QuanticMind

JUNE 14, 2017

In terms of online-to-offline conversions, Google recently announced In-Store Purchases metrics, which anecdotally allow users to research and purchase items in less than 30 seconds, due in part to the fact that in the US, for 70% of all online credit and debit card transactions, purchaser information is already on file with Google.

Paid Search Agency 40

Paid Search Agency PPC Optimization Marketing AI 40

Convince & Convert

MAY 18, 2012

Let’s talk a little bit about Facebook, shall we? Some of the people listening to this podcast may have heard of Facebook. Eric : I think this is going to be the Facebook episode. Jay : It may be, so we are recording this in the shadow of the Facebook IPO, and two things actually happened today. I say, probably not.

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Convince & Convert

APRIL 15, 2012

Last week, I wrote a post about new research from ExactTarget that studied Americans’ digital channel preferences. I accompanied the post with the somewhat inflammatory headline - New Research: Americans Hate Social Promotions. They remembered the research in general. Survey Sample: 1,300 consumers. I just know it.

Social Media 125

Social Media Research Media Sample 125

Hubspot

JULY 11, 2012

To help get to the bottom of it, we analyzed a sample of 26 unique HubSpot emails that we sent to the same audience over a period of three months in 2012. In our marketing emails, for example, we include social media links to the most popular social media channels: Facebook, Twitter, and LinkedIn. Social Media Follow Links.

Email Marketing 28

Email Marketing CTR Paid Search Agency Hubspot 28

Hubspot

OCTOBER 13, 2016

Since #GivingTuesday started in 2012, nonprofits, charities, and even individuals have encouraged donors to spend a day giving back to the causes that mean the most to them. Remind your Facebook followers about the upcoming event with a series of posts, add a post-note at the end of the email newsletter, or start making phone calls.

Planning 28

Planning Campaigns Social Media Paid Search Agency 28

Hubspot

DECEMBER 11, 2013

Yes, we''ve got big stories -- remember when Facebook tried to buy Snapchat for $3 billion ? -- but it''s the updates to our favorite platforms, the ones we use all the time for our marketing, that matter the most. The 3 Most Important Facebook Updates of 2013. 1) Facebook introduced social search with Graph Search.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Hubspot

JANUARY 14, 2013

According to the 2012 State of Inbound Marketing , 43% of B2B companies and 77% of B2C companies have acquired a customer Facebook, and 40% of B2B companies and 55% of B2C companies have acquired a customer through Twitter. Experience managing non-personal social media accounts like Twitter, Facebook, YouTube, LinkedIn, Google+, etc.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

DECEMBER 9, 2011

These are tips that, if you haven't benefitted from them yet, are evergreen enough that you can continue to leverage them well into 2012 to make your social media marketing rock. A study from Argyle Social shows that (in their sample) tweets with hashtags got 5% fewer click-throughs than those without hashtags. Source: Dan Zarrella ).

Social Media 28

Social Media Social Marketing Tips Media 28

Hubspot

MAY 3, 2012

According to a 2012 NACE survey , an all-time-high of 58% of interns are hired full-time after the internship has ended. So when interviewing for any marketing openings, ask for plenty of writing samples -- press releases, blog posts, newsletter articles, anything! Or hey, maybe you even decide to hire your intern!

Work Management 28

Work Management Marketing Management Sample Paid Search Agency 28

Convince & Convert

JUNE 8, 2012

They just want to be able to manage their Facebook page. Jay : This new research, the social habit was put out just today, as a matter of fact. So, that means 2/3 of Americans have never followed a brand on Twitter, have never followed a brand on Facebook, have never subscribed to a company’s YouTube channel.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Hubspot

MARCH 15, 2012

The results of the Local Consumer Review Survey (2012) are in, and Search Engine Land pulled out some interesting pieces of data around the impact of online reviews on consumers' purchasing decisions. Take a look at how consumer research behavior has changed in just the past two years. So, how important are online reviews to consumers?

Case Studies 28

Case Studies Case Study Paid Search Agency User-Generated Content 28

ClickZ

JUNE 17, 2020

Acquisio is cloud-based digital ad platform and campaign management software that combines the management of ads from top publishers like Google and Facebook into a single platform. Acquisio launched an AI product, Acquisio Turing, in 2012 to simplify the time-consuming process of cross-channel PPC management.

Enterprise Management 137

Enterprise Management Digital Asset Management Marketing AI Marketing Management 137

Biznology

MAY 9, 2012

Also, I love research (and yes, I am that annoying person at dinner who whips out her iPhone during a debate about naming the largest cities in the world by population*). This dovetails with regionally targeted digital marketing strategies on social networks such as Facebook or LinkedIn. Pew Research Center.

Relevance 80

Relevance Planning Psychographics Wikipedia 80

Convert

DECEMBER 19, 2022

This means Google will stop supporting and tracking UA, which has served as the default reporting tool for millions of websites since 2012. Let’s look at a sample funnel exploration report. Note: UA 360 properties will receive an additional year ending July 1, 2024. What marketing materials are they most likely to interact with?

Marketing Analytics Tools 52

Marketing Analytics Tools Digital Marketing Funnels Advertising Funnels Tips 52

Hubspot

MARCH 13, 2012

A recent study via MarketingProfs by researchers at Carnegie Mellon University, MIT, and Georgia Tech took a look at which types of tweets provide value to readers, and which types of tweets are generally disliked. Take a look at this sample Twitter conversation, for example. — HubSpot (@HubSpot) March 11, 2012.

Research 28

Research Hubspot Paid Search Agency Twitter 28

markempa

SEPTEMBER 30, 2012

Consider this statistic from the 2012 MarketingSherpa Lead Generation Benchmark Report (free excerpt): 75% of marketers have no formal lead generation strategy. They know how to do research and ask the right questions,” Manor continues. Always ask for samples,” she advises. Demonstrate expertise in the topic. “To

Content Marketing 120

Content Marketing Work Management Marketing Management Marketing Automation Services 120

Scoop.it

OCTOBER 29, 2020

Not everyone may remember the Five Guys review by Daym Drops, which was released in 2012. The results are the following: It received several million views (which in 2012 was quite a big deal), now stands at 10 mil views. You do not need a huge sample to know where you stand. Facebook pages, Twitter accounts, Websites, Youtubers.

Viral Marketing 86

Viral Marketing Tips Curation Paid Search Agency 86

Hubspot

JUNE 9, 2016

There's a whole lot of research out there about Instagram -- everything from the demographics of its users and how often brands are posting, to how caption length affects engagement and what the most popular emoji is on Instagram. Image Credit: Pew Research Center. of Facebook's global mobile ad revenues (20.1% Tweet this stat!

Stats 28

Stats Marketing & Strategy Emarketing Social Networks 28

Single Grain

JUNE 30, 2022

1) Research the Agency. Research the agency and its background. Ad fraud is rampant across digital ad buying platforms, so make sure to check the sample reports before committing. In-depth research of the client's industry competitors. Key Services: Researching the best keywords based on individual campaign goals.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 52

Adobe Experience Cloud Blog

MAY 11, 2015

A 2012 report from Nielsen, a leading consumer research firm, showed that 92% of consumers trust recommendations from family and friends more than any other form of advertising. Are they more likely to browse Facebook, Twitter, LinkedIn, or another social media channel? That’s an 18% increase from just five years prior.

Campaigns 48

Campaigns Blogger Planning Thought Leadership 48

Hubspot

AUGUST 9, 2018

While we can’t tell you if graduate school is the right choice for you, we can encourage you to research your options for career success. According to Monster , there were over 200,000 marketing jobs in the United States in 2012. Review the jobs we’ve described above and research others that spark your interest.

Paid Content 92

Paid Content Marketing Budget Creation Work Management Planning 92

Convince & Convert

FEBRUARY 16, 2012

” Jay : You guys have so many interesting charts and graphs from the research that you do. Jay : Speaking of Pinterest, there’s been a ton of blog posts and research and quasi-research about it that has come out recently which is fueling the mania, a lot of data points. I told you so. We should use Pinterest.”

Enterprise Management 115

Enterprise Management Work Management Social Media Marketing Management 115

Hubspot

AUGUST 10, 2012

In HubSpot's 2012 State of Inbound Marketing report , for example, we combined data from years past with our brand spankin' new 2012 data to show how inbound marketing-generated leads have consistently cost significantly less than outbound - generated leads. HubSpot's own Dan Zarrella uses this technique in a lot of his own research.

Paid Search Agency 28

Paid Search Agency Correlation Case Studies Content 28

Hubspot

APRIL 4, 2012

Social Media Examiner's Michael Stelzner is releasing his 2012 State of the Social Media Marketing Industry report today after his 1:00 PM EST webinar with HubSpot's Content Strategist Kipp Bodnar, where the two will review all the juicy data. What Social Media Marketers are Outsourcing in 2012. Research & Strategy.

Social Media 28

Social Media Work Management Media Marketing Management 28

Webbiquity

MARCH 27, 2013

” The New Networking: Ultimate LinkedIn Guide for 2012 Grads by Online Colleges. Stating that “We already know that LinkedIn is more effective at generating leads than Facebook or Twitter. 13 Things You Never Knew You Could Do On LinkedIn by Business Insider. There are a bunch of templates to choose from too.”

Linkedin 100

Linkedin Paid Content Tactics Tips 100

seo.co

DECEMBER 8, 2020

Google and Bing both look for what we call social media signals, which are user-initiated actions like Twitter retweets, Facebook likes and shares, social bookmarks, and much more. Do you have unique research on new industry trends you can share? Do you have services or products unique to your industry? Individualized Results.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Convince & Convert

JUNE 6, 2012

Released yesterday at Blogworld New York , findings from social media behavioral researcher Tom Webster and the team at Edison Research show some shocking changes in how Americans use and consume social media. This is the last time the entire research from Edison will be released for free. Sign up now for a sneak peek.

Statistics 167

Statistics Social Media Media Social Networks 167

Content Standard

FEBRUARY 13, 2019

” Hundreds of BU students and alumni also came out in favor of the video, sharing it on Facebook with the #ProudtoBU hashtag. Both Breakfast Club stars Molly Ringwald and Ally Sheedy declared their public support for the video on Twitter as did Phoenix, the band whose song it samples.

Education 58

Education Video Marketing Paid Search Agency Viral Marketing 58