KoMarketing Associates

JULY 1, 2014

In addition to healthy dose of Matt Cutts (Head of Google’s Webspam Team), these videos cover common questions, link building tactics, and the impact of link building schemes and questionable behavior. Why Do Paid Links Violate Google’s Guidelines While Other Ads Don’t? What is a “Paid Link”?

Link Building 120

Link Building Paid Content Google Advertorials 120

KoMarketing Associates

JULY 10, 2014

Google+ recently celebrated its three year anniversary, and with it brought the appreciation of many marketers and social network users who thought Google+ would go the way of Google Buzz or Orkut, two of Google’s other former social offerings. It’s a Good Cross Between Facebook and LinkedIn.

Google 120

Google B2B Marketing B2B Case Studies 120

SocialPilot

FEBRUARY 9, 2024

Stelzner He is the founder of the Social Media Examiner blog. His post covers everything from Facebook ads to internet marketing. Mari Smith Mari Smith is known as “the Queen of Facebook.” ” She is the premier Facebook marketing expert and has been since 2007. Even Facebook asks for her help.”

Paid Content 93

Paid Content Paid Search Agency Social Media Social Marketing 93

Convince & Convert

JUNE 19, 2012

One of the questions causing a fair amount of debate around digital marketing circles revolves around whether or not Facebook page “Likes” carry any measurable business value. In my opinion, the insights that support the cost per acquisition of a Facebook Like seems to be a bit less of a stretch.

Facebook 158

Facebook Lead Scoring Lead Ranking Paid Search Agency 158

Convince & Convert

JULY 23, 2012

Facebook is the new hub for fans. The London 2012 Olympics from July 27th to August 12th are going to be the most covered sporting event in our world’s history. Traditional media will be there but social media and blogging will be the major reason for the media explosion. Google+ and the Independent Sports Blogger.

Social Media 134

Social Media Media Blogger Television marketing 134

KoMarketing Associates

APRIL 2, 2012

Earlier this year, we began putting together a strategic recommendation for our clients on Google+ Pages for Business. While they were new and trendy, Google+ Pages had several flaws. However even though Google claims 90 million Google Plus users and a 60% engagement rate, these numbers feel suspect. minutes in December.

Google 120

Google B2B Marketing Paid Search Agency Search Engine Marketing 120

Webbiquity

MAY 17, 2016

Google Review Count: 1,190,000. Showcase reviews: Online Marketing Institute, Anders Orsander, Marketing Insider Group (Strategy), Blogging Wizard, SmartBug Media, StoreYa Blog, Social Media Examiner, Marketing Insider Group (Content), Express Writers, SnapApp. Google Review Count: 715,000. Google Review Count: 57,800.

Planning 145

Planning Research Tools Best Practices 145

Contently

APRIL 26, 2016

In late 2012, Coca-Cola launched a digital magazine, Journey, as part of its larger Content 2020 initiative. Reaching the 99 percent, Busk knows, means doing more than just posting on your blog. As soon as Facebook opens up its Instant Articles technology to brands this spring, Coca-Cola will be on there as well. billion users.

Custom Publishing 60

Custom Publishing Network Marketing Facebook Mobile Marketing 60

Webbiquity

JUNE 23, 2016

In addition to traditional avenues like university extension courses, trade publications, conferences and forums, and professional coaching and mentoring, business professionals now have instant access to the latest research and practices in their fields through focused news sites, blogs, ebooks, and distance learning. 2) Coursera.

Education 150

Education Tools Best Practices Business 150

Metadata

JULY 31, 2019

In 2015, the average Facebook ad cost per click across all industries was $0.27. When Google introduced Adwords, advertisers were able to generate visitors to their websites at just a few cents per click. If you’ve found that your Facebook ROI no longer makes it a viable platform, what should you do? This is not an anomaly.

Pricing 45

Pricing Price Facebook Paid Search Agency 45

Metadata

JULY 31, 2019

In 2015, the average Facebook ad cost per click across all industries was $0.27. When Google introduced Adwords, advertisers were able to generate visitors to their websites at just a few cents per click. If you’ve found that your Facebook ROI no longer makes it a viable platform, what should you do? This is not an anomaly.

Pricing 40

Pricing Price Facebook Paid Search Agency 40

Hubspot

NOVEMBER 30, 2016

One average, Facebook is home to 1.18 For brands, posting on Facebook alone isn't enough anymore -- especially for ones just starting out. Sure, you can throw money at your efforts to drive people to your Facebook Page and send them to your website, but that only works if you're smart about it. The lesson for Facebook marketers?

Facebook 101

Facebook Paid Search Agency Work Management Ads 101

Hubspot

MARCH 19, 2020

If you’ve created an exciting blog post or ebook, you’ll naturally want to work on making sure that you are driving as much traffic to it as possible. If every page of your website links to something, it must be important to you -- like your homepage, or your blog’s homepage. 3 Ways to Improve the Internal Linking on Your Website.

Marketing Websites 98

Marketing Websites SEO Lead Scoring Lead Ranking 98

NuSpark Consulting

MAY 3, 2012

Pity those poor writers who’ve written books on Paid search and Google Adwords. Well, change is normal; just ask Google and Facebook. After 30 days of even rotation of ads, Google will start displaying ads that are most likely to get more clicks. Allows Google to make ad rotation decisions rather than yourself.

Adwords 100

Adwords Features Google Lead Scoring 100

Contently

MARCH 30, 2020

Spend $500 on a helpful blog post optimized for search, and it’ll drive continuous traffic and leads while building trust with your audience. We published it back in 2012, when Contently was five people hiding out in the corner of Google’s Chelsea Market office. Say you spend $500 on paid search ads today.

Paid Content 194

Paid Content Paid Search Agency Content Marketing Planning 194

Biznology

DECEMBER 11, 2019

When googling your brand name, your website will be the first thing they see in the SERPs. Back in 2010, Google’s former head of the webspam team, Matt Cutts, emphasized that the difference between new and old domains is not a big deal. Today, Google prioritizes the quality and relevancy of your website.

Domain 129

Domain Brand Identity Branding SERP 129

Biznology

MARCH 20, 2018

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. I hope you enjoy this historical perspective via all the posts that I’ve written since way back in 2012. ” Trying GroupHigh for blogger outreach campaigns.

Long Tail Marketing 199

Long Tail Marketing Blogger Outreach Paid Content 199

Adobe Experience Cloud Blog

JANUARY 13, 2012

For B2B marketers, social media marketing ranks seventh in terms of budget importance trailing old-fashioned postal direct mail according to 2012 B2B Marketing Benchmark Report conducted by Marketing Sherpa and sponsored by Marketo. To this end, create a blog and integrate it with your website. 1. Weak U.S.

Social Media 48

Social Media Social Marketing Planning Media 48

Scoop.it

APRIL 13, 2023

1) Make Sure You Understand YouTube Algorithms In 2012, view count was the only metric that mattered for popularity on YouTube. ” <insert video here: [link] > YouTube algorithms are constantly changing, and they have nothing in common with those of Facebook or Instagram.

Youtube 101

Youtube Optimization Top of Funnel Marketing & Strategy 101

Hubspot

FEBRUARY 23, 2017

While many people will recall it being Facebook or Twitter, others might remember some of the earlier, less popular social networks. In this blog post, we’ll dive into the stories of some of the earliest social networks -- and why they didn’t stick around. Eons.com was launched in 2006 and shut down in 2012.

Social Networks 100

Social Networks Social Media Network Marketing Facebook 100

Adobe Experience Cloud Blog

MARCH 14, 2012

by Seth Resler On March 5th, the non-profit organization Invisible Children posted a video online called “Kony 2012.” The number of Google searches, Facebook posts and tweets about Kony has gone through the roof. So what content marketing tips can we learn from the Kony 2012 campaign? Story telling matters.

Campaigns 48

Campaigns Content Marketing Content Storytelling 48

Contently

NOVEMBER 10, 2016

A former engineer and competitive cyclist, Foley started Peloton in 2012 because he and his wife couldn’t find the time to go to the gym but felt existing at-home workouts fell short. On Instagram and Facebook , Peloton uploads one to three posts per day. The company blog, Cadence , gets new content two to four times per week.

Paid Search Agency 167

Paid Search Agency Companies Class Content 167

B2B Marketing Traction

JANUARY 3, 2014

Google’s algorithmic changes in 2012 and 2013 have been a big nod to substance. ” The SEO tactics of yore (keywords, links, guest blogging, short blog posts for the sake of headlines and keywords) are not working anymore. .” Use of images and substantial articles or blog posts are the new winners.

Planning 100

Planning Tactics Marketing Plans Trade Show 100

RebelMouse

NOVEMBER 28, 2018

received warnings via Google Search Console that their sites were performing too slow. Among other updates, PageSpeed Insights now includes new data from Google's Lighthouse platform. Google Spares No One: The Redesign Has Decreased Speed Scores Across the Web. So what about Google's news aggregator and app instead?

CMS Development 56

CMS Development Google Classified Ads Paid Search Agency 56

Webbiquity

AUGUST 2, 2016

Interest in using infographics for content marketing started to take off in early 2012 and has continued to grow ever since. But more often, blog posts, reports, and presentations that are heavy on numbers (provided the underlying information is actually interesting and informative) become prime candidates for repurposing as infographics.

Marketing Automation Services 100

Marketing Automation Services Budget Programs Tools Service 100

SmartBug Media

MARCH 17, 2020

Today, ranking first page in Google Search is a mighty feat that requires thoughtful keyword research, content development, social strategy, campaign measurement, and on-site optimization. The site gets dropped once Google surmises the site’s owner may be trying to “game the system.”. What does Google say about Negative SEO?

SEO 66

SEO De-duplication Click Fraud Banner Ads 66

Convince & Convert

NOVEMBER 21, 2014

But if you’ve written a great blog post, don’t just tweet out that link once or post it on Google+ one time. Guy wrote a book in 2012 about self-publishing, APE: How to Publish a Book , but this new book he wrote with Peg is being released by a publisher. ” That’s not adding value for anyone.

Skype 155

Skype Content Social Media Amazon 155

RebelMouse

NOVEMBER 28, 2018

received warnings via Google Search Console that their sites were performing too slow. Among other updates, PageSpeed Insights now includes new data from Google's Lighthouse platform. Google's update to PageSpeed Insights has dramatically decreased Lighthouse scores across major sites, including Google itself.

CMS Development 41

CMS Development Google Paid Search Agency Optimization 41

KoMarketing Associates

MARCH 7, 2013

Research from Optify’s 2012 B2B Marketing Benchmark Report supports these statements. While the report reveals that, in 2012, social media as a whole brought in a smaller fraction (5%) of traffic and leads to B2B websites, it shows great potential. “Chieftain of the social web’s most unique blog, {grow}.

Social Media 120

Social Media Ideal Customer Profiles Twitter Profiling 120

Contently

JUNE 22, 2016

Think of four blog posts about a similar topic coming together in an e-book. These films existed separately until the heroes joined forces on screen in 2012’s The Avengers. HubSpot, for instance, published a story in 2012 about misleading SEO myths. Saying it worked is an understatement.

Content 84

Content Hubspot Storytelling Facebook 84

Webbiquity

JANUARY 19, 2016

And yet—only 27% of top companies said their C-level executives were actively engaged in social media last year, down 20% from the peak in 2012. The “most important” social networks to teens and young adults (aged 12-24) are now Instagram (32%), Twitter (24%), Facebook (14%), Snapchat (13%) and Tumblr (4%). V3B Blog ).

Social Media 100

Social Media Stats Social Marketing CMS Development 100

markempa

AUGUST 19, 2012

He believes blogs are ideal for this purpose if they provide relevant content – content that will help the customer whether they buy from you or not. Combine relevant content and a strong call-to-action at the end of the blog post, and he insists you will see results. Related Resources: MarketingSherpa B2B Summit 2012.

Social Media 120

Social Media Social Marketing B2B Marketing SME 120

RebelMouse

APRIL 3, 2018

It seems like a new Google update or algorithm shift is being detected every day, and we don't expect busy marketers to scour the internet looking for every last one. To avoid compromising reach and visibility on Google, it's important to understand the platform's ongoing updates and how you can incorporate them into your search strategy.

Google 53

Google Lead Ranking SERP Lead Scoring 53

Adobe Experience Cloud Blog

MARCH 18, 2013

by Jason Miller So you want to host a Google hangout? Before you get started researching and reading the countless number of eBooks and blogs that promise to tell you everything you need to know, let me save you a bunch of time. Google+ is the sleeping giant of social media networks. Set up a Google Event. Day of Hangout.

Google 48

Google Broadcasting Marketo Youtube 48

Ambal's Amusings

APRIL 3, 2012

2012-04-02T07:08:00Z. 2012-04-02T07:08:00Z. Random links may not provide attraction for search engines (like Google). But connecting with these websites can yield way more benefit than linking to a directory (or randomly commenting on a blog or forum). Guest blogs can be your revered tool in content marketing strategy.

Interactive Marketing 100

Interactive Marketing Marketing Strategy Marketing & Strategy Content Marketing 100

Marketing Insider Group

AUGUST 20, 2013

29% find love through Facebook while 33% are dumped via wall posts or text messages. Mary Meeker’s Internet Trends Report : While the US has the highest internet penetration (78%) it ranks 10 th in new internet users from 2008-2012 behind China, India, Indonesia, Iran, Russia, Nigeria, The Philippines, Brazil and Mexico.

Business 100

Business Peer-to-peer Mobile Advertising Internet Marketing 100

KoMarketing Associates

MARCH 3, 2014

According to the LinkedIn blog post , influencer posts have been very successful, averaging more than 31,000 views and receiving more than 250 likes and 80 comments per post. Content Marketing Demand Generation Search Engine Marketing Blog Social Media Strategies'

Paid Content 120

Paid Content Linkedin B2B Budget Programs 120