Convince & Convert

APRIL 16, 2015

Last year, for the first time, it surpassed the number of YouTube videos that were uploaded to pages on the site. According to a SocialBakers study of more than 180,000 Facebook videos on 20,000 pages in December 2014, people posted 20,000 more Facebook videos than YouTube videos (highlight to tweet). Facebook video is taking over.

Facebook 166

Facebook Video Marketing Tips Youtube 166

Biznology

JUNE 22, 2016

The chart below, presented by online video platform Brightcove back in Dec 2012, puts some perspective on the rise of online video content over the past 10+ years. Then, starting in 2005 (pretty much since YouTube made its mark on society), we started to watch videos at an ever increasing rate.

Top of Funnel 150

Top of Funnel Video Marketing Marketing Strategy Marketing & Strategy 150

Outgrow

AUGUST 12, 2021

Take the VenturePact mobile app cost calculator for instance. It tells customers how much building a mobile app will cost. Check out Hubspot’s Website Grader that grades any site against key parameters like performance, mobile readiness, SEO, and security. On the other hand, the searches for content like eBooks have fallen. .

Work Management 98

Work Management Paid Search Agency Marketing Management Companies 98

Biznology

JULY 31, 2013

The engraved invitation came back in 2006 when Google bought YouTube. In 2011, YouTube passed Yahoo to become the world’s second-largest search engine. Social media video is hugely popular and includes everything from Vine (Twitter’s 6-second mobile video app) to long-form videos on YouTube.

Social Media 80

Social Media Social Marketing Video Marketing Media 80

Sprout Social

FEBRUARY 27, 2017

Mobile accounts for 86% of Twitter’s ad revenue. Twitter is accessed through a mobile device by 82% of its monthly active users. Mobile accounts for nearly 80% of time spent on social media networks. Mobile devices account for more than half of all YouTube views. Social Media Engagement Statistics.

Statistics 111

Statistics Social Media Media Mobile Advertising 111

Adobe Experience Cloud Blog

SEPTEMBER 16, 2012

You should download the following to your phone BEFORE Dreamforce: Dreamforce App, Mobile Party App , Dreamopoly , Partyforce. I suggest skipping a session (they’re all recorded and posted on Youtube after the event anyway) to help one of many great causes. Block time on your calendar now to support volunteer activities. Did this help?

Salesforce.com 48

Salesforce.com Tips InsideView Marketo 48

Biznology

JUNE 17, 2013

61% of B2B marketers leverage YouTube to extend the reach of their messaging and brands (Forbes). 35% increase in mobile video views occurred from 2010 to 2011. 16% of YouTube videos are embedded, linked or shared on Tuesdays between 11 a.m. 25 million smartphone users stream 4 hours of mobile video per month. YouTube ).

Video Marketing 80

Video Marketing Content Youtube Forrester 80

Marketing Insider Group

SEPTEMBER 11, 2015

With Sponsored Updates, brands can reach members with their News Feed, bringing them valuable information and insight wherever they are, on their desktop, mobile or tablet device. 247M viewers (94% US reach), 122M mobile uniques. 500+ Native Ad campaigns delivered since 2012. Why Sponsored Updates? The numbers. Why Outbrain?

Paid Content 100

Paid Content Distribution Cost Per Click Banner Ads 100

Hubspot

JULY 31, 2018

Image courtesy of Lemon&Orange Youtube channel. Ultimately, AMC Theatres is providing optimal convenience with their use of AR -- while a user can YouTube a trailer or Google a review, there’s an added incentive to check the movie out and purchase a ticket when the user can do it all in one place. Image courtesy of Mashable.

Examples 101

Examples Paid Search Agency Youtube Mobile Advertising 101

Hubspot

NOVEMBER 27, 2012

Here are the biggest social media updates of 2012, and why they were so darn important to marketers. The Biggest Facebook Updates of 2012. 2) Mobile-Only Facebook Ads. For the first time, they allowed marketers to pay for ads only in the Facebook mobile app , as opposed to the mobile app and desktop app combined.

Paid Content 28

Paid Content Social Media Media Mobile Advertising 28

Hubspot

AUGUST 14, 2018

Steem is like YouTube on blockchain, but instead of paying content creators in fiat currency, publishers use Steem to pay content creators in STEEM, the platform’s cryptocurrency, which is easily convertible to Bitcoin and Ether. With that in mind, read on to learn about the 11 blockchain companies you should be paying attention to today.

Digital Asset Management 73

Digital Asset Management Enterprise Management Marketing Management Peer-to-peer 73

Moz

FEBRUARY 26, 2019

Further reading: Content for Answers: The Inverted Pyramid - Whiteboard Friday We Dipped Our Toes Into Double Featured Snippets Desktop, Mobile, or Voice? (D) Mobile is table stakes. If your 2019 plan is to finally figure out mobile, you're already too late. Dr. Peter J. D) All of the Above - Whiteboard Friday. Russ Jones ].

SEO 61

SEO Lead Ranking SERP Lead Scoring 61

Buzz Marketing for Technology

OCTOBER 25, 2013

Posted in Advertising Behavioral Targeting Communities Mobile Personalization Testing Web Design. So then I ask myself a simple but very important question: Are CMOS acting like mobile and social “agents” for Hispanic shoppers and giving them exactly what they want (i.e., According to the U.S. million, or nearly one in six Americans.

Mobile Advertising 100

Mobile Advertising Advertising Agencies Mobile Marketing CMO 100

Webbiquity

JANUARY 19, 2016

All 100 of the top global brands maintain at least one company YouTube channel, and more than half (27 of 50) of CEOs in top global companies have appeared in a company video. And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012. Pew Research ).

Social Media 100

Social Media Stats Social Marketing CMS Development 100

NuSpark Consulting

MAY 3, 2012

Promote Mobile Apps. What: If you have a mobile app, Google has improved how to promote those apps on mobile devices. A multitude of targeting options- YouTube, Google Display Network, keyword targeting, channel targeting, topic targeting, and a variety of unit options. Grade: Incomplete.

Adwords 100

Adwords Features Google Lead Scoring 100

Buzz Marketing for Technology

JUNE 5, 2013

They check in with their trusted third-party sources, and expect your message to be consistent from desktop to mobile to tablet and back again. Here are some ideas to help win at the Zero Moment of Truth: Mobile Optimization. Mobile tech and devices are crucial to this process. better than hybrid desktop/mobile ones.

Mobile Advertising 100

Mobile Advertising Mobile Marketing User-Generated Content Internet Marketing 100

Marketing Insider Group

AUGUST 1, 2013

According to Cisco, consumer Internet video traffic will be 69 percent of all consumer Internet traffic in 2017, up from 57 percent in 2012. Mobile apps have created unique opportunities for brands to connect with their audience on their commutes, in their living rooms and dare I say, bathrooms.

Video Marketing 100

Video Marketing Paid Search Agency Advertising Agencies Marketing Automation Services 100

SocialPilot

FEBRUARY 9, 2024

Video Marketing David Murdico David has consulting experience with T-Mobile, Bausch + Lomb, Tencent, Capcom, Pizza Hut, Atari, Dickies, and IBM. He posts mostly on Youtube paid ads and relevant business strategies. He has worked with major brands like BBC, London 2012, British Airways, IKEA, and Sky. Why should you follow him?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

EMagine B2B Blog

MARCH 18, 2015

That’s right, 46% of B2B buyers are millennials – a 70% increase from 2012!So Now that may not come as a surprise to you, since it was the same number in 2012. Mobile is being used throughout the entire purchase path. So what does that mean for you? The way searches are being made has changed. What exactly are they searching?

B2B Marketing 40

B2B Marketing Planning B2B Search Engine Marketing 40

ClearVoice

DECEMBER 5, 2018

A large reason for the slowdown in the year-to-year amount of time spent may be because of Facebook’s influence on Instagram, which it purchased for $1 billion in 2012. This year, mobile device users are spending 38 minutes per day watching digital videos. Researchers expect that amount of time U.S. Digital video.

Social Media 61

Social Media Media Emarketing Facebook 61

Rain: The Growth Agency

FEBRUARY 26, 2018

Since 2012, about 6 million households have cut the cord to cable and satellite TV. The trend to focus on is not cord cutting but on potential growth in “skinny bundles” – Sling, Hulu TV, DirecTV Now, PlayStation Vue, and YouTube TV. That means that less than 2% of households have truly cut the cord for live TV since 2012.

Cable 40

Cable Bundling Broadcasting Bandwidth 40

EMagine B2B Blog

DECEMBER 22, 2014

80% of Twitter users are on mobile.( 100 hours of video is uploaded to YouTube per minute. YouTube had 153 million unique U.S. YouTube videos influence the purchasing decisions of 53% of all consumers in the U.S. 700 tweets per minute contain a YouTube link. 700 tweets per minute contain a YouTube link.

Social Media 40

Social Media Statistics Media Youtube 40

KoMarketing Associates

MAY 31, 2012

In fact, with more than 5 billion mobile phones (70 percent of the world’s population) and 2 billion Internet users, the number of social media posts is staggering. Everyday 200 million tweets are shared and 70,000 hours of video are uploaded to YouTube. So what’s a marketer to do?

Social Media 120

Social Media Media Work Management Marketing Management 120

Huptech Web

OCTOBER 6, 2023

It’s those Instagram selfies with a brand-new outfit, that glowing review of a skincare product on a blog, or the unboxing video that pops up on YouTube from everyday shoppers who’ve already experienced the product. It’s even that random food vlogger on YouTube raving about the best cafe in town. Example GoPro, Inc.

User-Generated Content 52

User-Generated Content eCommerce Trends Generation 52

Hubspot

JANUARY 21, 2011

What I did find surprising was that social network ad spending is currently only 3% of total ad spending and that this number is only expected to grow to 6% in 2012. Optimize for Mobile. In the UK among users aged 16-24 20% of social networking time was spend on a mobile device and this number is growing.

Social Networks 28

Social Networks Mobile Advertising Burn Rate Emarketing 28

Marketing Insider Group

MARCH 12, 2014

In March 2012, 2 Billion YouTube videos watched a day. So for people who own devices they’re watching 400 YouTube videos a month. They’ve had daily Internet use since early in grade school and a mobile phone in their pocket before they could drive. Who is doing this? Their parents were more hands-on.

Work Management 100

Work Management Demographics Loyalty Youtube 100

Hubspot

DECEMBER 12, 2012

Rue La La Goes SoGaMo (Social, Gamified, Mobile!). Well this year, they upped their already awesome game by using social media, mobile marketing, and gamification. In addition to their extensive social media campaign, they also give you the opportunity to play their addicting little game on your mobile device. And glitter.

Campaigns 28

Campaigns Cross-Selling Mobile Advertising Mobile Marketing 28

Content Standard

SEPTEMBER 10, 2016

In the early years, the idea of statuses and constant contact seemed radically new, only to later turn into a fascination for easily accessible visual content, and then next into the mobile renaissance that we’ve seen over the past five years. Social Media Is Now a Majority Mobile Experience.

Social Media 40

Social Media Marketing Budget Stats Social Marketing 40

Hubspot

AUGUST 6, 2018

Diageo, a global leader in the alcohol industry with a collection of over 200 brands, attempted to change this for Brazil’s Father’s Day in 2012. Allen Solly’s YouTube account. The bracelets had built-in locators, which, when paired with Nivea’s mobile app, allowed parents to set a maximum distance their children could wander.

Examples 52

Examples Mobile Advertising Amazon Advertising Agencies 52

Content Standard

JULY 14, 2017

Armed with full access to their Google Analytics, Google Webmaster, YouTube channel, and Kaltura accounts, I was able to present them with a thorough report on their website. I discovered SEO in 2012, when I was building an online electronics store and wanted to find an affordable way to send relevant traffic to the website.

SEO 46

SEO Mobile Advertising Marketing Agencies 1 Mobile Marketing 46

Contently

MAY 11, 2016

mobile racing game with its Angry Birds integration. Beginning in January 2012, Hanley answered each question one at a time in a YouTube video that was three minutes or less. After posting each video to YouTube, he embedded it in a blog post on the company site with a bit of added context.

Paid Search Agency 60

Paid Search Agency Companies Advertising Agencies Content Marketing 60

Hubspot

FEBRUARY 12, 2019

In 2005, when I was 10 years old, a kid from my neighborhood was bear hugging a fallen tree trunk that bridged across our creek and yelled, “I better not see this on YouTube!”. That was the first time I’d ever heard of YouTube. YouTube has experienced explosive growth since it was founded in an office garage in 2005.

Youtube 99

Youtube Stats Video Marketing Mobile Advertising 99

Hubspot

NOVEMBER 11, 2011

Mobile Use. of the population uses mobile phones. 12) Only 33% of advertisers have a mobile optimized website. Source: Google/Ipsos/TNS, Global Perspectives: The Smartphone User & The Mobile Marketer, Jun 2011) Tweet This! Source: Google/OTX, The Mobile Movement, U.S, 9) 31% of Americans own a smartphone.

Paid Content 28

Paid Content Google Emarketing Paid Search Agency 28

Industrial Marketing Today

JANUARY 3, 2012

This is my first post in 2012 and I want to start the New Year by answering a perennial question about content marketing for manufacturers and industrial companies. The most important ones are: Bite sized content is easier to consume online and on mobile devices. Post videos to your branded YouTube channel. Happy New Year!

Long Tail Marketing 60

Long Tail Marketing Thought Leadership Content Marketing & Strategy 60

Webbiquity

OCTOBER 16, 2012

Marketers have questions, this post has answers: 87 vital social media and online marketing statistics covering everything from how executives and large companies are using social media for marketing, customer service and recruiting to fresh stats on the leading social media platforms to search, email, content and mobile marketing trends.

Paid Content 100

Paid Content Social Media Stats Social Marketing 100

Hubspot

AUGUST 2, 2012

We're knee deep in 2012 Summer Olympics coverage, and billions of eyes from around the world are watching athletes attempt to break records and bring home the gold. million views on YouTube and 727,068 likes on Facebook. This campaign already has 289,146 likes on Facebook and 101,116 views on YouTube. Take a look. if not more.

Campaigns 28

Campaigns Paid Search Agency Mobile Advertising Work Management 28

Hubspot

AUGUST 12, 2012

Instagram recently made headlines with the news that it had surpassed the 80 million user mark (up from just 15 million in January 2012!). Brands Missing Out On Mobile Ad Opportunities, From MarketingProfs. But an astonishing 74% of mobile users claim that their favorite brands have never advertised to them on a mobile platform.

Mobile Advertising 28

Mobile Advertising Classified Ads Brand Identity Branding 28