Marketing Insider Group

MARCH 29, 2021

If you’re expanding into new verticals, you might need to add some writers who have expertise in those industries. Studies show that 95 percent of all purchase decisions are emotion-driven. In a 2013 Google study , 50 percent of the companies surveyed indicated that they had emotional ties to their vendors.

Planning 363

Planning Paid Search Agency Content Marketing Advertising Agencies 363

Hubspot

AUGUST 29, 2018

But if your LinkedIn profile is three jobs behind and features a picture of you from prom, you can't really call yourself a social seller. If you'd like to start a social selling initiative in earnest, you should begin by revamping your LinkedIn profile. So what should your LinkedIn profile look like? LinkedIn URL.

Ideal Customer Profiles 101

Ideal Customer Profiles Profiling Linkedin Template 101

SnapApp

DECEMBER 4, 2017

76% of B2B marketers blog, and 73% publish case studies - Content Marketing Institute. . . Case studies allow businesses to use relatable business stories to move prospects towards the end of the buyer journey. Infographics are liked and shared on social media 3X more than other any other type of content.

Paid Content 122

Paid Content Top of Funnel Stats Marketing Budget 122

Brightedge

JANUARY 13, 2020

Learn more about VSO or Vertical Search Optimization. By Ian Brodie, 2013. It covers content marketing and Facebook, Twitter, Google+, Pinterest, Snapchat, Instagram, and LinkedIn platforms in detail. Chapter 5 covers paid advertising on Facebook, Twitter, LinkedIn, and Pinterest. Read a Twitter case study white paper.

Paid Content 122

Paid Content Planning Paid Search Agency Advertising Agencies 122

seo.co

DECEMBER 8, 2020

Your pages should be vertically linked, with broad categories, subcategories, and individual pages within. But you have to think vertically, horizontally and every other way but straight forward. Shortly thereafter, several case studies were released by independent bloggers that suggested Cutts was wrong.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Webbiquity

JUNE 4, 2013

In this must-read case study for any site hit by Panda, Glenn Gabe explains how even a large, mature, well-respected website with a stellar link profile can get hit with Panda penalties, what caused this to happen, and the single most important thing that needed to be done to regain ranking and traffic.

Paid Content 100

Paid Content Tactics SEO Tips 100