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Long Tail Keywords in SEO: How to Grow Traffic From Niche Searches

seo.co

Next, use Google’s Adwords Keyword Tool (for a walk-through on how to use it, read “ How to Perform Keyword Research with Google Adwords Keyword Tool ”). Starting with the Hummingbird update in 2013, Google has been making steady changes to its algorithm to incorporate a function known as “ semantic search.” Take your pick.

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Local SEO: Optimizing Your Rankings for Google Local Search

seo.co

Lower bounce rates, greater content, more active social media profiles, and offsite relationship building all contribute to more brand awareness and better customer relationships, which also help your local and national ranks. Once you’ve got the basics taken care of, you need to populate your listing with some real information.

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The Ultimate Dictionary of Marketing Terms You Should Know

Hubspot

analyzing the trends, and developing actionable insights to make better informed marketing decisions. APIs are a series of rules in computer programming, which allow an application to extract information from a service and use that information either in their own application or in data analyses. Learn more of the details here.).