Webbiquity

MAY 15, 2012

We are working with a potential corporate sponsor to provide Apple iPads to 50 low-income children—the #Nifty50 Kids—somewhere in the U.S. Over time, our goal is to give technology devices (who knows what the future may hold— Google Glasses next year perhaps?) Check out Google’s Project Glass Video.

Twitter 100

Twitter Social Media Google Social Marketing 100

Moz

MAY 13, 2019

Posted by Dr-Pete In 2018, Google reported an incredible 3,234 improvements to search. Our first peek into this data came in spring of 2010, when Google's Matt Cutts revealed that "on average, [Google] tends to roll out 350–400 things per year." Is the Google algorithm heating up? Should we even try?

Google 69

Google Verticals Click Rate Eye-Tracking 69

Adobe Experience Cloud Blog

APRIL 3, 2018

Google now aims to instantly respond to your inquiry with their Knowledge Graph. Google offers an information box that instantly responds to your search query. There’s a good chance your business will be able to benefit from Google’s initiative rather than fade into oblivion. Example of Google Knowledge Graph.

Google 134

Google Wikipedia Keywords CTR 134

Webbiquity

DECEMBER 12, 2012

Will Google+ be a “Facebook killer” or just Google’s next failed social network? Then again, the average Facebook user spends nearly seven hours per month on the site—compared to just three minutes for the average Google+user. So what makes Google+ special? Google+ Guides and Tips.

Google 100

Google Tips Digital Asset Management Best Practices 100

Webbiquity

JANUARY 2, 2013

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

Paid Content 100

Paid Content Stats Social Media Paid Search Agency 100

NuSpark Consulting

APRIL 29, 2012

For those who manage multiple paid search campaigns for lead generation (like yours truly) with Google Adwords, or have others do it, I started testing a new feature that was rolled out this week, called Labels. I don’t need to explain the how of implementing labels; I’ll let Google do that.

Work Management 100

Work Management Adwords Paid Search Agency Classified Ads 100

Convince & Convert

OCTOBER 29, 2014

Believe it or not, it’s a powerful metaphor for a successful work life. Google Trends can help answer those questions. Google Trends will tell you what gets searched the most and whether it’s growing, flatlined, or declining. Type them into the Google Trends search bar. It’s more than just funny.

Trends 150

Trends Google Advertising Agencies Paid Search Agency 150

Contently

NOVEMBER 7, 2016

Social media ad revenue is up 57 percent from the same time period last year, continuing its consistent upward trend since the IAB first began measuring the variable back in 2012. Almost all the gains are going to Facebook and Google. The two tech giants accounted for 85 cents of every new dollar spent on U.S.

Facebook 128

Facebook Rules Advertisements Advertising 128

QuanticMind

APRIL 29, 2020

Google announced Tuesday that it is opening up its Shopping search results to unpaid, organic listings. This change raises questions, including why they’re making such a significant shift backward, after going to purely paid listings in 2012 (Froogle). Why would Google give up a large portion of paid revenue? The History.

Organization 52

Organization Google Lead Ranking Amazon 52

Webbiquity

JANUARY 28, 2013

With its progression of benignly named yet ferocious algorithm updates (Farmer, Panda, Penguin), Google continues, in its efforts to battle webspam, to confound and make life more difficult for legitimate SEO professionals and their clients as well. Which tools work best outside the U.S.? Top SEO Tools for 2012 by Mark The Marketer.

Keywords 100

Keywords Research SEO Tools 100

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. The Integration of Google Maps/Places/+ Pages.

Google 120

Google B2B Marketing B2B Case Studies 120

Convince & Convert

APRIL 15, 2016

The way our mind acquires, operates, and responds reminds me of the Google Knowledge Graph. Google Knowledge Graph is the largest warehouse of knowledge in digital history—and it’s doing it with your help. What Is Google Knowledge Graph? How the Knowledge Graph Works.

Google 117

Google Wikipedia Content Wiki 117

Webbiquity

AUGUST 7, 2020

While Google uses more than 200 factors to determine the rank of any page, using relevant keywords in your website copy, making your content compatible across devices, and creating content that is easy to read and understand are some of the factors that help ensure increased traffic. SEO empowers employees working from home.

SEO 289

SEO Lead Scoring Lead Ranking Paid Search Agency 289

Biznology

JANUARY 12, 2012

Rumor has it that 2012 is the year the world ends (and yes, I am going to use that joke all year long). What are the 5 steps to online marketing success in 2012? But most people seek meaning as much as a paycheck from their work. Now, imagine that you are looking back on 2012, instead of forward to it. Assess risks.

Online Marketing 80

Online Marketing Paid Search Agency Planning Advertising Mediums 80

KoMarketing Associates

APRIL 2, 2012

Earlier this year, we began putting together a strategic recommendation for our clients on Google+ Pages for Business. While they were new and trendy, Google+ Pages had several flaws. However even though Google claims 90 million Google Plus users and a 60% engagement rate, these numbers feel suspect. minutes in December.

Google 120

Google B2B Marketing Paid Search Agency Search Engine Marketing 120

B2B Marketing Traction

APRIL 17, 2013

A recent survey of traffic to the websites of small to medium-sized business (SMB) provides some interesting insight into what works and what doesn’t for online marketing. It’s no surprise that Google is tops – at least two thirds of all searches online are done through Google.

Customer Surveys 100

Customer Surveys Twitter Email Marketing Paid Search Agency 100

Parse.ly

JUNE 9, 2022

Google recently announced that they are sunsetting Universal Analytics (UA), also known as Google Analytics 3 (GA3), and that users will be forced to switch to Google Analytics 4 (GA4) by July 2023. What is Google Analytics 4? How is Google Analytics 4 different from Universal Analytics? What is Google Analytics 4?

Marketing Analytics Tools 52

Marketing Analytics Tools Analytics Google Work Management 52

Crimson Marketing

APRIL 1, 2015

That is exactly the work done by predictive analytics technology company Infer. Technology Tales: Jim shares a real world case where the use of Infer’s machine learning model tripled sales at the company where he worked and another case where predictive analytics correctly identified 95% of the top converting lead cluster.

Lead Ranking 100

Lead Ranking Lead Scoring B2B Marketing SMB 100

B2B Marketing Traction

JULY 31, 2013

Two months ago Google ratcheted up its scrutiny of external links coming into sites in its algorithm release called Google Penguin 2.0. Google Penguin 1.0 Google Penguin 1.0 In May 2013, Google Penguin 2.0 That being said, what DOES work now for SEO (search engine optimization)? Google Penguin 2.0

Tactics 100

Tactics SEO Google Press 100

Tomorrow People

OCTOBER 26, 2017

We wiped out website design in March 2012. Copywriting bit the dust in April 2012 as content was crowned king. As Google mutates, our search consultants’ moods have become unpredictable as they fight against extinction (true story: ‘Crazy Pete Winter’ was once a balanced individual with a keen eye for a keyword).

Inbound Marketing 120

Inbound Marketing Linkbait Telemarketing Cable 120

Sprout Social

JANUARY 16, 2020

How does viral marketing work, though? Arguably one of the best examples requires us to rewind to 2012 with Dollar Shave Club’s “Our Blades are F ing Great” campaign. That’s how viral marketing works. From there, you can start to build future campaigns based on what’s working and gotten shared in the past. Good question!

Viral Marketing 107

Viral Marketing Work Management Planning Paid Search Agency 107

NuSpark Consulting

DECEMBER 31, 2011

Thought I’d give it a shot as well, running through a master list of “resolutions” as preparation for improving your inbound marketing and lead generation strategies for 2012 and beyond. Have a sales-level agreement in place to define when leads are routed to sales based on their qualification status or lead scores.

Lead Generation 100

Lead Generation Budget Programs Sales Qualified Leads Paid Search Agency 100

Marketing Insider Group

MARCH 12, 2014

One of the areas that I am finding really fun to work on and also really important to today’s leaders is the Future of Work. Here are some additional insights on the changing nature of work – something important for business leaders in any size organization and in any role. The Changing Nature Of Work.

Work Management 100

Work Management Demographics Loyalty Youtube 100

Hubspot

SEPTEMBER 21, 2017

The word: Google had acquired a team from mobile electronics company HTC in a $1.1 Finally, at 10:00 PM EDT, the announcement came on Google's blog: The search giant had signed an "agreement with HTC, continuing our big bet on hardware.". First, on the mobile device side, both Google and HTC stand to benefit. billion deal.

Google 70

Google Mobile Marketing Buzz Pricing 70

Convince & Convert

AUGUST 8, 2019

The term was coined by Alexis Madrigal of The Atlantic in 2012, who then said we’re only seeing—and measuring—the tip of the sharing iceberg. That was in 2012, when messengers were less popular. Five percent were attributed to direct by Google Analytics, even though the sign-up page was not accessible anywhere on the website.

Brand Identity 152

Brand Identity Branding Marketing Analytics Tools Traffic 152

NuSpark Consulting

MAY 3, 2012

Pity those poor writers who’ve written books on Paid search and Google Adwords. Well, change is normal; just ask Google and Facebook. After 30 days of even rotation of ads, Google will start displaying ads that are most likely to get more clicks. Allows Google to make ad rotation decisions rather than yourself.

Adwords 100

Adwords Features Google Lead Scoring 100

RebelMouse

NOVEMBER 28, 2018

received warnings via Google Search Console that their sites were performing too slow. Among other updates, PageSpeed Insights now includes new data from Google's Lighthouse platform. Google Spares No One: The Redesign Has Decreased Speed Scores Across the Web. So what about Google's news aggregator and app instead?

CMS Development 56

CMS Development Google Classified Ads Paid Search Agency 56

Adobe Experience Cloud Blog

JANUARY 13, 2012

For B2B marketers, social media marketing ranks seventh in terms of budget importance trailing old-fashioned postal direct mail according to 2012 B2B Marketing Benchmark Report conducted by Marketing Sherpa and sponsored by Marketo. Use the dominant formats, namely Facebook, LinkedIn, Twitter, Google+ and StumbleUpon. 1. Weak U.S.

Social Media 48

Social Media Social Marketing Planning Media 48

Adobe Experience Cloud Blog

MARCH 14, 2012

by Seth Resler On March 5th, the non-profit organization Invisible Children posted a video online called “Kony 2012.” The number of Google searches, Facebook posts and tweets about Kony has gone through the roof. So what content marketing tips can we learn from the Kony 2012 campaign? Story telling matters.

Campaigns 48

Campaigns Content Marketing Content Storytelling 48

RebelMouse

NOVEMBER 28, 2018

received warnings via Google Search Console that their sites were performing too slow. Among other updates, PageSpeed Insights now includes new data from Google's Lighthouse platform. Google's update to PageSpeed Insights has dramatically decreased Lighthouse scores across major sites, including Google itself.

CMS Development 41

CMS Development Google Paid Search Agency Optimization 41

Buzz Marketing for Technology

JUNE 5, 2013

According to a study by Google (who came up with the ZMOT concept), before deciding whether or not to buy: 50% of shoppers used a search engine to get more information on a product or brand. The thick of the 2012 holiday season is here. 38% comparison shopped online. 36% checked out the brand/manufacturer’s website.

Mobile Advertising 100

Mobile Advertising Mobile Marketing User-Generated Content Internet Marketing 100

KoMarketing Associates

JULY 20, 2017

The first whisper starts with a Google announcement and it’s then passed into the ears of search marketers across the industry until, finally, it reaches the last player of the game. Needless to say, Google quickly caught on. They jump from link to link, and gather information about those pages for Google’s servers.

SEO 120

SEO CTR Domain Keywords 120

Scoop.it

APRIL 13, 2023

1) Make Sure You Understand YouTube Algorithms In 2012, view count was the only metric that mattered for popularity on YouTube. And now, they battle with “ borderline content ” and say their algorithms work “to help viewers find the videos they want to watch.” Try YouTube advertising or cross-promotion.

Youtube 101

Youtube Optimization Top of Funnel Marketing & Strategy 101

SocialPilot

MARCH 5, 2024

So using this metric, you can figure out which form of content is working for you and which isn’t. Organic reach on Facebook has been at all-time low since 2012, so if you are looking to increase your reach drastically on the platform, you need to resort to Facebook ads for the needed boost. But that’s not all. What’s the solution?

Facebook 84

Facebook Cost Per Thousand Cost Per Click Ad Frequency 84

Webbiquity

MAY 17, 2016

Google Review Count: 1,190,000. Google Review Count: 715,000. Google Review Count: 57,800. Google Review Count: 30,700. Includes social media scheduling and workflow planning, and integrates with WordPress, Google Docs and Evernote. Sample review: “Super user friendly, works perfect and is very affordable!

Planning 145

Planning Research Tools Best Practices 145

Martech

AUGUST 27, 2021

According to the Real Story Group’s Sarah Brown, the increasing pace of privacy legislation, privacy-protecting tools and advocacy, and the market-shaking actions by Apple and Google to limit cross-device and cross-site tracking have left all parties scrambling for secure footing. Read more here.

Privacy 110

Privacy Work Management Marketing Management Privacy Protection 110

SocialPilot

FEBRUARY 9, 2024

She is Business Insider’s ‘Top 5 Social Sales Influencer’ and works globally to help companies with their social media initiatives. She occasionally posts about work culture and thought leadership. He has worked with 15 of the Fortune 100 companies. Why should you follow her? Why should you follow her? Why should you follow him?

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93