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Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

Burger King tried some subversive advertising last week that hacked both Google Home and Wikipedia. He is the author of “@YourService” (Wiley, 2012). Twitter’s struggles haven’t abated, but what would it mean to PR if it went out of business? Some thought it was brilliant. Others not so much. digital for Zeno Group, a Daniel J.

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How to Increase Your Content Visibility in Google Knowledge Graph

Convince & Convert

Google launched a new system in 2012 to improve its search process, Google Knowledge Graph, aiming to provide an enormous amount of information in an organized way and make it accessible universally. Build Your Brand Presence in Wikipedia. And what could be more promising than Wikipedia ? What Is Google Knowledge Graph?

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26 Social Media Secrets Skittles Knows

Biznology

Photo credit: Wikipedia. unique visitors in March 2012, while the Skittles Facebook Page attracted 320,000 visitors–14 times as many. Here are 26 social media secrets Skittles knows: 1 out of every 5 minutes people spend online are spent on social networks in 2012; up from 1 out of every 20 minutes in 2007.

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Why you should consider centralizing your search keyword lists

Biznology

Photo credit: Wikipedia. And bloggers , of course, need to know what words their audiences use to describe their pain points. In 2012, IBM made a concerted effort to use a unified keyword database. Last month, I wrote about 2 challenges to keyword collaboration. Of course they all could discover the right words independently.

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Blogger outreach is earned media PR, isn’t it?

Biznology

My definition of blogger outreach has always been about acquiring earned media coverage from bloggers and online influencers. My definition–and my assumption–has always been that blogger outreach is public relations and not paid media. ” (Wikipedia). I may well be mistaken.

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33 (of the) Best Social Media Guides, Tips and Resoures of 2012 So Far

Webbiquity

Find the answers to those questions and many more here in almost three dozen of the best social media tips, how-to guides, lists and reports of 2012 so far. How to create and edit articles for Wikipedia by Web Ink Now. ** 5 STARS. Wikipedia is one of the most popular sites on the web, so getting exposure there is incredibly valuable.

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The Top B2B Marketing Trends for 2018 – A Meta-Analysis

Webbiquity

Most “top trends” posts either tell what the blogger thinks (good), or curate the opinions of multiple experts (better). Image credit: Wikipedia. Content marketing itself first started emerging a hot trend five years, at the end of 2012. to artificial intelligence (perhaps too soon).