Digital B2B Marketing

JANUARY 5, 2012

Mark Schaefer posted an excellent article this morning: Your 2012 Marketing Plan: Tell Me What to Do. 2012 is the Year of More (credit to Mitch Joel ), but we are all overwhelmed by more. We must assess all of the choices, and be confident we are making the best choice. If you haven’t already, go read Mark’s post.

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Amazon Ideal Customer Profiles Paid Search Agency Social Networks 100

Webbiquity

JANUARY 2, 2013

The first step to improving digital marketing results is to understand the emerging trends and best practices. This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding.

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Paid Content Stats Social Media Paid Search Agency 100

Ambal's Amusings

SEPTEMBER 1, 2009

This is the topic that thought-provoking professionals will tackle at New Media 2012 event. We have invited Russell Sparkman, co-founder of Fusionspark Media and event co-producer of New Media 2012 to share his thoughts on New Media and Content Marketing. Blog FusionSpark Twitter Fusionspark NewMedia2012. Russell Sparkman.

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KoMarketing Associates

MARCH 7, 2013

Research from Optify’s 2012 B2B Marketing Benchmark Report supports these statements. While the report reveals that, in 2012, social media as a whole brought in a smaller fraction (5%) of traffic and leads to B2B websites, it shows great potential. Twitter is one solution. Mark Schaefer (@markwschaefer).

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Social Media Ideal Customer Profiles Twitter Profiling 120

Biznology

MARCH 20, 2018

Today is one of those best-of Chris Abraham’s blog posts on blogger outreach, long tail blogger outreach, influencer marketing , and micro-influencer marketing. I hope you enjoy this historical perspective via all the posts that I’ve written since way back in 2012. ” Trying GroupHigh for blogger outreach campaigns.

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Long Tail Marketing Blogger Outreach Paid Content 199

Content Standard

OCTOBER 8, 2016

Twitter offers a few different ways for brands to invest into paid advertising, but let’s be clear: the real money is in Promoted Tweets. According to Kinetic Social’s Social Trends Report , Promoted Tweets are responsible for the vast majority of Twitter’s ad revenue, accounting for 88 percent of all advertising buys.

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Promotion Twitter Marketing & Strategy Marketing Strategy 89

Biznology

JULY 28, 2014

Large and small businesses alike have spent the better part of the past half-decade trying to best leverage the marketing potential of Facebook – and rightly so. billion active users worldwide, and an increase of 92 percent when it comes to shared content since 2012. Facebook reports 1.23 In-text Photo via Flickr on Creative Commons.

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Twitter Social Marketing Social Networks Viral Marketing 80

Webbiquity

MAY 17, 2016

4 Best Content Planning Tools. On top of providing easy-to-use editorial calendar management, CoSchedule also provides a feature to promote our content on our social channels (Facebook, LinkedIn, Twitter and G+). 10 Best Content Research Tools. This was the fourth post in the Best Online Business Tools series. #1:

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Planning Research Tools Best Practices 145

Webbiquity

DECEMBER 12, 2012

Many of this year’s best posts about Google’s newest social platform were written early in the year. What are the best practices for business use of the platform? Find those answers and more here in two dozen of the best Google+ guides, tips, rants and raves of the past year. So what makes Google+ special?

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Adobe Experience Cloud Blog

MAY 18, 2012

We created this killer infographic that breaks down the event schedule and highlights what will be our biggest and best summit to date. You can follow the Marketo Summit on Twitter using the hashtag #mus12 and be sure to stay tuned to our blog for live updates starting on Wednesday.

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The Lead Agency

OCTOBER 30, 2017

As social media sites like Facebook and Twitter have become more commercialised, organic posts have increasingly less reach. Advertising on Facebook, LinkedIn, Twitter and Instagram gets more sophisticated with each year. The post B2B Social Media Strategies and Best Practices appeared first on The Lead Agency.

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Social Media Practices Media Allocation 74

Contently

NOVEMBER 13, 2017

It copies Snapchat’s best features, avoids Twitter’s divisive minefield, and has the support of Facebook’s business empire. Facebook bought the company in 2012.). Instagram has become the the ideal social network, something built in a lab by the savviest venture capitalists and engineers.

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Social Networks Stats Lead Ranking Network Marketing 166

Marketing Insider Group

SEPTEMBER 11, 2015

Best choice for targeting a niche professional audience: LinkedIn Sponsored Updates. 64% of corporate website traffic comes from LinkedIn, more than Facebook or Twitter. Best choice for sharing top-performing content: Sharethrough. 500+ Native Ad campaigns delivered since 2012. The numbers. Why Sharethrough? The numbers.

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KoMarketing Associates

FEBRUARY 10, 2021

What’s irrefutably true is that Google is evolving in its quest to deliver the best answer to every query. For each element, I’ve provided an example and the SEO best practices to consider. Best Practices for Title Tags. Best Practices for Meta Descriptions. Best Practices for URLs. Basic SERP Features.

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SERP Features Google Top of Funnel 295

SocialPilot

FEBRUARY 9, 2024

If you need a helping hand to choose the right digital marketing tools or want to know some secret hacks for a roaring brand presence, it’s best to rely on them. You can also find Neal on Twitter, where he shares thoughts and news on digital and social media marketing strategies for every platform. Why should you follow her?

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Webbiquity

FEBRUARY 2, 2012

What do you think—are Quora’s best days still ahead? In any case, here are a few of the best Quora how-to guides and insights of 2011. As things stand now, there’s unlikely to be a 2012 version of this post next year. Why Quora Won’t be “Bigger than Twitter” by Smart Insights.

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Best Practices Social Media SEO Blogger 100

Adobe Experience Cloud Blog

JANUARY 13, 2012

For B2B marketers, social media marketing ranks seventh in terms of budget importance trailing old-fashioned postal direct mail according to 2012 B2B Marketing Benchmark Report conducted by Marketing Sherpa and sponsored by Marketo. Use the dominant formats, namely Facebook, LinkedIn, Twitter, Google+ and StumbleUpon. 1. Weak U.S.

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Social Media Social Marketing Planning Media 48

Onalytica B2B

MARCH 15, 2018

I started The Social Media Hat in 2012 as place where I could write about blogging & social media, and experiment with content marketing overall. Twitter: Ian Anderson Gray. WHAT WOULD BE THE BEST WAY FOR A BRAND TO CONTACT YOU? But I also discovered that what I was writing about wasn’t helping that business.

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Convince & Convert

JUNE 18, 2014

With data from top social networks like Twitter, Facebook, Tumblr and WordPress, DataSift powers hundreds of applications and analyses across a wide variety of industries. Best of all, this activity can be tracked so managers have insight into who knows their stuff and who is falling behind.

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Work Management Marketing Management Paid Search Agency Trends 156

Marketing Insider Group

NOVEMBER 12, 2014

I am always looking for what kind of content works for others and how to emulate those best practices in content marketing. So In the spirit of learning from the best, here are the 15 best LinkedIn Pulse articles on Marketing. The 15 Best LinkedIn Pulse Articles On Marketing. Thousands of new visitors every month!

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Linkedin Work Management Best Practices Marketing Management 100

Onalytica B2B

SEPTEMBER 7, 2018

1 Oncology Pharmaceutical Company in Bangladesh in 2012. I regularly share tips and tricks for effective Personal Branding, creating business and product brand strategy, Digital Marketing, Social Media Marketing and technology integration via various social media like Twitter, LinkedIn and on my blog, jadirectives.com. .

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Marketing AI Work Management Advertising Agencies Gartner 189

Webbiquity

OCTOBER 5, 2012

Again, thank you for reading the MarketingSherpa Readers Choice top b2b marketing blog for 2012. These are the posts that Webbiquity readers have “voted” as the best by their traffic so far. PR Monitoring and Management Tools: Which is Best? So which is best? What are the best ways to use Twitter for business?

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Convince & Convert

AUGUST 31, 2015

It is now widely accepted that Twitter has become the most immediate and up-to-date source of news on the planet. We investigate three of the biggest: Twitter, LinkedIn, and Facebook. Leveraging Twitter to Predict Market Movements. And that’s precisely where social media comes in. The Hunger Games grossed $152.5

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Social Media Media Ad brokers Twitter 157

Hubspot

MARCH 12, 2015

We all know that Twitter offers you the ability to create a trackable, branded hashtag. Back in 2012, McDonalds decided to launch two branded hashtags at the same time for one campaign exposing the story behind the produce supply chain to their stores. January 24, 2012. Twitter pandemonium ensued. Don’t be like them.

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Twitter Brand Identity Branding Paid Search Agency 28

Envy

NOVEMBER 29, 2017

Darktrace Twitter: @Darktrace Founded: 2013 Based : Cambridge, UK Funding : Series D, $179 million. GraphCore Twitter: @graphcoreai Founded: 2016 Based : Bristol, UK Funding : Series C, $110 million. Improbable Twitter: @Improbableio Founded: 2012 Based : London, UK Funding : Series B, $554 million. Pretty cool!

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Startups Marketing AI Enterprise Management Work Management 98

Zoominfo

FEBRUARY 25, 2018

Check out our Twitter and Facebook banners below. The best way to lose followers is to post too often. What works best on one social media platform may not translate to other platforms. For best results, set separate goals and strategies for each channel. Posting exclusively about products. Happy Friday! Weekend plans?”

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Social Media Social Marketing B2B Marketing Media 147

Hubspot

APRIL 1, 2018

I’ve always been a little leery of proclaiming anything "the best." I never declared anyone my best friend as a kid because I was afraid my other friends might assume I thought less of them. So it was a little difficult for me to come up with just one "best" advertisement of all time -- which is why there are 17 in this post instead.

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Advertisements Advertising Best Practices Paid Search Agency 101

Marketing Insider Group

OCTOBER 9, 2012

You can also register for a streamlined virtual “Best of” version of the MarketingProfs B2B Marketing event including my presentation. e6e6e6 ;'> October 1, 2012 9:23 am via HootSuite Reply Retweet Favorite. e6e6e6 ;'> October 3, 2012 3:29 pm via TweetDeck Reply Retweet Favorite. TopRankMarketing.com. BrennerMichael.

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Contently

APRIL 19, 2017

In 2012, in the midst of an IPO, Facebook made a concerted effort to transition from desktop to mobile. Twitter has emphasized video as well, releasing a native video publisher, integrating live streaming platform Periscope into the app, and purchasing network television deals. Five years later, that transition is largely complete.

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Social Media Trends Emarketing Media 167

Webbiquity

MAY 14, 2019

They strive to achieve the best learning outcomes for their students. Year founded: 2012. You can connect with Amanuel Medhanie on Twitter and LinkedIn. Teachers focus on (this is going to be a shock, wait for it)…teaching. But how can they be sure about the impact their programs are having with students? The Company.

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Word of Mouth Education Statistics Course 152

SocialPilot

MARCH 5, 2024

If not, then let’s see the list of consequences of avoiding Facebook metrics: Wrong audience targeting Fewer impressions and reach on posts Fewer conversions through better ads Low returns on Facebook marketing expenditure Less engagement Missing on the best times to post on Facebook Less referral traffic And the list could go on.

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Facebook Cost Per Thousand Cost Per Click Ad Frequency 84

Webbiquity

SEPTEMBER 2, 2014

What’s the Best Social Media Monitoring Tool? What are the Best Social Networks for B2B Marketing? The Ultimate List of The Best WordPress eCommerce Plugins. October 10, 2012. 102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013). The Top #Nifty50 Women Writers on Twitter for 2013.

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Stats eCommerce Statistics Social Networks 100

Convince & Convert

JULY 23, 2012

Twitter is the new sports ticker. The London 2012 Olympics from July 27th to August 12th are going to be the most covered sporting event in our world’s history. Twitter is preparing for its biggest surge in event traffic with the London Games. Chad Ochocinco is regarded as one of the more savvy users of Twitter in the NFL.

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Social Media Media Blogger Television marketing 134

ClearVoice

FEBRUARY 1, 2022

Within content marketing, it’s essential to know the change agents that vocalize their stand on inspiring change, and we’ve compiled some of the best to help inspire and evoke action within your marketing efforts. She began gaining massive attention after her 2012 YouTube Video, “Ask Amber.”. Alex Wolf, Host of The Alex Wolf Podcast.

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First-Mover Advantage Thought Leadership Youtube Television marketing 98

Scoop.it

JANUARY 7, 2021

This was the issue that Death Wish Coffee, a company based in Saratoga Springs, NY, faced back in 2012. Their partnerships range from micro-influencers with a bit over 1,000 subscribers to huge online stars like YouTubers Jenna Marbles and Julien Solomita: Image credit: Twitter. However, you cannot partner with a random influencer.

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Ad Building Brand Identity Branding Business 98

Trade Press Services

MARCH 11, 2024

Savenije was integral in building Industry Dive’s editorial strategy, culture, and team since he joined the company as an intern in 2012. Then there have been controversies around social, particularly with Facebook and Twitter. It’s gotten more polarizing on those platforms.

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B2B Thought Leadership Conversion B2B Thought Leadership 109

Adobe Experience Cloud Blog

AUGUST 16, 2012

Word of Mouth” and “Web Searches” are both the most frequently used AND the most useful sources of information, while LinkedIn, Facebook, and Twitter were the least commonly used and the least useful source of information. Some key findings: Overall use of social media in buying is still somewhat low. The Opportunity for Social.

Social Media 48

Social Media Peer-to-peer Word of Mouth WOM 48