Biznology

JUNE 2, 2021

Health guidelines to stay at home have created an entertainment boom for Netflix, Spotify, YouTube, Apple Plus, and many other entertainment streaming services. Adam Leipzig , CEO of MediaU, an innovative media education and training company providing programs that help individuals assimilate advances in media industry work.

Marketing AI 104

Marketing AI Work Management Television marketing Media 104

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. Both companies declined to comment.) In 2013, viewers watched 12 billion minutes of gaming each month. Just how much traffic is that?

Youtube 52

Youtube Google Broadcasting Advertising Agencies 52

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. Both companies declined to comment.) In 2013, viewers watched 12 billion minutes of gaming each month. Just how much traffic is that?

Youtube 52

Youtube Google Broadcasting Advertising Agencies 52

Sprout Social

JUNE 17, 2020

Between 2013 and 2018, the amount of time that people spent watching videos online increased at an average rate of 32% per year. Finally, if you’re looking into recurring series, such as product how-to guides, take a look at networks like YouTube and Facebook where you can categorize them into playlists. Landscape feed. Portrait feed.

Social Media 144

Social Media Social Marketing Video Marketing Paid Search Agency 144

Webbiquity

JANUARY 2, 2013

With 92% of companies now incorporating social media into their marketing efforts, it’s no longer sufficient to just “be there” on social networks. Just 4% of marketers said their companies were “very effective” at measuring social marketing in 2012. companies now use social media in their marketing efforts.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

Vidyard

JUNE 24, 2014

In today’s digital space there’s a need to bring a YouTube-like viewing experience to your company’s website. In fact, I wouldn’t be surprised if you identify with the classic “where’s that video” scenario that plays out in most companies.

Youtube 51

Youtube Video Marketing Marketing Websites Top of Funnel 51

Convince & Convert

FEBRUARY 24, 2013

— New York Life (@NewYorkLife) February 25, 2013. — New York Life (@NewYorkLife) February 25, 2013. — Samsung Mobile US (@SamsungMobileUS) February 25, 2013. Samsung was pushing (via promoted Tweets) their long form commercial on YouTube, and tying back to their TV spots during the telecast.

Brand Identity 165

Brand Identity Branding Paid Search Agency Advertising Agencies 165

Contently

SEPTEMBER 24, 2021

” Mosseri explained that people came to Instagram to be entertained by video, so it was time for the company to fully embrace that—especially considering the competition the app was facing from other social apps. Then LinkedIn (although Stories were so absurd on LinkedIn that the company is shutting it down by the end of this month ).

Social Networks 208

Social Networks Social Media Facebook Verticals 208

readwrite

MAY 19, 2014

YouTube is acquiring live video-game streaming service Twitch for $1 billion, entertainment magazine Variety reports , which would make it the largest acquisition for YouTube to date. Both companies declined to comment.). In 2013, viewers watched 12 billion minutes of gaming each month. Just how much traffic is that?

Youtube 40

Youtube Google Broadcasting Advertising Agencies 40

Contently

DECEMBER 12, 2018

I’ve worked at Contently, one of the pioneers in content marketing, since 2013. The truth is a lot of companies have figured out content marketing and turned it into their secret weapon, driving hockey-stick growth and leaving their competitors lingering in the shadows. Creativity strikes back.

Creativity 154

Creativity Content Marketing Enterprise Management Content 154

illumin

SEPTEMBER 25, 2023

Social media companies need to make money in order to operate and since usership on these sites is free, social ads are a critical part of their business model. Instagram introduced its own advertising options in 2013, a full three years after the app first launched. In 2007 to 2008 Twitter also introduced Promoted Tweets.

Social Media 52

Social Media Social Marketing Media Paid Social Agency 52

Convince & Convert

FEBRUARY 27, 2015

In fact, 43 percent more videos were watched online from 2013 to 2014. It’s pretty commonplace for companies to use YouTube or Vimeo as a starting point to host and stream online video. billion videos in 365 days. Allow me to pull out and paraphrase a few highlights. Video Marketing Maturity Means Getting More Strategic.

Video Marketing 167

Video Marketing Rules Marketing Automation Services Planning 167

SocialPilot

FEBRUARY 9, 2024

She is Business Insider’s ‘Top 5 Social Sales Influencer’ and works globally to help companies with their social media initiatives. Rebekah Radice Helping busy business owners get more customers, grow their company, and make more money. Being an advisor to 700 companies, you can surely use his wisdom to strengthen your content efforts.

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Moz

FEBRUARY 25, 2020

Back in 2013, we analyzed 10,000 searches and found out that the average #1 ranking began at 375 pixels (px) down the page. In 2020, over 1,600 (16.6%) of the searches we analyzed had #1 positions that were worse than the worst-case scenario in 2013. This is a slightly more conservative measure than our 2013 study.

SERP 72

SERP Case Studies Verticals Lead Scoring 72

ViewPoint

MARCH 6, 2014

Companies try to dutifully engage with customers and prospects on all the main social channels, plus as many of the secondary ones as possible. Social distribution of content and messages isn’t considered all that effective in providing business value to companies, according to a recent analysis by Forrester Research.

Paid Content 120

Paid Content Social Media Customer Surveys Paid Search Agency 120

Magisto

FEBRUARY 18, 2019

Microsoft PowerPoint, created in 1987 by a small software company called Forethought, Inc., One is a 3-point guide of how to upload videos to the 2016 version of PowerPoint, the second is how to upload YouTube videos on Power Point and the third is how to upload videos on PowerPoint’s more consequential competitor Google Slide.

Video Marketing 56

Video Marketing Youtube Press Google 56

Convince & Convert

OCTOBER 29, 2013

And from Expion , a free report on the top 50 retail brands’ social media use in 2013. As a comedy writer and producer, Tim’s main role at Cisco is to create storytelling content for YouTube. Jess Ostroff , Nick Westergaard , Jay Baer , and Tim Washer doing the show live at Social Brand Forum 2013. Listen Now.

Social Media 137

Social Media Skype Paid Search Agency Storytelling 137

B2B Marketing Traction

AUGUST 23, 2013

According to the 2013 Social Media Marketing Industry Report , 75% of marketers have less than three years experience in social media. Your consultant should blog, tweet, and participate on Facebook, LinkedIn, Google+, YouTube, maybe even Instagram and Pinterest as well. Almost 50% have only two years experience.

Social Media 100

Social Media Consulting Media Linkedin 100

SmartBug Media

MARCH 19, 2020

In either case, here are best practices, resources, and lead generation tips to ensure your company benefits from video marketing. If you are uploading to YouTube, take advantage of YouTube’s call-to-action overlays that make offers to viewers, can include more information about your business, and help drive traffic to your website.

Video Marketing 115

Video Marketing Practices Top of Funnel Work Management 115

Convince & Convert

APRIL 29, 2015

Embedding video content in emails leads to inconsistent experiences across email clients, but between HTML5 video, YouTube, and services like LiveClicker and Movable Ink, you can generally deliver a solid inbox video experience to at least half of your subscribers. In-email payments have been in the works for many years.

Microsite 162

Microsite Marketing Attribution Mobile Marketing Lock-In 162

Valasys

MARCH 4, 2020

Recently LinkedIn has made it easy for users to incorporate videos from sites like YouTube & Vimeo in the ‘About’ & ‘Experience’ sections of their profiles. Back in 2013, stories were introduced to Social Media by SnapChat and ever since have been adopted by other social platforms such as Facebook & Instagram.

Linkedin 64

Linkedin Planning Thought Leadership Youtube 64

Exo B2B

OCTOBER 16, 2020

These experts/influencers take up a lot of space, not only in conversations, but also in the strategies of companies that are trying to take advantage of their audience and credibility. Marketing influencers are not the young YouTubers or Instagram maniacs who get fame and easy money. Annual rankings. Measurement criteria.

Marketing AI 98

Marketing AI Advertising Agencies Lead Scoring Lead Ranking 98

Hubspot

DECEMBER 4, 2012

2013 is on the horizon, so whip out your crystal balls, marketers -- it's time to make some predictions about what's in store for next year. We saw the rise of Pinterest, several IPOs and acquisitions, an aggressive political ad war, Facebook’s 1 billionth user, and watched one Korean artist turn into a global phenomenon thanks to YouTube.

Work Management 28

Work Management Marketing Management Marketing Automation Services Paid Search Agency 28

Contently

JANUARY 12, 2017

For years, Facebook has denied that it’s a media company. Sheryl Sandberg, COO; Chris Cox, CPO; and Mark Zuckerberg, cofounder and CEO, have all flatly said that Facebook is a tech company. It’s not a traditional technology company. That means that video businesses can see immediate returns, just like on YouTube.

Facebook 60

Facebook Video Marketing Advertising Agencies Mobile Advertising 60

Hubspot

DECEMBER 31, 2012

This is your chance to reboot and decide what changes you'll make in 2013. Why not improve some critical skills and habits that could advance your marketing career and make you an even stronger contributor to your company's success? Valuable content is the meat that attracts visitors and leads to your company. Not too shabby!)

Planning 28

Planning Work Management Landing Pages Paid Search Agency 28

Martech Advisor

MARCH 30, 2020

Social – When companies integrate with social networks to spread the word. Learn More: The Anatomy of a Viral Video: Ideas for YouTube, Facebook, & Instagram for 2020. — OREO Cookie (@Oreo) February 4, 2013. The Oreo SuperBowl campaign of 2013 is still fresh in our minds. Think Spotify. No problem.

Viral Marketing 89

Viral Marketing Advertising Agencies Paid Search Agency User-Generated Content 89

Content Marketing Institute

DECEMBER 4, 2018

While we often view clickbait negatively because it is associated with fake news and online hucksters, if your company has a solid product that can actually help consumers, getting people to your site by hook or crook isn’t such a bad thing.”. Google, YouTube, and Facebook are set up to encourage clickbait. He offers P.T.

Content 99

Content Click Rate Classified Ads Youtube 99

SnapApp

MARCH 21, 2017

Every year on April 1, I get up in arms about something crazy some company is doing … only to find out it was an April Fools’ Day joke. Mouthwash company Scope took April Fools to a whole new level with their 2013 bacon mouthwash campaign. The company announced that new 4D Lickable Technology would let users try before they buy.

Campaigns 107

Campaigns Paper User-Generated Content Youtube 107

KoMarketing Associates

MAY 1, 2013

Last month, Content Marketing Institute (CMI) released its report , “B2B Software Content Marketing: 2013 Benchmarks, Budgets, and Trends – North America,” sponsored by the International Data Group (IDG). We hope you will use these highlights to help shape your content marketing strategies in 2013 and beyond. YouTube (69% vs. 61%).

Marketing Management 120

Marketing Management Marketing Budget Budget Programs Peer-to-peer 120

B2B Marketing Traction

JANUARY 3, 2014

Google’s algorithmic changes in 2012 and 2013 have been a big nod to substance. Photos shared via Twitter and Instagram, videos on YouTube and Vine, and quickly scan-able content on SlideShare are the most shared and popular content. By the end of 2013, Twitter had over 210 million users. Create your Google+ Company Page.

Planning 100

Planning Tactics Marketing Plans Trade Show 100

Convince & Convert

APRIL 2, 2015

The brand wasn’t targeting consumers, but transport companies. In their haste to produce marketing messages that demonstrate the value of their products and services, many companies default to the text-heavy, jargon-loaded, spec-focused content they relied on in the analog days. So why make a B2B ad that looks like B2C content?

B2B Marketing 150

B2B Marketing Paid Search Agency B2B Advertising Agencies 150

Buffer

SEPTEMBER 26, 2018

Since Snapchat debuted the Stories format back in 2013, it has taken over the social media landscape. Facebook says that both Tentree, a sustainable, eco-friendly clothing company, and Skout, a dating app, found that adding Facebook Stories to their Instagram Stories ad campaigns resulted in more customer actions at a lower cost.

Paid Search Agency 99

Paid Search Agency Facebook Advertising Agencies Ads 99

Hubspot

DECEMBER 19, 2013

So as you add the final touches to your last pieces of content for 2013, why not take a minute to review some of the best pieces of content to come out in 2013? This is a great example of you how can take a topic that’s considered boring -- like your company''s annual report -- and turn it into something really compelling.

Brand Identity 28

Brand Identity Branding Marketing Analytics Tools Paid Search Agency 28

Webbiquity

JUNE 16, 2015

42% of B2B marketers viewed themselves as successful with their content marketing efforts in 2014 – up from 36% in 2013. More than 70% of B2B marketers use the “big four” social media sites (LinkedIn, Twitter, Facebook and YouTube) to distribute content. 22 Content Marketing Facts and Statistics. TopRank ).

Stats 100

Stats Content Marketing Enterprise Management Paid Search Agency 100

Magisto

JANUARY 13, 2020

The story format emerged on Snapchat in 2013. Most Instagram updates bring more features to Instagram Stories, showing that it is a priority for the company. Podcasts are not as searchable and discoverable as a YouTube video, for instance. YouTube is now the second most used search engine in the world. Instagram Stories.

Trends 84

Trends Planning Lead Scoring Lead Ranking 84

Crimson Marketing

JANUARY 16, 2014

. “ Various studies show more than half of companies are already making use of the medium – a figure that’s predicted to [continue to] rise…Nielsen claims 64% of marketers expect video to dominate their strategies in the near future.” A viral video is every company’s ultimate fantasy.

Video Marketing 100

Video Marketing Planning Content Marketing Content 100

Biznology

NOVEMBER 4, 2015

The four speakers ranged in age from 17 to 23, and each was already running a company. We have an entrepreneurial culture that gives people responsibility to create something they’ve built and own,” said Stacey Ferreira, who started a YouTube-focused ad agency after selling her Branson-funded venture in 2013. “My

Peer-to-peer 80

Peer-to-peer Startups Paid Search Agency Ad Exchange 80