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Our Favorite Internet Marketing Blog Posts of 2012

KoMarketing Associates

For KoMarketing Associates, 2012 was a year of growth, collaboration, successes (and challenges), and good fortune. As the year draws to a close, we wanted to look back and share some of our favorite posts from 2012, organized by a handful of KoMarketing team members. You can never stop learning and sharing. Mike Pickowicz.

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How to Effectively Utilize AdWords Ad Extensions for B2B PPC

KoMarketing Associates

When this featured launched in 2012, Google claimed they would improve an ad’s CTRs by 30%. Use the expanded sitelinks : For sitelinks, Google offers two additional lines of text that will show under the sitelink, making them look like “mini-ads.” Any lower and Google will only display the headline.

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11 (of the) Best SEO Tools and Keyword Research Guides of 2012

Webbiquity

Top SEO Tools for 2012 by Mark The Marketer. Be Careful Using AdWords for Keyword Research by The Daily SEO Blog. 78 Resources For Every Internet Marketer’s Toolkit by Search Engine Watch. * Keyword Research Guides and Tools. 7 Tips for Developing a Killer Keyword Strategy by ClickZ.

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An Overview of the Google Adwords Recent Changes & New Features

NuSpark Consulting

Pity those poor writers who’ve written books on Paid search and Google Adwords. With the Traffic estimator, performance estimates can now be graphed; ad groups drafted, and added to Adwords accounts. Adwords Labels. Google Adwords for Video. What do you think of all the recent Google Adwords changes?

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How Labels works in Google Adwords; benefits of the new feature

NuSpark Consulting

For those who manage multiple paid search campaigns for lead generation (like yours truly) with Google Adwords, or have others do it, I started testing a new feature that was rolled out this week, called Labels. Related Posts: Survey Results: Improving Content Marketing is the #1 Priority for 2012 Lead Generation.

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102 Compelling Social Media and Online Marketing Stats and Facts for 2012 (and 2013)

Webbiquity

This post, along with 79 Remarkable Social Media Marketing Facts and Statistics for 2012 and 87 More Vital Social Media Marketing Facts and Stats for 2012 previously published here, provide a solid foundation for that understanding. While 47% felt somewhat good at social measurement in 2011, just 38% said the same in 2012.

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2 Huge Search Marketing Risks in 2012—And What To Do About Them

Biznology

If you’re like most businesses, your 2012 marketing plan relies heavily on search engine marketing. Image via Wikipedia. Both paid and natural search continue to offer businesses excellent growth opportunities for the foreseeable future. At the same time, that growth could come to an abrupt halt. Antitrust Forces Storm the Castle.