Buzz Marketing for Technology

MAY 15, 2013

Posted in Commerce Conversion Optimization Customer Experience eCommerce Leadership Online Testing Optimization Personalization Testing. A CMO should be somebody who uniquely understands marketing, merchandising, data, analytics and web design, and who can also maintain a creative, innovative organizational structure.

eCommerce 100

eCommerce Multivariate analysis CMO Merchandising 100

Valasys

OCTOBER 8, 2019

To aid the effectiveness of email marketing & maximize the ROI from the email marketing endeavors, several email marketing tools came into being & eventually evolved to simplify the vital tasks related to email marketing such as personalization, context & timely delivery. Defining an Email Marketing Tool?

Enterprise Management 51

Enterprise Management Budget Programs Email Marketing Work Management 51

KoMarketing Associates

AUGUST 29, 2013

B2B industrial companies are increasing their online marketing budgets in 2013 and into next year, with an emphasis on search engine optimization and content creation. These findings represent a small sample of information for B2B marketers found in GlobalSpec’s 2013 Industrial Marketing Trends report, released earlier this summer.

Internet Marketing 120

Internet Marketing B2B Marketing B2B Thought Leadership Marketing Budget Creation 120

KoMarketing Associates

DECEMBER 27, 2016

Last week I highlighted ten of KoMarketing’s most popular posts written this year, based on traffic, links, mentions, and impact in the lead generation process. And there’s nothing worse than slaving away on a blog post you’re SURE will drive tons and tons of traffic and then…*crickets.*. From Jeremy Krantz.

Adwords 152

Adwords SERP Work Management Paid Search Agency 152

Convince & Convert

JANUARY 2, 2014

Using Buffer’s built-in analytics , I was able to look at the number of clicks, favorites and Retweets each of our Tweets received. Some of the biggest benefits we get are more traffic, reaching people in different time zones and sharing our content with people who’ve followed us since we last posted it. More Traffic.

Social Media 168

Social Media Social Marketing Content Marketing Media 168

KoMarketing Associates

DECEMBER 27, 2016

Last week I highlighted ten of KoMarketing’s most popular posts written this year, based on traffic, links, mentions, and impact in the lead generation process. And there’s nothing worse than slaving away on a blog post you’re SURE will drive tons and tons of traffic and then…*crickets.*. From Jeremy Krantz.

Adwords 120

Adwords SERP Work Management Paid Search Agency 120

Hubspot

DECEMBER 31, 2012

This is your chance to reboot and decide what changes you'll make in 2013. We’re offering our marketing community members a free consultation to chat with a HubSpot expert about 2013 goal planning. It’s worth the investment to take some time to figure out what will be different for you and your marketing in 2013. Not too shabby!)

Planning 28

Planning Work Management Landing Pages Paid Search Agency 28

Optinmonster

MAY 25, 2020

OptinMonster launched back in 2013 with a simple goal: to level the playing field by giving small and medium-sized companies resources that can compete with the big guys. Our detailed analytics allow users to monitor their campaigns’ success and make adjustments as needed. Detailed analytic reports. Proven results.

Trigger Marketing 78

Trigger Marketing Lead Ranking Pricing Price 78

Pearl Digital Marketing

OCTOBER 13, 2019

But first, you have to understand what an SEO audit is, know about a few SEO audit tools and how exactly to perform an SEO audit of your site. This is where our definitive guide comes in, and we’ll give you all of the tools you need to get a steady flow of organic traffic and boost your page ranking below.

SEO 72

SEO Domain Mobile Marketing Keywords 72

Hubspot

FEBRUARY 23, 2016

But what if I were to tell you that, along with writing a few more blog posts per week, optimizing those blog posts and following promotion best practices could increase your blog traffic by over 2,500% in as little as one year? For non-HubSpot users, Google Analytics is a good option for measuring blog traffic over time.).

Traffic 28

Traffic Buyer Personas Top of Funnel SEO 28

KoMarketing Associates

JULY 27, 2016

In addition, Baidu’s free analytics tools can help webmasters analyze their efforts. This gives advertisers an opportunity to avoid the tense competition on Baidu and grab niche traffic at a much lower cost-per-click. Also, Tencent , the fourth largest Internet company in the world, invested in Sogou in 2013.

Search Marketing 120

Search Marketing Advertising Agencies B2B Marketing Cost Per Click 120

Content Standard

APRIL 12, 2019

Back in 2013, Netflix shocked the entertainment industry by committing $100 million to make two seasons of its first original show, House of Cards. That seemed like a risky move, especially considering Netflix execs greenlighted the show without even seeing a pilot or test-marketing it with viewers.

Enterprise Management 85

Enterprise Management Content Marketing Brand Identity Branding 85

KoMarketing Associates

MARCH 21, 2013

Conversion Optimization: Test location and presentation of conversion actions to improve conversion rates, even if those actions are closer to top of funnel lead generation initiatives. This MarketingSherpa 2013 Marketing Analytics Benchmark Report chart outlines key social media metrics routinely tracked. Value is the Currency.

B2B Marketing 120

B2B Marketing SEO Marketing Automation Services Ad brokers 120

Hubspot

DECEMBER 11, 2013

Can you believe 2013 is almost over? Well, it is, meaning it''s that time of year again to start planning for the year ahead and thinking about everything you want your marketing to achieve -- more leads, more website traffic, you name it. The 3 Most Important Facebook Updates of 2013. Comments and apps and pages, oh my!

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

seo.co

APRIL 5, 2022

Focusing on the long tail keywords, can actually present higher traffic opportunities as big wins are easier to come by. To identify the best long tail keywords for your industry, start by perusing the data in your Google Analytics and Webmaster Tools. More Targeted (Long Tail) Traffic = Higher Conversion Rate.

Long Tail Marketing 122

Long Tail Marketing Keywords Traffic SEO 122

Adobe Experience Cloud Blog

APRIL 21, 2014

Author: David Cheng If you’ve seen them movie Moneyball , you already know the basics: the “Moneyball” way of winning relies on analytics, statistics, and numbers, rather than opinions, intuitions, or appearances. Don’t just measure the traffic and conversion rate per referral. Others may only benefit SEO.

Allocation 48

Allocation P2P Lead Scoring Lead Ranking 48

Online Marketing Institute

NOVEMBER 16, 2012

Topics Stats & Tools Training & Education Jobs White Papers. Audience/Traffic. You expect your consumers to test your content. Rx: Test your campaigns internally and then test them in a control group. Test before you send. Social Analytics Workshop: Measuring the ROI of Social Media.

Paid Content 40

Paid Content Paid Search Agency Advertising Agencies Email Marketing 40

Adobe Experience Cloud Blog

NOVEMBER 16, 2012

So marketers realize “Okay the platform doesn’t have it figured out: Facebook is still testing things, Twitter is based on mobile so they’ve got it down, Pinterest has got a new app out for iPad.” Some of the social networks are still testing things so I think it’s important for marketers to always be doing the same.

Social Networks 48

Social Networks Social Media Conference Curation 48

Marketing Insider Group

JANUARY 6, 2020

Sessions focus on building traffic, increasing brand awareness, improving customer service, and gaining insight into the latest tools and techniques. SUPERWEEK is an annual five-day conference completely focused on digital analytics. Social Media Marketing World was founded by Social Media Examiner in 2013.

Conference 58

Conference Marketing AI Work Management Marketing Management 58

Hinge Marketing

JANUARY 10, 2014

Email marketing consistently has one of the highest ROIs and when done properly, is a powerful lead nurturing tool. 2013 is gone, but shouldn’t be forgotten. If you’re using email software or a Customer Relationship Management (CRM) system, you can easily pull analytics reports from your past email campaigns.

Email Marketing 48

Email Marketing Marketing Strategy Marketing & Strategy Webinar Metrics 48

BenchmarkONE

JANUARY 25, 2023

This is where sales prospecting tools come in as a savior for all sales reps. These tools allow you to control the entire sales process more easily and effectively. And today, we will share some of the best sales prospecting tools and how they can help you ace your sales game!

Marketing Automation Services 82

Marketing Automation Services CMS Development Budget Programs Ideal Customer Profiles 82

Hubspot

DECEMBER 29, 2011

The key to successful SEO is concentrating on long-tail keywords, which are associated with more qualified traffic and users that are most likely further down their path of intent. 3) I resolve to take advantage of my business blog as a lead gen tool by writing tons more awesome, educational posts. Tweet this resolution!

Planning 28

Planning Landing Pages Burn Rate Marketing Automation Services 28

Webbiquity

JULY 29, 2014

For nearly as long as there have been people working on search engine optimization, there have been SEO tools. The first tools handled only the most rudimentary tasks, like rank checking or keyword density analysis. As search engine algorithms, and SEO professionals, have become more sophisticated over time, so have the tools.

Budget Programs 100

Budget Programs Tools SEO Adwords 100

Hubspot

JUNE 30, 2014

There are dozens of techniques that can increase search traffic on a website, but only a few methods result in content reaching unseen levels of popularity. When we analyze the most viral YouTube videos of 2013, we begin to see this theory in action: Prancercise Workout. Gas Pump Karaoke. Eminem-Inspired Toast. and so on and so forth.

Viral Marketing 28

Viral Marketing Content Advertising Mediums Trigger Marketing 28

Convert

MAY 23, 2023

Whether you’re a startup or a several-decades-old behemoth, the ability to test and optimize every part of your business—from the first line of code to the last touchpoint of sales—is crucial to winning. Full stack testing provides insights for continuous learning and delivering higher quality products.

Multivariate analysis 52

Multivariate analysis Enterprise Management Work Management Marketing Management 52

Convert

MARCH 8, 2022

It’s never a mistake to run more A/B tests, even if they don’t directly impact sales and revenue, as long as you execute them well and learn from the process. Every test requires an investment of time, effort, human capital, and more. So why do some experts advocate testing everything? Let’s be clear. Risk Mitigation.

Lead Ranking 52

Lead Ranking Paper Practices Lead Scoring 52

Hubspot

JUNE 2, 2016

In fact, ICANN just recently announced the program's 1,000th delegation , stating that there are nearly 50 times as many generic TLDs now as there were in 2013. Brands could even reward customers with points accumulated by the traffic they generate through social influence. channel.brand”. 5 Examples of Brands Getting Involved.

Domain 28

Domain Brand Identity Branding Terms and Conditions 28

Optinmonster

JULY 10, 2020

By the end of this post, you’ll know exactly how OptinMonster will get you more traffic, more leads, and more sales. Having started in 2013, we’ve had the chance to work with some pretty big names, including: Playstation. In other words, we give companies of all sizes the best tools on the market at a price they can afford.

Case Studies 88

Case Studies Case Study Work Management Studies 88

ClickZ

DECEMBER 31, 2022

Bombas Bombas, established in 2013, has consistently demonstrated growth and prosperity. Each design is rigorously tested on live models to ensure the best fit, and with a major focus on the source and production of the garments. It has demonstrated significant growth in the last 6 months, with an 86% increase in online traffic.

Brand Identity 52

Brand Identity Branding Lead Ranking Ethics 52

Martech Advisor

NOVEMBER 6, 2019

For example, this could include making small improvements to the website such that rate of conversion for existing traffic goes up significantly over the first 2 quarters of the financial year, or tweaking the customer service channels in a way to improve retention rates and lifetime value quarter on quarter.

Tips 89

Tips Enterprise Management Customer Satisfaction Work Management 89

Hubspot

APRIL 8, 2013

But after the work was done, clients soon came back to Ruffalo complaining that their websites were “broken,” which is to say they weren’t generating the amount of traffic they expected. Roetzer tests every new service they intend to offer internally for months before offering it to clients. Start small. if they received it all.

Demand Generation Agencies 28

Demand Generation Agencies Paid Search Agency Advertising Agencies Ad Agencies 28

NuSpark Consulting

JANUARY 3, 2015

The multitude of tools, platforms, and techniques can be overwhelming at times. Major categories for me are content marketing, marketing automation, SEO, paid search, analytics, online display (programmatic and retargeting), mobile, conversion optimization, social media marketing, and social selling. Get to it! . Search Marketing.

Demand Generation Agencies 100

Demand Generation Agencies Demand Generation Paid Content Lead Generation 100

Convince & Convert

AUGUST 11, 2015

A large percentage of the traffic on this blog, Convince & Convert, comes from a small minority of what’s published here. This is especially true for organic search, where a few Google-loved superstar blog posts generate much of the traffic. increase in organic traffic and a 2.2x All-New Test and Results.

Budget Programs 167

Budget Programs Paid Search Agency Ad Frequency Forecasting 167

Martech Advisor

NOVEMBER 6, 2019

For example, this could include making small improvements to the website such that rate of conversion for existing traffic goes up significantly over the first 2 quarters of the financial year, or tweaking the customer service channels in a way to improve retention rates and lifetime value quarter on quarter.

Tips 75

Tips Enterprise Management Customer Satisfaction Work Management 75

Single Grain

DECEMBER 29, 2020

Popular SaaS products include HubSpot’s CRM , Moz’s SEO tools , and Slack’s interpersonal chat-based communication : All the SaaS bloggers on our list have years of proven expertise in their specific industry and can boast exceptional accomplishments. Both tools are exceptional. You’ll Outgrow Your Company’s Core Values. 5) Eric Siu.

Blogger 119

Blogger Business Blogging Sales Management Enterprise Management 119

Webbiquity

SEPTEMBER 16, 2014

Which link building tools and tactics still have value? 7 FREE Link Building Tools For Post-Penguin Success by WebMechanix. ” Do be a bit cautious with link building tools however; despite abiding by Google guidelines, the MyBlogGuest tool was hit with a Google penalty. .”

Link Building 100

Link Building SEO Ad Building Guidelines 100

seo.co

DECEMBER 18, 2020

Anyone who sees your local entry will be a local resident, meaning the relevance of your traffic will ultimately increase. It’s far better to use one group of strategies for the purpose of generating inbound traffic. You can hedge your bets by using other ongoing tactics like review optimization and citation management.

Paid Content 119

Paid Content Lead Ranking Lead Scoring SEO 119