Biznology

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The best of micro-influencer marketing and long tail blogger outreach articles

Biznology

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. I hope you enjoy this historical perspective via all the posts that I’ve written since way back in 2012. ” The state of earned media blogger outreach.

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Chris Abraham joins Frank Eliason and Shel Holtz on FIR

Biznology

About yesterday’s guest co-hosts: Chris Abraham , digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO), online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response. Edelman company.

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I’m an influencer, pay me more!

Biznology

About the panel: Chris Abraham , digital strategist and technologist, is a leading expert in digital: search engine optimization (SEO) , online relationship management (ORM), Internet privacy, and online public relations with a focus on blogger outreach, blogger engagement, and Internet crisis response.

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26 Social Media Secrets Skittles Knows

Biznology

unique visitors in March 2012, while the Skittles Facebook Page attracted 320,000 visitors–14 times as many. Here are 26 social media secrets Skittles knows: 1 out of every 5 minutes people spend online are spent on social networks in 2012; up from 1 out of every 20 minutes in 2007. Photo credit: Wikipedia. 8% trust celebrities.

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In digital marketing, you must get over your fear of being annoying

Biznology

According to Jonathan Alter’s new book, The Center Holds , it was Barack Obama’s young geek volunteers who crushed Mitt Romney ‘s “ Mad Men ” campaign out of the 1960s in the 2012 election. With my blogger outreach campaigns, I reach out to bloggers three times instead of once or twice: people are busy.

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Why you should consider centralizing your search keyword lists

Biznology

And bloggers , of course, need to know what words their audiences use to describe their pain points. In 2012, IBM made a concerted effort to use a unified keyword database. Media relations and PR professionals need the right keywords to know how to build more relevant press releases and build better anchor text in them.

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The best online reputation defense is a good offense

Biznology

It’s 2012 not 2006 — olly olly oxen free. Next, you should become a blogger — or at least develop a process to produce blog content since Google adores blogs and seriously understands the architecture and framework of most blog platforms. “But where,” you ask.

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