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The Point

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Pearlfinders Index Offers Insight Into Marketing Execs’ Plans for 2H 2012

The Point

In their most recent report, the Pearlfinders Index Q2 2012 (free download, no registration required), the company offers detailed insight on trends and patterns across a wide spectrum of marketing services. Customer retention and development lagged far behind.

Planning 100
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Checklist: 5 Ways to Minimize Webinar No-Shows

The Point

Social links are typically thought of as a way to extend the reach of your campaign, but in the context of Webinars, they can also serve a helpful reminder to the person who registers and also shares his/her plans to attend. LinkedIn used to have an “events” feature but shut it down in 2012. Add Social links.