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#Pubcon 2012: Tips, Tools & Trends

KoMarketing Associates

Last week I was fortunate enough to spend the week in Las Vegas for Pubcon 2012. Top Tips from Pubcon 2012. Top Tools from Pubcon 2012. Here are a few worth checking out: Open Graph Helper – Aaron Friedman and Mike King developed this tool to help you see what your Open Graph tags will actually look like out in the wild.

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B2B Industrial Marketing: Recap of GlobalSpec’s Economic Outlook Survey 2012

KoMarketing Associates

Last quarter , we gave you a recap of the “Trends in Industrial Marketing 2012” report from GlobalSpec ; our analysis covered the marketing trends, challenges, and expenditures specific to the engineering, technical, manufacturing, and industrial communities. Build Out Marketing Presence Sooner Rather Than Later.

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Top 12 B2B Marketing Insider Posts Of 2012

Marketing Insider Group

Last week I wrote the Top 10 Marketing Posts of 2012 from Business 2 Community, the social news site I co-founded with Brian Rice and Dan Criel. This week, I am happy to bring you my Top B2B Marketing Insider Posts of 2012. Thanks to everyone who supported me in 2012. Top B2B Marketing Insider Post of 2012: What Is Marketing?

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How to Fall in Love with your Marketing for Valentine’s Day 2012

Tomorrow People

Valentine’s Day 2012. Build your prospect’s trust in you as an expert by sending them content that answers their burning questions. Pull the perfect customer: Now your prospect trusts you, provide them with marketing content that shows just how great you are – and how you could help them. Follow @sookieshuen.

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Lead Nurturing: Build trust, win more deals by helping prospects – not selling them

markempa

To help pass this test, here are three tips: Tip #1. This will help you target the right information to the right people; it will help you identify what information is most relevant to them and how they want to consume it. What resources help you respond to those challenges? (Do Help ease the pain. Have a minute?

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5 Content Marketing Lessons from the Fastest Growing SaaS Companies

Marketing Insider Group

So how can SaaS brands make their technical content exciting and build audience loyalty that ultimately translates to new business? Videos are a great way to make highly technical topics engaging while building a human connection with your audience. Content hubs help brands in any industry to organize large libraries of content.

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11 (of the) Best SEO Tools and Keyword Research Guides of 2012

Webbiquity

Fortunately, there are a large and growing number of tools available to help SEO practitioners adapt and carry on their valiant efforts to help Google bring the most relevant (usually anyway) results to the top. Top SEO Tools for 2012 by Mark The Marketer. What are the best tools for finding and eliminating broken links?

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