Versium

AUGUST 14, 2018

Versium on Tuesday announced a partnership with LiveRamp , an Axiom company, to launch artificial intelligence-powered B2B audience segments,as part of a new business-to-business data management platform. Customers of Versium’s AI-powered solutions include Microsoft and T-Mobile. What Versium Offers.

Enterprise Management 40

Enterprise Management Marketing AI Work Management Marketing Management 40

Buzz Marketing for Technology

FEBRUARY 12, 2014

According to data from a December 2012 study conducted by eConsultancy, nearly 70 percent of client-side marketers described their experience level with responsive design as “average” or better, and more than half of that group described their companies as “ahead of the curve” or “state of the art” when it came to the design technique.

Design 100

Design Advertising Agencies Mobile Advertising Paid Search Agency 100

B2B Marketing Traction

JUNE 16, 2015

In the two years from 2012 to 2014, millennials became the biggest researchers of business-to-business purchases. In 2012 millennials made up 27% of B2B purchasers. Source: Adage article, Google Says Millennial Influence on the Rise in B2B Buying ). That’s an increase from 46% in 2012.

B2B Marketing 100

B2B Marketing Planning B2B B to B 100

KoMarketing Associates

DECEMBER 22, 2015

5 Lessons Learned from New Google CTR Data. For so long, we have accepted that a position one ranking in Google will generate a 20-30% CTR. It is surprising that in the B2B space emotions instead of pure rational thinking, could drive business to business decisions. Google Continuing To Test 4 Text Ads In Search Results.

CTR 120

CTR Lead Scoring Lead Ranking SERP 120

Webbiquity

FEBRUARY 10, 2015

Among the largest social media sites, YouTube drives the most highly engaged website traffic (with visitors overall spending on average nearly four minutes and visiting three pages on target sites), followed in order by Google+, LinkedIn and Twitter. Google+ #7, LinkedIn #9, and Twitter the 10th largest country. ( #Socialnomics 2014 ).

Paid Content 50

Paid Content Statistics Social Media Paid Search Agency 50

KoMarketing Associates

NOVEMBER 3, 2014

However, the reality is that companies of all sizes are business-to-business-oriented, which means that marketing strategies need to be utilized by every company, no matter the size or level of complexity in their solution offerings. Size Doesn’t Matter.

Online Marketing 120

Online Marketing Work Management Advertising Agencies Marketing Management 120

Hubspot

JULY 18, 2012

so does Google's own Matt Cutts himself ! I looked at all articles we've published to this blog during the span of 1 year -- from July 2011 through June 2012. As we mentioned earlier, what any given marketer considers to be link bait is going to vary from business to business, industry to industry, and audience to audience.

Lead Scoring 28

Lead Scoring Lead Ranking Advertising Agencies Hubspot 28

Hubspot

MAY 10, 2012

So this post will break down how you can be successful on the 6 most popular social networks: LinkedIn, Twitter, Facebook, Google+, YouTube, and Pinterest. It's important because it gets more eyes on your traffic and lead generating content, and gives you more street cred with Google's algorithm. Google+ for B2B Marketers.

Social Networks 28

Social Networks Network Marketing Paid Content Social Marketing 28