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PowerViews with Chad Burmeister: Sales is More Scientific Nowadays

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Chad was voted Top 25 Most Influential Inside Sales Professionals by the American Association of Inside Sales Professionals 4 years in a row—2010, 2011, 2012, and 2013. Sales Tools to Leverage LinkedIn. Here is the full video of our discussions and below are some highlights. Sales is Getting Scientific.

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Takeaways from BtoB's NetMarketing Breakfast in Boston

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Here are just a few notes I jotted down during the event: By the end of 2012, at least 25% of the content on websites will be video. In a BtoB test, Facebook beat LinkedIn and Twitter when measuring response to targeted ads (IT hardware product). The Westin in Waltham did a great job and the setting was conducive to a lively event.

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Youth, Lead Quality, Social Selling, Inside Sales and Outbound Marketing

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But if you’re a rep who sells heavy machinery, spending a lot of time on Twitter and LinkedIn probably isn’t an effective and efficient use of your time, Dave said. Click to start video at this point —Are you a sales rep in the high-tech industry? If so, you should probably be doing a lot of social selling.

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PowerViews with Jill Konrath: Changing Buyers Require Retooled Sales Reps

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2012 Surprise: Slow Adoption of Technology Like Sales Intelligence Tools. Social Media: Know Where Your Customers Are & Use LinkedIn. She encourages sales reps to focus on LinkedIn, create a strong profile there, and use it regularly to connect and keep up to date with customers and prospects.

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Is Lead Generation Slipping Away From Marketing?

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” But in a recent post on the Sales Lead Management Group on LinkedIn, Kevin McArdle, the regional sales manager for Eloqua (Chicago), advocated that sales departments should take over lead gen and he makes the following points: Sales departments are responsible for revenue.

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PowerViews with Carlos Hidalgo: A Holistic Approach to Driving the Demand Process

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2012 Trending: Marketing Is Ahead of Sales in Understanding Buyer 2.0. He talks about how buyers have more access to more information than ever before, adding, “The buyer has access to your customer base, to my customer base, to my client’s customer base online, through LinkedIn, through Quora, and through social groups.

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What I learned at Dreamforce 2011

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To accomplish this, social profile has been integrated with LinkedIn, Twitter, Facebook and takes advantage of open API. Looking forward to Dreamforce 2012! ” Salesforce believes that enterprises will bridge the social divide through… Creation of a social customer profile. Creation of an employee social network.

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