Industrial Marketing Today
APRIL 14, 2012
April 2012 marks a milestone for my industrial marketing company Tiecas, Inc. We are celebrating 25 years in business! That was the impetus for me to quit my management job with an oil country tubular goods (OCTG) manufacturer and take the plunge into starting my own business. It has been an incredible journey so far.
Industrial Marketing Today
JULY 24, 2012
You could use some of these findings to validate your own industrial marketing strategy and/or find some new ideas to fine-tune it for the remainder of 2012. What were the most effective SEO tactics used for lead generation in 2012? According to their Trends in Industrial Marketing 2012, it is a close match with some differences.
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Industrial Marketing Today
OCTOBER 14, 2013
I recently read the survey, 2012 Mind of the Engineer that was released by UBM Electronics, the global leader in media and marketing solutions for design engineering and the electronics [.]. Business Blogs Content Marketing Industrial Marketing mind of the engineer Tacit know-how' This is only a content summary.
Industrial Marketing Today
SEPTEMBER 17, 2012
The same survey also found that 42 percent of these companies have increased their budgets for digital marketing in 2012 and 47 percent of the respondents spend more than a third of their overall marketing budgets online. They are hoping that their lead generation problem will somehow solve itself if they continue to do business as usual.
Industrial Marketing Today
MAY 22, 2011
A total of 70% of the American workforce will be mobile by 2012. Forbes reports, 82% of executives have some kind of smartphone and nearly two-thirds indicated they’re comfortable making a business purchase on their mobile device. Gartner predicts mobile phones will overtake PCs as the most common Web access device worldwide by 2013.
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