KoMarketing Associates

AUGUST 29, 2013

These findings represent a small sample of information for B2B marketers found in GlobalSpec’s 2013 Industrial Marketing Trends report, released earlier this summer. Authorship – Google Authorship aligns perfectly with content marketing efforts. B2B Industrial Marketing: Recap of GlobalSpec’s Economic Outlook Survey 2012.

Internet Marketing 120

Internet Marketing B2B Marketing B2B Thought Leadership Marketing Budget Creation 120

QuanticMind

JUNE 14, 2017

Day 1 of #SMX Advanced includes keynote addresses from Google and Bing, conversion optimization best practices, audience targeting tips and social + PPC discussion. Here’s our list of the quick hits: Day 1 Keynote – Welcome & SEM Keynote Conversation: Google & SEM. pictured: @jdischler , @GinnyMarvin ).

Paid Search Agency 40

Paid Search Agency PPC Optimization Marketing AI 40

Hubspot

JULY 22, 2019

Traditional TV viewing has dropped dramatically since 2012 , particularly among 18-24 year olds. Even social networks like Facebook and Twitter are creating their own versions of video streaming. These ratings are used to estimate the percentage of the desired demographic on a particular channel through statistically relevant sampling.

Advertising Agencies 78

Advertising Agencies Advertisements Advertising Media 78

Hubspot

MAY 27, 2015

Before I became an inbound marketer, I once made $50,000 a month spamming Google. Google made me do it. They rationalize spamming Google's index in so many ways: We're helping Google improve their algorithm! Google's lying to people. Spamming Was Very Profitable Back in 2012. Google Made Us Do It.

Google 28

Google De-duplication Skype CAN-SPAM 28

Hubspot

NOVEMBER 30, 2016

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. The lesson for Facebook marketers?

Facebook 28

Facebook Paid Search Agency Work Management Ads 28

Convince & Convert

MAY 18, 2012

Let’s talk a little bit about Facebook, shall we? Some of the people listening to this podcast may have heard of Facebook. Eric : I think this is going to be the Facebook episode. Jay : It may be, so we are recording this in the shadow of the Facebook IPO, and two things actually happened today. I say, probably not.

Paid Content 115

Paid Content Enterprise Management Work Management Marketing Management 115

Hubspot

DECEMBER 23, 2013

In 2013, Giving Tuesday planned for an even more successful national day of giving than 2012 with a redesigned website, materials for nonprofit partners, idea resources, promotional incentives, and awareness-raising activities on social media. 5) Take part in Google Hangouts. How to Do This for Your Campaign.

Campaigns 28

Campaigns Advertising Agencies Sample Social Media 28

Hubspot

DECEMBER 11, 2013

Yes, we''ve got big stories -- remember when Facebook tried to buy Snapchat for $3 billion ? -- but it''s the updates to our favorite platforms, the ones we use all the time for our marketing, that matter the most. The 3 Most Important Facebook Updates of 2013. 1) Facebook introduced social search with Graph Search.

Paid Content 28

Paid Content Social Media Media Buyer Personas 28

Hubspot

NOVEMBER 5, 2015

To see what I mean, just take a look at the following Google Trends chart: You'll notice a big spike during November 2012 for the search term "prepping" -- the month in which President Obama was elected to a second term. Here's just a small sample of the survival shows that have launched since Survivor first aired: Survivorman - 2004.

Television marketing 28

Television marketing Education Training Class 28

Hubspot

JULY 11, 2012

To help get to the bottom of it, we analyzed a sample of 26 unique HubSpot emails that we sent to the same audience over a period of three months in 2012. In our marketing emails, for example, we include social media links to the most popular social media channels: Facebook, Twitter, and LinkedIn. Social Media Follow Links.

Email Marketing 28

Email Marketing CTR Paid Search Agency Hubspot 28

Hubspot

APRIL 17, 2013

Divorce and separation can also be a very private process that clients would rather Google than ask a friend about. Here’s a quick sample of some of that campaign''s content: This approach not only addressed a concern The Rodon Group’s potential customers were facing, but something the entire country was worried about. Even better?

Paid Search Agency 28

Paid Search Agency Inbound Marketing Enterprise Management Marketing Budget 28

Hubspot

JANUARY 14, 2013

According to the 2012 State of Inbound Marketing , 43% of B2B companies and 77% of B2C companies have acquired a customer Facebook, and 40% of B2B companies and 55% of B2C companies have acquired a customer through Twitter. Experience managing non-personal social media accounts like Twitter, Facebook, YouTube, LinkedIn, Google+, etc.

Paid Search Agency 28

Paid Search Agency Work Management Marketing Management Planning 28

Hubspot

DECEMBER 9, 2011

These are tips that, if you haven't benefitted from them yet, are evergreen enough that you can continue to leverage them well into 2012 to make your social media marketing rock. A study from Argyle Social shows that (in their sample) tweets with hashtags got 5% fewer click-throughs than those without hashtags. Source: Dan Zarrella ).

Social Media 28

Social Media Social Marketing Tips Media 28

Hubspot

MAY 3, 2012

According to a 2012 NACE survey , an all-time-high of 58% of interns are hired full-time after the internship has ended. So when interviewing for any marketing openings, ask for plenty of writing samples -- press releases, blog posts, newsletter articles, anything! Or hey, maybe you even decide to hire your intern!

Work Management 28

Work Management Marketing Management Sample Paid Search Agency 28

Convince & Convert

JUNE 8, 2012

They just want to be able to manage their Facebook page. So, that means 2/3 of Americans have never followed a brand on Twitter, have never followed a brand on Facebook, have never subscribed to a company’s YouTube channel. Because I think about my mom, and I wonder if my mom, who’s a fairly active Facebook user.

Enterprise Management 118

Enterprise Management Amazon Work Management Marketing Management 118

Convert

JULY 26, 2023

This was our answer to two major industry shifts: The Google Optimize sunset Now, Google Optimize offered a low barrier to entry for many testers but also encouraged a lot of random, one-off efforts. Seamless migration from Google Optimize: Source “Mix of great service, functionality and easy setup”. Need to say more?

Advertising Channels 52

Advertising Channels Organization Work Management Marketing Management 52

Parse.ly

FEBRUARY 20, 2019

Overall, Google in 2018 and Facebook in 2017 fell into this category. Google added a number of ways for people to discover content directly in their product, and Facebook, of course, changed their newsfeed algorithm. In 2012, I had recently moved to NYC and I had a lot of reading time on my commute.

Aggregators 107

Aggregators Traffic Stats Case Studies 107

ClickZ

JUNE 17, 2020

Acquisio is cloud-based digital ad platform and campaign management software that combines the management of ads from top publishers like Google and Facebook into a single platform. Acquisio launched an AI product, Acquisio Turing, in 2012 to simplify the time-consuming process of cross-channel PPC management.

Enterprise Management 137

Enterprise Management Digital Asset Management Marketing AI Marketing Management 137

Convince & Convert

APRIL 15, 2012

What I found even more interesting than the research was the negative reaction to it by readers at Convince & Convert , on Twitter, on Google + and elsewhere. Here’s how: ExactTarget 2012 Channel Preference Survey. Survey Sample: 1,300 consumers. Uncertain if this was random sample, or self-selected participation.

Social Media 127

Social Media Research Media Sample 127

Hubspot

MARCH 15, 2012

The results of the Local Consumer Review Survey (2012) are in, and Search Engine Land pulled out some interesting pieces of data around the impact of online reviews on consumers' purchasing decisions. It makes sense -- the bigger the sample size, the more legitimate the results, right? So, how important are online reviews to consumers?

Case Studies 28

Case Studies Case Study Paid Search Agency User-Generated Content 28

Convert

DECEMBER 19, 2022

By now, you have probably heard that Google will deprecate the existing version of Google Analytics (Universal Analytics (UA)) in July 2023 in favor of GA4. This means Google will stop supporting and tracking UA, which has served as the default reporting tool for millions of websites since 2012. Google Analytics 4 (GA4).

Marketing Analytics Tools 52

Marketing Analytics Tools Digital Marketing Funnels Advertising Funnels Tips 52

Scoop.it

OCTOBER 29, 2020

Not everyone may remember the Five Guys review by Daym Drops, which was released in 2012. The results are the following: It received several million views (which in 2012 was quite a big deal), now stands at 10 mil views. You do not need a huge sample to know where you stand. You will not get viral with paid ads on Google.

Viral Marketing 86

Viral Marketing Tips Curation Paid Search Agency 86

Single Grain

JUNE 30, 2022

Ad fraud is rampant across digital ad buying platforms, so make sure to check the sample reports before committing. As a Google Premier Partner, Single Grain has years of experience running successful Google Ads campaigns across nearly every industry. Key Services: Planning and execution of paid search marketing strategy.

Advertising Agencies 52

Advertising Agencies Paid Search Agency Paid Content Ad Agencies 52

Hubspot

NOVEMBER 6, 2018

You might answer this with “email open rates,” “new Facebook Page likes,” “product pre-orders,” or all of the above. For what purpose do they use Instagram, Facebook, and other networks? They also paid to promote the Good Goes Round URL on Google. How Will You Measure Your Campaign? What magazines do they read?

Paid Content 100

Paid Content Campaigns Paid Search Agency Planning 100

Hubspot

AUGUST 9, 2018

According to Monster , there were over 200,000 marketing jobs in the United States in 2012. The responsibilities of an SEM specialist include leveraging search engines like Google and Bing to increase website visits, conversions, and revenue through paid advertisements. First, throw your search query in Google.

Paid Content 92

Paid Content Marketing Budget Creation Work Management Planning 92

Hubspot

AUGUST 19, 2016

No one was interrupted, asked to sample something, or stopped to answer questions. 2) Google: “Building a Better Bay Area”. Between 2012-2014, 56% of companies increased charitable giving , and Google is no exception. To indirectly learn about Google’s community outreach. 6) Facebook: Facebook IQ Live.

Campaigns 28

Campaigns Advertising Agencies Work Management Marketing Management 28

Convince & Convert

FEBRUARY 16, 2012

55% of that sample stated that they were uncomfortable – and I’m doing air quotes, “uncomfortable” – providing their credit card information to social media sites for the purposes of conducting transactions. People just aren’t conducting a lot of significant transactions on Facebook. Jay : Sure.

Enterprise Management 115

Enterprise Management Work Management Social Media Marketing Management 115

seo.co

DECEMBER 8, 2020

Google Updates. SEO is simply the process of setting up and optimizing your site so that it’s easily found (and favored) by search engines like Google, Yahoo and Bing. Now, search Google for those terms. Google and other search engines take into account (pretty highly) your social media influence. Conclusion.

Paid Content 111

Paid Content Online Marketing Planning CMS Development 111

Online Marketing Institute

DECEMBER 11, 2012

Are you providing a sample (preview of first chapter etc.) You should follow Oli Gardner on Twitter | Google+. Oli Gardner says: December 11, 2012 at 2:30 am. deborah says: December 11, 2012 at 2:58 am. Why is this required says: December 11, 2012 at 6:37 am. Why is this required says: December 11, 2012 at 6:40 am.

Landing Pages 40

Landing Pages Lead Scoring Lead Ranking Co-Registration 40