019

Oprah was awarded the nation's highest civilian honor, the Presidential Medal of Freedom by then President Barack Obama in 2013. Storytelling is an effective way to put your message across and capture your audiences’ interest. As a brand, you can inspire and lead by your convictions. Greta Thunberg.

Personalization 81

Personalization Examples Brand Identity Branding 81

Contently

MAY 25, 2016

Shortly after, the excitement over mobile storytelling spread to communities in the U.S. Additionally—this is particularly important—most of the stories on Wattpad are serialized, which promotes binging and lets fans, who can comment and reach out to the author directly, almost become part of the storytelling process.

Paid Search Agency 78

Paid Search Agency Storytelling Advertising Agencies Mobile Marketing 78

Contently

JANUARY 9, 2019

In 2013, he began uploading goofy, day-in-the-life vlogs, but in 2019, he exclusively posts heavily edited, frantic, get-rich-quick advertisements. If you lead them in the right direction, they’ll work as curators, too, recycling your best written content into something new and worthwhile.

Video Marketing 138

Video Marketing Brand Identity Branding Youtube 138

SpotMe Blog

MAY 4, 2021

8) Make it Valuable With VIP Experiences and Curated Digital Swag. Beginning in 2013, the Midwest Digital Marketing Conference has grown to become the largest in the Midwest and now draws in-demand speakers. Photo streams sharing the unique surroundings of attendees at home. Midwest Digital Marketing Conference. USML Business.

Conference 52

Conference Marketing AI Marketing Automation Services Work Management 52

Content Standard

FEBRUARY 9, 2015

We’ve become obsessed with consuming storytelling content across dozens of new media platforms , even when the core concept behind what we’re reading has been repeated dozens of times. Snapchat created a new content team, filled with content analysts who curate and create content for the “Our Story” events.

Social Media 40

Social Media Media Advertising Agencies Paid Search Agency 40

Content Standard

SEPTEMBER 27, 2017

GrubHub was an early adopter of Snapchat (in 2013), and Snapchat is a big part of their social media marketing strategy. Users can add snaps to the Live Story and Snapchat staff curate the snaps, determining what’s included and what’s not. Live Stories. Uber , in their app, promoted Snapchat to unlock exclusive filters.

Paid Content 90

Paid Content Paid Search Agency Advertising Agencies Work Management 90

Single Grain

MAY 4, 2022

To make it easier for you, we've curated a list of the top 8 WordPress SEO agencies. In 2013, Eric Siu bought a failing SEO agency for $2 and converted it into this leading digital marketing agency. Case studies are fun to read because they follow a storytelling approach. Benefits of Hiring a WordPress SEO Agency.

Paid Search Agency 59

Paid Search Agency Advertising Agencies CMS Development Ad Agencies 59

Hubspot

MAY 20, 2014

There is nothing stopping you from creating and curating content and then randomly posting it up in social media channels. Just as there is an art to storytelling, there also needs to be an operational plan that can help you create and distribute content, integrate it across paid, earned, and owned media, and measure it effectively.

Enterprise Management 28

Enterprise Management Advertising Agencies Planning Content Marketing 28

CoSchedule

FEBRUARY 27, 2023

CoSchedule Blog Since its humble beginnings as a marketing blog & calendar in 2013, CoSchedule has grown into a marketing solution offering several products and thousands of free marketing resources. Excellent storytelling, and bold, no-nonsense blog posts. It relies heavily on curating content and offering commentary.

Creativity 98

Creativity Examples Work Management Marketing Management 98

Single Grain

OCTOBER 25, 2019

This is what Oreo did, back in 2013 when the Super Bowl blackout happened. The same-sex marriage bill was passed on February 5, 2013 in the UK and it was a hot topic that had people discussing it, since it was a such a historic decision for the people of the United Kingdom. The Art of UX Storytelling: How to Create Your Brand’s Story.

Content Marketing 97

Content Marketing Planning Paid Search Agency Advertising Agencies 97

Hubspot

JANUARY 22, 2014

In December, Gartner''s Jake Sorofman suggested concentrated campaigns may not have a place anymore amid the continuous storytelling of today’s content marketing. In 2013, we noticed a problem with the way social media marketing had evolved. His colleague, Jennifer Beck, vehemently disagreed.

Campaigns 28

Campaigns Inbound Marketing Marketing & Strategy PPC 28