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11 Crucial Facebook Metrics You Should Track to Grow Your Business

SocialPilot

Facebook Insights gives tons of metrics needed to monitor your campaign performance and optimize the marketing on the platform further. As if it was not enough, Facebook recently added more to the confusion by completely overhauling the look and feel of its analytics section. Why Is It Important to Analyze Your Facebook Metrics?

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How to improve your Facebook reach in 2020

Sprout Social

Increasing your Facebook reach can be a challenging and time-consuming task. In many ways, it’s both the starting point and the end goal of Facebook marketing. Your brand’s Facebook reach is the foundation upon which many of your other Facebook metrics — such as comments, likes and impressions — are built upon.

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Ready to Jump on the Instagram Bandwagon? Expert Tips to Help You Succeed

Marketing Insider Group

While relatively new when compared to Facebook (which purchased Instagram in 2012), Twitter, and Pinterest, Instagram has risen […]. Expert Tips to Help You Succeed appeared first on Marketing Insider Group. The post Ready to Jump on the Instagram Bandwagon?

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#Pubcon 2012: Tips, Tools & Trends

KoMarketing Associates

Last week I was fortunate enough to spend the week in Las Vegas for Pubcon 2012. Top Tips from Pubcon 2012. Facebook now gives you the ability to target your timeline to specific users. Top Tools from Pubcon 2012. This tool is probably the best public form crawler and can help you find info on a specific brand or topic.

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How Facebook Ads Have Evolved [+What This Means for Marketers]

Hubspot

According to a recent study from Statista , Facebook has an estimated 2.7 A well-maintained Facebook presence is central to many — if not most — companies' social media strategies. The History of Facebook Ads. 2004: Facebook first starts generating ad revenue with its "Flyers" project. Image Source: Business 2 Community.

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B2B Industrial Marketing Trends: Recap of the GlobalSpec 2012 Report

KoMarketing Associates

As Q3 draws to a close, B2B marketers are already thinking ahead to 2013, strategizing about what’s worked thus far in 2012—and what hasn’t. We hope you will use these highlights to help shape your marketing strategies for the year to come. Striking a Balance. Online) Marketing Spending on the Rise.

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How to Use Hashtags on Twitter, Instagram, Facebook and LinkedIn

Oktopost

Besides Twitter, they’re essential on Instagram, and they’ve found their way on LinkedIn and Facebook too. As mentioned above, a Twitter user came up with the idea to help him and other participants categorize their tweets surrounding a topic, whether event, conversation, or otherwise. How to Use Hashtags on Facebook.

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