Webbiquity

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012. MediaPost ).

Social Media 100

Social Media Stats Social Marketing CMS Development 100

Convince & Convert

JANUARY 18, 2011

companies will spend $1.676 billion on email in 2012. But nowhere near search, or television, or radio. The only people that see your tweets, status updates, foursquare check-ins, and notifications of your new YouTube musings purposefully signed up for the privilege. According to Forrester Research, U.S. Messaging Flow.

Social Media 119

Social Media Media Digg Opt-in 119

Convince & Convert

JANUARY 9, 2012

Given that I almost never watch television without an iPad nearby, I quickly retweeted displeasure about the commercial. Dusty (@DustyHunt) January 3, 2012. On YouTube, this commercial for a talking Doritos bag was uploaded as a response video. (There are actually at least two spots, but this one ran more often).

Advertising Agencies 115

Advertising Agencies Paid Search Agency Television marketing Lead Scoring 115

Contently

MAY 11, 2016

We always see this positive correlation between running TV ads and eventual sales, but people aren’t clicking on their televisions,” he said. ” State Farm recognized this and created the content first before securing television distribution. They’re not always calling that phone number.”

Paid Search Agency 60

Paid Search Agency Companies Advertising Agencies Content Marketing 60

Convince & Convert

JANUARY 9, 2012

Given that I almost never watch television without an iPad nearby, I quickly retweeted displeasure about the commercial. Dusty (@DustyHunt) January 3, 2012. On YouTube, this commercial for a talking Doritos bag was uploaded as a response video. (There are actually at least two spots, but this one ran more often).

Advertising Agencies 87

Advertising Agencies Paid Search Agency Television marketing Lead Scoring 87

Contently

DECEMBER 8, 2016

Ratings dropped 15 percent from London 2012. ” Yet as Facebook continues to colonize most of the connected world under its blue banner, and digital giants like Snapchat and Netflix dominate millennial’s attention time, some think it’s only a matter of time before television’s dominance on ad spend comes to an end.

Paid Search Agency 60

Paid Search Agency Ads Advertising Agencies Cable 60

Content Standard

APRIL 9, 2018

Uncle Drew already has a long-established story on Pepsi’s YouTube channel, where the videos have pulled in a couple hundred million views since 2012. Cavemen , a 30-minute family sitcom ordered by ABC, aired on televisions around the US in October of 2007. It was then promptly cancelled the following month.

Brand Identity 91

Brand Identity Branding Top of Funnel Content Marketing 91

Hubspot

FEBRUARY 1, 2017

Once upon a time, back in 2005, there lived on the internet a website called YouTube. But over a decade ago, YouTube wasn't what it is today. In 2005, YouTube was a dating site. YouTube began as a dating site. Today: Current model: " The world’s leading Internet television network. ". 4) YouTube. Averages 1.18

Blast Campaigns 28

Blast Campaigns Peer-to-peer Marketing Websites Amazon 28

Content Standard

JULY 13, 2016

Remember when we used to get news from a newspaper or a local television broadcast? That’s a big bump from 2012, when 49 percent of adults said they received news from social media. On YouTube, GE explores the science behind its products with engaging video snippets.

Marketing & Strategy 40

Marketing & Strategy Thought Leadership Content Amazon 40

Hubspot

AUGUST 2, 2012

We're knee deep in 2012 Summer Olympics coverage, and billions of eyes from around the world are watching athletes attempt to break records and bring home the gold. million views on YouTube and 727,068 likes on Facebook. This campaign already has 289,146 likes on Facebook and 101,116 views on YouTube. Take a look. if not more.

Campaigns 28

Campaigns Paid Search Agency Mobile Advertising Work Management 28

Hubspot

FEBRUARY 3, 2012

In 2012, marketing is publishing, so let's learn how to be a great publisher in an industry under constant disruption. Salar Kamangar, CEO of YouTube, believes that we are in a third wave of media. One core barrier that is too frequently ignored is the user experience of watching online video compared to watching television.

Cable 28

Cable Media Planning Amazon 28

Optinmonster

DECEMBER 16, 2019

You’ve finally decided to make the leap and start a YouTube channel. Probably because you haven’t mastered YouTube SEO. Today we’ll be looking at 8 tips for YouTube SEO to make sure your videos get ranked, get views, and get subscribers to your channel. Using a custom thumbnail to improve your YouTube SEO.

Youtube 52

Youtube Lead Scoring Lead Ranking SEO 52

Content Marketing Institute

DECEMBER 31, 2018

Did you know that, according to the Bureau of Labor Statistics , the average American still watches three hours of television per day? Now, I’m not saying you shouldn’t watch TV or YouTube videos or surf Facebook. And by 2012, we accomplished our big, unreasonable goal. “I don’t have time to accomplish my goals.”

Planning 101

Planning Paid Search Agency Advertising Agencies Terms and Conditions 101

Hubspot

MAY 29, 2014

This year, Meeker talked about messaging, mobile, phone books, Pinterest, Yelp, Yammer, YouTube, and more. 4) Internet use was up 9% in 2013 compared to 11% in 2012. If you doubted the power of video, look no further than YouTube. Consider the following: many of the top YouTube channel stars were not household name celebrities.

Allocation 28

Allocation Trends Mobile Advertising Youtube 28

Hubspot

JUNE 4, 2013

Well, you might have printed ads in the local magazines and newspapers, or maybe radio and television ads -- you know, the kinds of things that might help create some brand recognition for your target market when they''re not at a computer or mobile device. Magazine’s list of fastest growing privately held companies from 2009-2012.

Brand Identity 28

Brand Identity Branding SEO Television marketing 28

Hubspot

JULY 12, 2014

Above all it was a real step up from the simple (but highly effective and memorable) product placement on the heads of famous athletes we saw in London 2012. Beats used the same stars and scenery as Nike and Adidas, but the ad felt more edgy and contemporary. Todd Drake | Chief Technology Officer, Organic.

Brand Identity 28

Brand Identity Branding Paid Search Agency Advertising Agencies 28

Hubspot

MAY 24, 2012

Since then, the video has seen well over 41,000,000 views on YouTube, and the campaign has yielded countless more commercials, YouTube videos, and social media campaigns. 2) London 2012 Olympic Games Mascots. Don't remember? Here, watch it again real quick: The campaign took off! what are these things? 3) Pillsbury Doughboy.

Brand Identity 28

Brand Identity Branding Best Practices Television marketing 28

Convince & Convert

JUNE 8, 2012

So, that means 2/3 of Americans have never followed a brand on Twitter, have never followed a brand on Facebook, have never subscribed to a company’s YouTube channel. Publishing is distribution, but it’s the doors that they open with that distribution, that to me, today 2012, is still relevant. ” Yeah. ” Yeah.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Ambal's Amusings

FEBRUARY 22, 2012

2012-02-22T06:16:00Z. 2012-02-22T06:17:00Z. Using the latest in entertainment post-production technologies, Animoto is designed to bridge the gap between the high production value of film and television, and the more "amateur" feeling of most user-created videos and photo albums. MicrosoftInternetExplorer4. Animoto : An.

Tools 100

Tools Planning Content Marketing Television marketing 100

Salesforce Marketing Cloud

NOVEMBER 16, 2021

The company’s video streaming service not only proved to be hugely popular, it also changed how we consume television and movies altogether. The company launched in 2011, receiving a major boost in 2012 when a YouTube video starring co-founder Michael Dubin went viral. For Netflix, it was a smart move. The rest is history.

Marketing AI 98

Marketing AI Tips Marketing & Strategy Customer Satisfaction 98

Vidyard

OCTOBER 19, 2016

Television changed that. Many wrote TV off as a fad, but soon, nearly every home in North America had a television: rabbit-ears pointed in all directions, picking up everything from news broadcasts to sporting events. On-demand television was an exciting idea as early as the 1970s. YouTube found it. And people did.

Paid Content 50

Paid Content Video Marketing Television marketing Bandwidth 50

Convince & Convert

FEBRUARY 22, 2016

Teenagers and millennials are branding themselves on YouTube, Instagram, Snapchat—you name it. Then one day in 2012, a man wrote to Bodyform on Facebook. The last big switch will be in television. This is true, but simply communicating tone or personality is not enough anymore. Today’s consumers are too smart for that.

Paid Search Agency 103

Paid Search Agency Advertising Agencies Mobile Advertising Marketing & Strategy 103

ViewPoint

MAY 2, 2012

Paul believes the “big four” social media sites—Facebook, Twitter, LinkedIn and YouTube—will continue to cement their positions at the top of the social media world as they continue to grow at the expense of smaller operations. It's got to be a solid budget item". Marketing Executives: We’re Done Playing.

Social Media 120

Social Media BtoB Media Inbound Marketing 120

Webbiquity

APRIL 14, 2014

Internet ads now account for 21% of all advertising dollars, second only to television at 40%. ( The fastest-growing age cohort on Twitter is 55-to-64 year-olds, up 79% since 2012. YouTube reaches more U.S. In 2013, Internet advertising expenditures surpassed newspaper ad spending for the first time. WordPress Hosting SEO ).

Paid Content 100

Paid Content Statistics Social Media Social Marketing 100

Webbiquity

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. billion) than they did for broadcast television in 2013. 2 YouTube Statistics.

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

Biznology

JANUARY 1, 2013

Become Way More Visual — The biggest changes over the last year, 2012, were in how people consume new content and new posts online. But you need to spend some of that time. I was overwhelmed until I adopted Flipboard (see below). It’s worth it, and I will tell you why below.

Paid Search Agency 80

Paid Search Agency Facebook Twitter Viral Marketing 80

Vidyard

MAY 8, 2014

As millions of television fans were gearing up for the launch of the fourth season of Game of Thrones, the team at HootSuite was busy preparing an amazing video marketing campaign. HootSuite links viewers back to a larger infographic, outlining the recent battles between the social networks they connect.

Television marketing 50

Television marketing Landing Pages Youtube Social Networks 50

Hubspot

NOVEMBER 7, 2016

Trader Joe’s doesn’t have an official Facebook, Twitter, or Instagram account, nor will you see television ads. But when Dollar Shave Club (DSC) burst onto the startup scene in 2012 with a launch video that people are still talking about , it made shaving worth talking about. So what’s the secret sauce in the brand’s marketing efforts?

Marketing Budget 78

Marketing Budget Brand Identity Branding Sales Management 78

Content Standard

APRIL 3, 2015

A number of studies have found that Millennials aren’t as interested in reading newspapers or watching television as previous generations, and that they’re not likely to seek out news websites, either. So it’s not a question of if Millennials want to read the news, per se, but how. The Social Media Junkie.

Social Media 40

Social Media Media Word of Mouth Case Studies 40

Webbiquity

FEBRUARY 7, 2012

Also noted: • One in four Americans watches a YouTube video every day. • Aden Hepburn shares a wealth of social media ROI statistics here, such as that 74% of CMOs believe they will get a handle on social media ROI in 2012. B2B Marketing [r]Evolution (Content Marketing) by PropelGrowth on YouTube.

Paid Content 100

Paid Content Social Media Statistics Research 100

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

Business Blogging 40

Business Blogging Tips Business Classified Ads 40

Hubspot

FEBRUARY 15, 2017

But as marketing evolved and its digital aspects became almost mandatory -- online ad spend, for example, is expected to outrank that of television this year -- it was determined that remarkable work within this category should be celebrated. AVA’s name comes from the roots of its award program -- " a celebration of the audio-visual arts."

Paid Search Agency 68

Paid Search Agency Paid Content Advertising Agencies Budget Programs 68

Online Marketing Institute

MARCH 24, 2011

Mashable | The Social Media Guide Viral Topics Twitter YouTube Facebook iPhone Google Video About Mashable Company About Us Advertise Submit News Contact Us Announcements Resources Guidebooks Lists How To Trending Mashable Awards Subscriptions Partners W3 EDGE Rackspace Concentric Sky Dynect DNS Intridea Welcome to Mashable! Have an account?

Paid Search Agency 40

Paid Search Agency Companies Mobile Advertising Advertising Agencies 40

Hubspot

OCTOBER 28, 2019

The video is no longer on YouTube or embeddable, but you can watch it here. To make the show more exclusive for paying customers, Skittles never aired it on television or online. At the beginning of the Big Mac-filled video , which was made in collaboration with BuzzFeed, a narrator says, "People love their Big Macs.

Paid Content 57

Paid Content Campaigns Planning Paid Search Agency 57

Hubspot

APRIL 5, 2017

Screen Capture from DWTD on YouTube. By April 2014, the campaign had been viewed 77 million times on YouTube. 5) Invisible Children (Kony 2012). Invisible Children was around for eight years before Kony 2012 turned them into a household name. 4) Metro Trains Melbourne (Dumb Ways to Die). You're welcome for that all day.

Viral Marketing 78

Viral Marketing Brand Identity Branding Paid Search Agency 78

Online Marketing Institute

APRIL 11, 2011

Top Stories Photo & Video Galleries Top Lists Trending Topics Twitter YouTube Facebook iPhone Google Video More Topics. 12 YouTube Clips of Hungry, Hungry Kitties. television. ©2005-2012 Mashable, Inc. People Recommended Mashable Staff More people. Jobs Events Try Our New Social News App Welcome to Mashable!

Social Media 40

Social Media Media Advertising Agencies Mobile Advertising 40

Convince & Convert

APRIL 18, 2016

In 2012, Gatorade launched its “ Win from Within ” campaign. In 2015, Silentó’s “ Watch Me (Whip/Nae Nae) ” was everywhere—radio, YouTube, television, and your neighbor’s bar mitzvah. In other words, The Lego Movie hit all demographics: male, female, children, and grownups. Gatorade “Win from Within” Series.

Campaigns 98

Campaigns Brand Identity Branding Mobile Advertising 98